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Top 9 LinkedIn Social Media Marketing Groups


Here is a list of my nine favorite LinkedIn social media marketing groups that I think you’ll enjoy too. Description: This is the largest and most active social media marketing group on LinkedIn and it includes 20 subgroups for special interests. Group size: 999,929 members. Group size: 50,858 members. Group size: 182,536 members. Group size: 43,974 members.

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BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups


IMPORTANT:  I submitted a ticket to LinkedIn last week, because despite all my best efforts, I was unable to set an organization’s group settings to allow the Jobs tab. So in my total confusion about what is going on I send in a support ticket, where I say, “I’m managing a group and trying to enable the jobs tab and it’s not working properly.” Holy crap!!

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Are LinkedIn Groups Are Out Of Control?

Myrland Marketing

Many LinkedIn groups are out of control. Group members have discovered they can spam the group and get away with it. Related but directly selling something the poster benefits from without alerting group members. It matters because it’s ruining LinkedIn groups for everyone. Group Admins and Managers have grandiose plans when they start groups.

Review of the Online Group Buying Industry


Group buying is a trend that had incredibly growth throughout 2010. Group buying, which refers to social buying or collective buying as well, is the buying an offer which has been significantly reduced, due to the fact that it is only valid if enough buyers are found. Here is a short review of these 2 key players in the online group buying industry. Enter: Google Offers.

How To Make The Best Use of LinkedIn Groups


One of the most efficient and subtle ways of marketing your brand on LinkedIn is to work with LinkedIn Groups. LinkedIn has two types of groups, which can be classified as External and Owned Groups. Groups on LinkedIn are the communities of like-minded people where they discuss their topics of interest. Starting a Group on LinkedIn is one of the best ways to do that.

5 Great Hashtag Campaigns From The Hospitality Industry

Talkwalker SM

Here are 5 great examples of hashtag campaigns from the hospitality industry that will inspire your social media strategy. SPGLife was another popular hashtag that popped up during our research as part of the outreach strategy of the Starwood Hotels group, with over 4,500 mentions over the last three months. Why should you bother creating your own hashtag campaign ?

Libya’s Media and Marketing Industries Inching Forward

Waxing UnLyrical

The Tripoli trade fair grounds are hosting an event practically every week, offering businesses from telecoms to fashion, and garden furniture to construction, the opportunity to show off their wares to industry and consumers alike. Libya’s Media and Marketing Industries Inching Forward is a post from: Waxing UnLyrical. Experiences which will surely scar them for life.

Why “The PR Industry is Dead to Me” is Overreaching

Spin Sucks

We had a bit of a debate about it because it’s true you can’t be a thought leader without actually doing the thinking, but at the same time, most executives should not spend their time producing content, even if they have a unique position on something in the industry. The PR Industry is Dead to Me. By Gini Dietrich. But not in creating, publishing, and distributing it.

Twitter & Industry Experts Share Advice on Social Customer Care

Sprout Social

To help tackle the growing trend, we gathered a group of seasoned experts during our recent  Sprout Social Hour  in New York City. This post Twitter & Industry Experts Share Advice on Social Customer Care originally appeared on Sprout Social. Customer care is an integral component of any  social media marketing strategy  but many brands don’t know where to start when it comes to developing a well-rounded approach. Social Customer Care Must-Haves. Our panelists identified three must-haves for any successful social customer care strategy. 1. amen #sproutsocialhour.

The Pageview Industrial Complex

Twist Image

It''s admirable to desire that brands do a whole lot more to engage their consumers, rather than disrupt them, but it''s also hard to bucket all brands into one homogenous group. If someone is looking at content and multiple display ads are pushed to them, instead of screaming that pageviews are a wrong metric, perhaps the marketing industry needs to take a greater step back, and ask even more profound questions: are display ads and the pageview model the most compelling way for a brand to create attention online? marketing industry. Eyeballs still matter. Sell something.

What Twitter’s Latest Move Says About the Industry Shift from Social to Messaging

Visually SM

After ignoring DMs for years, Twitter has, over the last few months, opened the platform for group messaging, allowed people to upload photos, and reversed its (bizarre) ban on sending URLs. The post What Twitter’s Latest Move Says About the Industry Shift from Social to Messaging appeared first on Visually Blog. By itself, Twitter’s announcement that it would expand its character limit for private messages from 140 characters — the limit applied to tweets — to 10,000 can be interpreted as a simple upgrade to a relatively minor feature. In the U.S.,

MUST WATCH: The state of the internet and group-forming


I pointed last week to the latest Pew Internet research study about internet users and groups which found that the users most engaged with social media are also the most engaged in groups. According to Pew, American adults active in groups were asked about three potential reasons for being active in social or civic groups. Clearly directly relevant to associations.

The PR Industry Can’t Help Itself

Geoff Livingston

Of all the professional skill groups that can be included in the marketing toolkit, public relations is the most ridiculous (PR is also used for public affairs and other non-marketing activities). Filled with backwards unethical and untrained professionals that consistently spam people and promote attention metrics instead of actual outcomes, the PR profession can’t help [.]. Rants Reality Agency attention Congress ethics klout marketing Obama pr PRSA salvageable Senate Social Media

How LinkedIn Groups can Explode your Blog Traffic


So what other options are out there for bloggers wanting to increase their blog traffic and gravitas in their industry, without breaking the bank? The answer is LinkedIn Groups. What is a LinkedIn Group? LinkedIn defines LinkedIn Groups as “a great way for organisations to keep in touch with their members about current events and to discuss issues of common interest.”.

Is the Financial Services Industry Poised for Market Disruption?


If the financial services industry is to keep up, it needs to: embrace and acquiesce to the new customer mindset. Digital is Turning the Industry on its Head. This requires the banking industry to heed these market triggers and begin to determine how to implement a more customer-focused strategy. come from the financial industry. This industry understands data.

Why This Successful Solopreneur Uses Facebook Groups to Grow His Business – Daniel DiPiazza [SSM011]

Buffer Social

How many Facebook Groups have you joined that you don’t check regularly? Imagine my surprise when I joined the Rich20Something Facebook Group and was constantly excited to see all of the new, value-packed content being shared by both the founder, Daniel Di Piazza , and all of the other group members (now nearly 15,000.). Entrepreneur Lifestyle Group  on Facebook.

How to Use Industry Insights to Improve Your Content Strategy

Convince & Convert

As CEO of the Tite Group, Ron leads a unique team of 25 people at his Toronto-based social media content agency, boasting such clients as Microsoft, Evian, Hershey, Intel, and Johnson & Johnson. The Tite Group. Leading With Imperfections. Originally from the world of stand-up comedy, Ron Tite was named one of the “Top Ten Creative Canadians” by Marketing Magazine. He

MarketingSherpa Recognizes 13 Best Marketing Industry Blogs for 2012

Blue Focus Marketing

This group has been on the cutting edge for quite a while now, and we are looking forward to teaming up with them for our guest blog in the near future. As Burstein wrote in his winners announcement, “While trade pubs are certainly still valuable, many marketers now also turn to industry blogs to help them do their jobs better.” Thanks again to everyone for your support.

MarketingSherpa Recognizes 13 Best Marketing Industry Blogs for 2012

Blue Focus Marketing

This group has been on the cutting edge for quite a while now, and we are looking forward to teaming up with them for our guest blog in the near future. As Burstein wrote in his winners announcement, “While trade pubs are certainly still valuable, many marketers now also turn to industry blogs to help them do their jobs better.” Thanks again to everyone for your support.

Workplace (Formerly Facebook at Work) Officially Launches Worldwide

SocialTimes Facebook

Workplace brings traditional Facebook features such as News Feed , groups , messaging , Facebook Live  livestreaming, Reactions , search  and Trending  to company networks that are kept separate from Facebook users’ personal profiles. We wanted to see how it would work in very conservative industries and government agencies. Norway. France. We feel we are ready for primetime now.

Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Here are some simple tips that should be kept in mind regardless of your business or industry. In my professional opinion, most companies, industries and organizations can benefit from a Facebook page. Example Social Media / Online Marketing Strategies Based on Industry. Join relevant groups and join in the conversation. This is a guest post by Angela Denby. Web 2.0

How the “Shark Tank” of Podcasts is Changing the Start Up Game


The Pitch is a simple concept: hopeful founders come on the podcast and pitch their dream to a group of investors, industry experts and the hosts. Zanoon is not only an investor and industry expert, but a potential (and huge!) It’s a simple but brilliant way to get connected to a growing and engaged group of listeners and potential customers. By Kristen Matthews.

The 12 Best Competitive Intelligence and Benchmarking Tools

Webbiquity SMM

Showcase reviews: Anders Pink, BuzzBlogger, Blogging Wizard, Perception System, Katie Lance, MarketingLand, Cent Muruganandam, Visually, Catherine Pham/SlideShare, Marketing Insider Group, Comms Axis, StoreYa Blog, Express Writers, Rebekah Radice, Mention, SnapApp, Robbie Richards. 4) TrackMaven. Marketing Insider Group. increasing social engagement, website traffic over time, etc.)

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Dear Bloggers, I Apologise. Regards, the SEO Industry


And one of the most vocal groups of this negativity is from you guys—the blogging community. That it is an industry full of scammers who are trying to use your site for nefarious and dastardly reasons. Every single person within the SEO industry will fit into one of these no matter who they are. Regards, the SEO Industry. So what is it that I do for a job? I’m an SEO.

An Introduction to Peer-to-Peer Fundraising


However, you’re not tapping into your supporters’ networks–their friends, parents, aunts, cousins, colleagues, or alumni groups. Cool Social Tools Implementation Industry InsiderThis is the first of a series of posts by David Blyer,  Founder & CEO,  DonorCommunity. Peer-to-Peer fundraising is a great way to accomplish all of this at once. What is peer-to-peer fundraising?

Content Strategy for Associations


Related Posts How to Lead Your Way to a Social Organization Community Management Fundamentals BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups Awesome Nonprofit Social Media Decks from #14NTC ePatient 2015: Healthcare Associations, Are You Ready? Content Strategy Featured Industry Insider Another MUST READ (must view??) deck ————-. photo credit ).

So did you GO to #ASAE15?


By Adele Cehrs, CEO of Epic PR Group and Author of SPIKE Your Brand ROI. From the Trenches Industry Insider———— You’re here, you went, you made sure you didn’t.

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Leveraging Social Identity


Webinar] Leveraging Social Identity, by Altimeter Group from Altimeter Group Network on SlideShare. Content Strategy for Associations What to measure in social media BREAKING: LinkedIn is Shutting off the Jobs Tab for Groups ePatient 2015: Healthcare Associations, Are You Ready? Debunking the Hype Featured Industry Insider Watched this over the weekend. More like this.

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8 Tips for Social Video Storytelling


But wait—if your audience is willing to hang in there for 5 mins, there’s a solid group you can keep engaged. Featured Implementation Industry InsiderAmy DeLouise is a video director-producer who specializes in telling real people stories that help nonprofits and companies tell their brand story. Then you need to build to the climax—some challenge or issue that needs to be overcome.

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How to Use Snapchat for Lobbying and Public Affairs


This post by Mike Panetta originally appeared on the Beekeeper Group blog here  and is reposted here with permission.  By the way if you have ANY grassroots social media needs, Beekeeper is who to call. This tactic was used a lot during the 2016 presidential primaries by a number of campaigns, and it’s easily replicable by other groups and organizations. Seriously. They are awesome.

Four Untrue Myths of Association Innovation that Stop Us in Our Tracks


They had a group of highly enthused people trying a bunch of different things but not successfully completing much at all. Culture That Works Industry Insider Nimble Nonprofit Useful DataMyths are stories that are intended to teach us. Don’t fly too high but also don’t fly too low, said Icarus’s dad. But there are also stories that keep us stuck. Innovation Myth #1: Size Matters.

The Most Important Post-event Engagement Tool

Spin Sucks

Whether it was a trade show, industry event, or conference, chances are you started engaging with participants via social media weeks before you ever did in person. Perhaps you joined a LinkedIn Group to get the dialogue rolling, or maybe you used hashtags in your tweets in anticipation of the event. By  Steve Randazzo. Post-event Engagement Tool. Get hashtag heavy.

The Spin Sucks Inquisition: Samantha McCain

Spin Sucks

What Industry Advice or Practice Would You Most Like to Cry Foul On? You can also find her working on—and upgrading— The Focus Group blog. FollowFriday follow Social Media leaders eat last pr up-and-comer samantha mccain the focus group By Gini Dietrich Like many people featured here, I met Samantha McCain on the Interwebz. love that. It makes me laugh every time. Woe is me. 

The Lego Model: How to Build Your Social Brand

SocialTimes Twitter

From @Starbucks  to @Samsung Mobile  and even @LEGO_Group, they all use audience segmentation to break their potential followers up into smaller accounts, which all feed up to the main account. For example, there is the main @LEGO_Group account. While that account is at a respectable, but far from industry leading, 362,000 followers, that account isn’t all Lego has up its sleeve.

A Millennial Approach to Mentoring


This is a generation used to doing things in groups. So as you develop your online community, are you creating space for this new kind of ‘group mentoring’? Are there places where Millennials can ask mentoring questions to a group of more experienced members, rather than forcing them into one-on-one mentoring relationships? Contact me for details! photo credit ).

Starting an Association Online Community? Five Tips for Building a Strong Foundation


Yes, your association represents an industry or a profession, but while that bond does already exist, you may see better success building a community around a smaller segment of the membership with a bond stronger than mere shared membership or professional affiliation. Content Strategy Debunking the Hype Featured Industry Insider Open CommunityHmmmmmm. What community managers?

A Strategic Guide to Social Media for Nonprofits


That said, nonprofit organizations have never been a group to back down from a challenge. You can create multiple personas that represent supporters in different groups: Consider the makeup of your volunteer base, your board and junior board, your donors and more. Start a Private Group. Content Strategy Featured From the Trenches Industry Insider Nimble Nonprofit

Convergence is the Name of the Game for PR Pros of Tomorrow

Spin Sucks

Before that, the industry was working with a definition that was 40 years old. A lot has changed since 1982. Social media has turned the industry on its head. Communication Content adapt new technologies altimeter group convergence of media earned media integrated marketing communications owned media paid media pr pro of tomorrowTV – 13 years. iPod – three years.

Linking Up on LinkedIn


And lastly, as far as extending your network, whether you’re looking to make contacts in the movie industry in a specific city or are searching for an experienced lawyer in your area, LinkedIn allows you to introduce yourself to these contacts. Create and Maintain a LinkedIn Group. You’ve started a group on LinkedIn, but you only have four members. Overview of LinkedIn.

The Marketing of Marketing is not Telling Us The Whole Story About Member Research


Perhaps you have the tools to segment your audience to figure out who the organization’s biggest champion is, or the biggest user, or most profitable member group. There are many qualitative methods: focus groups, online discussion groups, in-person conversations and phone conversations. Big brands counter this bias by fielding many, many groups. How satisfied are they?