Sprout Social

JUNE 27, 2023

These could be product issues, advertising campaigns, customer service or even sensitive issues gaining ground. According to The Sprout Social Index™ 2022, 34% of customers believe it’s important for brands to speak out to remain culturally relevant.

Review 128

Review Brands How To Analysis 128

Harp Interactive

MARCH 31, 2010

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Trendrr : A shareable and intuitive tool to measure the viral aspect of social media campaigns.

Analytics 350

Analytics Social Media Trendrr Digg 350

Mindjumpers

NOVEMBER 23, 2012

Add Social TV, “Social Nicheworks”, co-creating prosumers and aggregators, hyper connectivity and social search to the list of trends to be on the lookout for in 2013 as well. Not surprisingly, social network usage, e-commerce as well as social gaming is growing. Read the entire report here.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Ignite Social Media

APRIL 30, 2018

What we learned from that experience is that many people in Congress do not understand how social networks work and that Facebook has a lot of action items to follow up on. On the flip side, 92% of marketers and 88% of influencers report using Instagram more often for campaigns.

Social Media 97

Social Media Privacy YouTube Aggregator 97

Sprout Social

MAY 9, 2023

AI-generated ideas can also make your nurture campaigns more successful. Audience segmentation and personalization AI marketing can drive your omnichannel business strategies based on market segmentation, aligning your campaigns with customers who are most likely to buy your product or offering. Neutral statements are counted as zero.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Keyhole.co

NOVEMBER 7, 2023

However, this analytical approach is not merely about data aggregation. You can also use Keyhole’s QuickTrends for aggregated analytics at a glance on a practical dashboard. Thus, they are more likely to spark social conversations around creatine benefits for workout routines. What’s the role of analytics in this?

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Buffer Social

NOVEMBER 24, 2020

Together with our Facebook, Instagram, and Twitter integrations, this makes Buffer’s analytics an all-in-one solution for these four popular social networks for businesses. Want to see what’s new and why 3,000 customers use our analytics to boost their social media strategy? Let’s take a look.

Analytics 98

Analytics LinkedIn Data Metrics 98

Convince & Convert

APRIL 25, 2014

Today, despite the fractured social media landscape, their community still has one central home on the web: the VMware Community site. This one page aggregates all of the data from Twitter, Facebook, blogs, the community forums, and any other place online where VMware chatter might be going on.

Communities 135

Communities B2B How To Forums 135

Sprout Social

JANUARY 26, 2021

With tools like social listening , marketers can better understand what their audience cares about and develop social content that directly addresses consumers’ expectations. At the start of the pandemic, the city of San Antonio turned to social media to identify what topics were top of mind for their audience.

Social Media 143

Social Media Metrics Data Team 143

Hootsuite

APRIL 12, 2021

Social network depth: As the networks continue to evolve, we’re working hard to provide the most up-to-date channel capabilities. Clear ROI: We’re committed to helping all of our customers measure the success of their social media initiatives. Access these features in ‘social networks and teams’ under My Profile.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Webbiquity SMM

JANUARY 24, 2011

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

Tools 206

Tools Social Media Lithium Sysomos 206

Sprout Social

JUNE 7, 2023

Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions. Sprout’s social listening tool analyzes hashtags and keywords, and captures trends from conversations across social networks like Twitter, Instagram and Reddit.

Brands 114

Brands Sentiment How To Analysis 114

Sprout Social

JANUARY 3, 2022

This information can then be used to shape everything from campaign creative to new product development. The first step you should take is to get a handle on your existing audience by aggregating social media data across your active social networks (Facebook, Instagram, Twitter, etc.)

Data 141

Data Social Media Sentiment Team 141

Sprout Social

MARCH 11, 2020

If you’re interested in building a social media marketing funnel , tracking link clicks is crucial. Doing so allows you to attribute everything from web traffic to purchases to specific social networks and posts. New followers. Metric #1: # related to your priority KPI (clicks, impressions, “Likes,” etc).

Social Media 125

Social Media How To Metrics Analytics 125

Direct Marketing Observations

AUGUST 24, 2011

If you’ve been in this business for any length of time, then its time to take your collective aggregate knowledge of social media and add it to the overall mix of what you know and do. We’re at least five years in and I want you to quit being a social media specialist, because you aren’t one any longer.

Social Media 199

Social Media Skills SEO Aggregator 199

Convince & Convert

MAY 10, 2016

It’s no longer enough to rely on social networks for community infrastructure. Smart companies are now combining owned and rented community functions into a 1+1=3 scenario I call Omni-Social. But this, of course, makes social community more expensive and less efficient as brands are forced to pay for Reliable Reach.

Communities 60

Communities Aggregator Social Networking Organization 60

Firebelly

JANUARY 20, 2010

This week, however, I want to talk about those who aggregate content from all over the web and syndicate it through their Twitter streams. They were simply aggregating content from around the web and pushing it through their Twitter stream. You get the point. They werent interacting with anyone. They werent saying anything.

Syndication 100

Syndication Aggregator Paid Search SMS 100

Sprout Social

OCTOBER 6, 2016

But how do you efficiently manage your visual assets to ensure your entire social marketing team is able to organize, find and share your brand’s creative? In fact, only 27% of marketers have a process in place for aggregating, organizing and managing the visual assets that are being used across their organization.

Library 88

Library Publishing Collaboration Aggregator 88

Webbiquity SMM

JUNE 20, 2011

Amid all of the hype, conferences, and rapid adoption of social media marketing by organizations from sole proprietors to the Fortune 100, there remains an undercurrent of skepticism. This surfaces in posts like Social Media Skepticism , 5 reasons why social media skeptics maybe right and Business social networking: where’s the ROI?

Social Media 205

Social Media ROI Social Networking Foursquare 205

Keyhole.co

MARCH 7, 2022

Only if you have something more accurate to prove the value of your social marketing plan. Enter social media reporting. What is A Social Media Report? These social media metrics tell you where your brand stands against your competitors when it comes to online discussions. Are you looking for something like that?

Report 52

Report Social Media Metrics How To 52

Buzz Marketing for Technology

SEPTEMBER 23, 2008

Not only do they build cool marketing campaigns but they can connect to your sales process. They in effect unify sales and marketing so that clients see that their campaign pay off – thereby eliminating the normal tension between sales and marketing. Wi5Connect – Welcome to Social Learning 2.0

Web 2.0 100

Web 2.0 Mashup Aggregator Microsoft 100

Buffer Social

OCTOBER 1, 2018

If you want to run a user-generated content campaign, this blog post goes into the fine details, including examples and tools you can use. Test new social media networks. And being on them early gives your brand a first-mover advantage before the networks become crowded with other brands. Regram: @username. : @username.

Organization 108

Organization Flipboard Social Media Company 108

Sprout Social

AUGUST 16, 2021

If you’re looking for a new campaign idea to help increase engagement and brand awareness on social media, we’ve got a great tactic for you to try: hashtag campaigns. What is a hashtag campaign? Benefits of a hashtag campaign. Excited to pitch the idea of a hashtag campaign to your team or your boss?

Hashtag 120

Hashtag Campaign Aggregator Marketing 120

Hootsuite

FEBRUARY 16, 2021

Rather than cross-posting the exact same content on every social platform , you can edit handles, hashtags, language and links to make each post appropriate for its intended audience. Or, if you’re running a big campaign. Source free photos & crop them to social network dimensions.

HootSuite 140

HootSuite Features URL Template 140

Hootsuite

APRIL 15, 2020

Think of hashtags as a way to connect social media content to a specific topic, event, theme or conversation. They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag. Hashtags are effective on other social media platforms too.

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Twist Image

JANUARY 29, 2011

These aggregated insights, when analyzed and put into action, create value far beyond the marketing organization, impacting products, vendor relationships, and corporate strategic initiatives. Still, CMOs don't think they've figured Social Media and measuring it definitively out yet. online social networking. jason falls.

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

Convince & Convert

MAY 17, 2013

Jonah Berger , Marketing Professor at the Wharton School , joins the Social Pros Podcast this week to discuss his bestseller Contagious: Why Things Catch on , the science behind those viral marketing hits, and the importance of setting realistic and helpful goals with a viral marketing campaign. Please Support Our Sponsors.

Social Media 162

Social Media Study Statistics Aggregator 162

Sprout Social

JANUARY 27, 2021

This report aggregates data from all view sources to create a comprehensive breakdown of viewer retention. Understanding whether viewers are searching directly on YouTube, clicking Suggested Videos thumbnails or following links from social networks lets you know if your optimization and promotion strategies are paying off.

Analytics 142

Analytics YouTube Video Embedding 142

Bare Feet Studios

JULY 25, 2011

It just shows you how much app and platform development continues in the sphere of online social networks and mobile options. Social Network. Set up an organization page on an existing popular social network to connect with others. Create audio-video stories of your projects and campaigns. Podcasting.

Social Media 79

Social Media Ustream Wiki Content management systems 79

Buffer Social

AUGUST 12, 2019

Yet when you hear about strategies for marketing to social networks, you rarely hear about Reddit. That’s how the best social networks thrive! One of the best is Redditlist which aggregates the most popular subreddits and lets you search for keywords. We do this for social media content on our Buffer feeds.

Reddit 65

Reddit Strategy Marketing Authentication 65

Razor Social

MARCH 30, 2016

Campaign Analysis. When you create a specific campaign, you’ll want to isolate activity based on this campaign and report on everything within the campaign. Tag Lines/Campaign names – There may be specific words that you can track that are used quite a lot with the campaign. Media Monitoring.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Bill Hartzer

MAY 26, 2010

BuzzLogic is a social branding company that focuses on digital media that utilizes an ad platform that is driven by social media analytics. The tools used within Buzzlogic helps customers build and optimize their advertising campaigns across the biggest collection of website content on the internet.

Cymfony 152

Cymfony Social Media Tools SM2 152

Jason Yormark

AUGUST 30, 2009

Most people with a pulse can tell you that Facebook and Twitter are all the rage, but Socialnomics drives it home with detailed examples from organizations that have embraced social media and found huge success (Obama’s campaign detailed in Chapter 4), to companies that have missed the boat (see Hasbro’s Scrabble incident in Chapter 7).

Review 209

Review Case Study Postrank Study 209

Pixlee

OCTOBER 18, 2017

Whatever the reason may be, have a specific goal in mind that you can measure against when judging campaign success. When beginning to search through an influencer network , look at the context of each influencer. If you’re not already utilizing a CRM system to help aggregate all this information, consider doing so.

Influencer 43

Influencer Brands How To Fashion 43

Sprout Social

JUNE 7, 2016

This can really help spark ideas for future campaigns around relevant local or national happenings. It calculates aggregate Tweet counts for any keyword or phrase on Twitter across any time period. Content is a huge piece of your social media marketing strategy , but creating powerful content that deliver results require data.

Metrics 40

Metrics Twitter Comparison Report 40

Sprout Social

JANUARY 11, 2023

In this article, we’re highlighting examples of social media dashboards you can use to illustrate the value of social media across your business. What is a social media dashboard? Social media dashboards empower you to dissect results, iterate strategy, demonstrate value and influence decision making.

Template 128

Template Templates Social Media Brands 128

Firebelly

JANUARY 13, 2010

Social technologies make syndication and aggregation simple. You can easily kill multiple birds with one stone - automate your blog posts out on Twitter, which in turn sends your tweets to Facebook - but its important to not overdo it and run the risk of becoming a robot. This prevents automated programs from posting comments.

Syndication 101

Syndication MySpace Paid Search Social Media 101