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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Weekly news magazines are declining, newspapers are shriveling, and industry trade magazines are downsizing. Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. “Traditional&# media is struggling.

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How to Take a Collaborative Approach to Managing Social Accounts Across Higher Ed Departments

Social Media Strategies Summit

Silos can be a challenge in any industry — let alone one with as many decentralized departments and units as higher ed. One way Ohio State has overcome silos is by creating a social media community of practice group led by Dani’s team. And we just bounce a lot of ideas around in that Teams group. Featured image by Freepik.

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How AI insights improve decision making

Sprout Social

In this article, we’ll explore what AI insights are exactly, how they work and how they’re applied practically to progress different industries. A study by Boston Consulting Group found that companies using AI insights for personalization saw sales gains of 6-10%, which is two to three times greater than those not using AI.

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See innovation differently: How social media holds the key to true differentiation

Sprout Social

I romanticized that lightning-strike moment of brand-altering inspiration that changed the way people thought about a product or industry. The sharp, brand-defining edges of inspired ideas are often worn down in focus groups as innovation teams strive for mass relatability at the expense of deeper relevance with their desired audience.

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Social Media Best Practices to Help Guide You During Any Crisis

agora pulse

Check other social media automation systems like Triberr, Viral Content Bee, Quuu, and other reciprocal sharing systems or RSS Feed aggregators. Check your pinned posts on Twitter and Facebook as well as Facebook Group(s) to ensure they’re not tone-deaf. Check and potentially pause any scheduled content.

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31 free social media templates that will elevate your workflows

Sprout Social

These templates are fully customizable and informed by industry best practices, so you can save time and effort. Get the template Social media reporting templates Data aggregation takes enough time as it is, without having to build an entirely new performance dashboard to go along with it.

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8 Measurement Strategies For Social Media Managers In 2024

Keyhole.co

But remember that different industries prioritize different metrics. Take a peek at a few business plan examples from your industry to help lead you down the right path. Once you’ve rounded up some common industry metrics, integrate these measurement strategies into your own business plan. When’s your audience most active?