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Actionable Social Analytics: From Social Media Metrics to Business Insights [White Paper]

Mindjumpers

Tweet Recently, Awareness released a new white paper on social analytics and suggestions on how marketers process and assimilate seemingly endless social data. The white paper throws some light on the following: How to define social analytics as a discipline. Monitoring strategies that contribute to sale.

Metrics 268
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How to Kick-Start Your Content Marketing [Report]

Mindjumpers

A few days ago, the content production platform Skyword released a white paper on how to kick-start your content marketing. The seven steps to follow towards a successful content marketing strategy and program is illustrated in the following figure from the paper: Define what you want to obtain. Go through one step at a time.

Report 242
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How Our Social Media Managers Get Into The Mindset In The Moment

Ignite Social Media

It’s a little tricky to conceptualize, but our new white paper breaks it down for you. Couple that with extensive analytics and reviews of post performance, and our community managers are experts in the audience they are serving. Our Mindset in the Moment™ white paper is available now for your reading pleasure.

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What Exactly Do You Do?

Webbiquity SMM

All components of the web presence optimization (WPO) model: content strategy and development, optimization and promotion, and actionable analytics. Monthly pageviews rose 80% over than time period, and monthly white paper downloads 50%.

SEO 100
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Are CMOs Putting Too Many Eggs in One Media Basket?

Webbiquity SMM

Image credit: Pear Analytics. For more on this topic, download the Web Marketing KPIs white paper. As noted here previously , the KPIs most important to CMOs fall into three groups: brand, competitive, and website performance measures. Learn about web presence optimization as a web marketing strategy.

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How to Master Twitter for More Leads, Sales and ROI – 14 Proven Strategies

Pam Moore

Leverage Twitter analytics for optimized results. Using web analytics such as Google Analytics to optimize conversions and sales. 15 Tips to Zoom Your Brand (white paper). Take Action: Download the Ultimate 2019 Content Calendar Template. . Importance of a good content strategy and plan to increase sales.

ROI 60
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Does Your Content Neglect the Middle of the Marketing Funnel?

Writtent Blog

In-depth white papers or ebooks with specific purpose. This might include how-to videos, detailed white papers on how the product has served to help others, or fun facts about your company. White papers. Don’t Forget Analytics. General topics regarding your products or services. Middle of the Funnel.

Content 68