Sprout Social

APRIL 25, 2024

Social media campaign brief A well-orchestrated social media campaign requires more than just brand consistency. This social media campaign brief template encourages you to incorporate insights from across your organization. Download the template 3. Download the template 4. Get the template 14. Get the template 23.

Template 53

Template Templates Social Media RFP 53

Sprout Social

DECEMBER 18, 2018

By working campaign-level paid data from Facebook (including Messenger), Instagram, LinkedIn and Twitter as well as their associated audience networks into one report, you’ll get that time back and a few major benefits. As mentioned earlier, aggregating data is only half the battle. There’s good news though!

Strategy 98

Strategy Aggregator Overview ROI 98

Sprout Social

JUNE 23, 2021

Imagine my dismay when I launched my advertising career and learned that literally everything , from photography and package design to campaign headlines and website fonts, had to be discussed, debated, tested, revised and tested again before it ever reached the outside world. No need for research, testing or iteration—let’s just do this!

Social Media 95

Social Media Focus Group Aggregator Research 95

Mindjumpers

NOVEMBER 23, 2012

They need to know what value they can provide for their target group (above and beyond the value offered via their brand or products) and implement a robust editorial process into their workflow.”. What does this mean? Well, take the Carlsberg Crowdit app I blogged about a couple of weeks ago. Read the entire report here.

Social Media 269

Social Media Nielsen Aggregator Mobile 269

Sprout Social

MARCH 19, 2024

A study by Boston Consulting Group found that companies using AI insights for personalization saw sales gains of 6-10%, which is two to three times greater than those not using AI. The bank can use AI-driven sentiment analysis to dive deep into customer feedback, collected through social media listening campaigns.

Sentiment 112

Sentiment Banking Patterns Hotels 112

Harp Interactive

MARCH 31, 2010

The client wants to know if their social media campaign is working! They want to understand how social media marketing will meet their goals before they commit to a budget allocation for a “mythical campaign&#. Social Media Metrics (Grease Monkey) : A plug-in script that soups up your Google analytics to measure social media campaigns.

Analytics 350

Analytics Social Media Trendrr Digg 350

Sprout Social

APRIL 27, 2022

Businesses need to know the R OI of campaigns to adjust and plan for future campaigns. Link tracking: lets you prove the clicks and possibly conversions on your links so you can report on the ROI of a campaign. Manage campaign links . Scroll down so that you can see the Settings by Group listing. Manage links.

URL 105

URL Engagement Domain Name API 105

Ignite Social Media

APRIL 30, 2018

This probably doesn’t come as a surprise, but over the past year 86% of marketers and 89% of influencers reported using Snapchat less for influencer-marketing campaigns , according Activate. On the flip side, 92% of marketers and 88% of influencers report using Instagram more often for campaigns.

Social Media 97

Social Media Privacy YouTube Aggregator 97

agora pulse

MAY 31, 2018

To make things a bit easier, I’ve split the metrics into four groups based on key characteristics. To make this easier, Facebook is getting rid of these metrics because they aren’t useful for iterating campaign efforts toward success. Actions (as an aggregate metric). How will these changes affect us? Let’s find out.

Metrics 87

Metrics Facebook Aggregator Report 87

agora pulse

MAY 31, 2018

To make things a bit easier, I’ve split the metrics into four groups based on key characteristics. To make this easier, Facebook is getting rid of these metrics because they aren’t useful for iterating campaign efforts toward success. Actions (as an aggregate metric). How will these changes affect us? Let’s find out.

Metrics 87

Metrics Facebook Aggregator Report 87

Techipedia: Tamar Weinberg

MARCH 12, 2015

There are a ton of articles out there about WHY you should work with bloggers, but there isn’t a lot of info about HOW to set up your first campaign from start to finish. Finding this elusive 2nd-tier group of bloggers was quite a bit more challenging than scanning “top 50 lists.” But that’s where we got stuck.

Blogger 100

Blogger Influencer Campaign Fashion 100

Keyhole.co

FEBRUARY 29, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Divide them into groups with similar traits. Want to unlock the power of data-driven social media success in 2024 and future campaigns with Keyhole? Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 23, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Divide them into groups with similar traits. Want to unlock the power of data-driven social media success in 2024 and future campaigns with Keyhole? Let’s dive in.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Sprout Social

APRIL 24, 2020

Welcome to the Social Spotlight, where we dive deep into what we love about a brand’s approach to a specific social campaign. From strategy through execution and results, we’ll examine what makes the best brands on social tick — and leave you with some key takeaways to consider for your own brand’s social strategy.

Communities 94

Communities Class Resources UGC 94

Buffer Social

NOVEMBER 24, 2020

This new feature will help them understand what's working so that they can get better results on LinkedIn," said Ting Ba, the Group Product Marketing Manager of LinkedIn Pages. Ting Ba, Group Product Marketing Manager, LinkedIn Pages 1. Top brands plan campaigns that span multiple social networks.

Analytics 98

Analytics LinkedIn Data Metrics 98

Jon Loomer

JULY 9, 2015

Manage Ads: This is the default view, allowing you to manage your campaigns, ad sets and ads. Audiences: This aggregates all of your Custom Audiences, Lookalike Audiences and Saved Audiences. Tools: A dropdown with access to the following: Campaign Dashboard. Account Groups. Here are your search options: Campaign Name.

Facebook 114

Facebook Real Estate Overview Campaign 114

Sprout Social

MAY 23, 2023

“It may not know that the 50K mentions your brand received are all from people who are being sarcastic and actually don’t like something your business is doing, or the direction a campaign is going in.” And 82% of that group report that those tools have already driven positive results. AI gets you the insights you need in seconds.

Team 135

Team Social Media Management Skills Trends 135

Hootsuite

APRIL 15, 2020

Because of the platform’s brevity, he suggested the company start using the pound symbol to group related Tweets together. This was the first-ever use of the hashtag: how do you feel about using # (pound) for groups. Another example is Cheerios and its #CheeriosHeartHuntSweepstakes campaign. As in #barcamp [msg]?

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Buffer Social

OCTOBER 1, 2018

Facebook Live) or by building a niche community through a Facebook Group, you can likely get a higher organic reach. If you want to run a user-generated content campaign, this blog post goes into the fine details, including examples and tools you can use. Invest in groups. You can read more about these tactics here.).

Organization 108

Organization Flipboard Social Media Company 108

Sprout Social

JANUARY 3, 2022

This information can then be used to shape everything from campaign creative to new product development. The first step you should take is to get a handle on your existing audience by aggregating social media data across your active social networks (Facebook, Instagram, Twitter, etc.) Create for one person, not for many.

Data 141

Data Social Media Sentiment Team 141

Hootsuite

APRIL 12, 2021

Integrated paid and organic: We continue to work on ways to create a seamless experience for managing paid campaigns and organic content together from within Hootsuite. Now for the rest of our most recent changes, which are categorized into four key groups: customer connections, workforce activation, risk mitigation, and social management.

HootSuite 96

HootSuite Insurance Hubspot Sharepoint 96

Sprout Social

JUNE 1, 2021

We spoke with Katie Dubow, President of Garden Media Group , winners of our 2020 Always Be Growing Sprout Partner Value Award , for tips on how to prepare for successful client renewal conversations. It could be a simple birthday card or a small gift to celebrate the launch of a major campaign. Here’s what she had to say: .

Sentiment 90

Sentiment Proposal How To Metrics 90

Webbiquity SMM

JANUARY 24, 2011

Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. Wildfire is designed to enable organizations to easily create branded interactive campaigns (e.g. 6 slick news aggregators you should try by iMedia Connection. If you need more of an ego boost, try TwitterGrader.

Tools 206

Tools Social Media Lithium Sysomos 206

The Realtime Report

AUGUST 29, 2012

Researchers believe there may be many genes involved in Parkinson’s; but their effects are too small to be apparent in smaller study groups (hundreds or several thousand of participants).

Social Networking 161

Social Networking Research Sample Samples 161

Convince & Convert

MAY 10, 2016

Here’s an overview of Omni-Social: The original “social media” consisted mainly of brand-owned channels like the old-school HOG ( Harley Owners’ Group ) community built and facilitated by Harley-Davidson. The audience aggregation on Facebook (in particular) and other platforms is simply overwhelming.

Communities 60

Communities Aggregator Social Networking Organization 60

Kikolani

AUGUST 6, 2012

First off, to make the most out of your FB PPC campaign, you don’t want to use the “CPC” method, you’ll want to use the “CPM” method. When you go to setting up you FB Ad campaigns, you’ll have the option to choose from either CPC or CPM. ” Don’t add a ton of wording to your ad.

Syndication 122

Syndication Aggregator CPM CPC 122

Convince & Convert

MARCH 30, 2016

If brands could harness that data around moms, they’d be better equipped to market to them, learning what campaigns are causing negative sentiment and what potential initiatives they could take. Here’s a list of social insights into an average mom’s conversation on social: 59% of moms talk about infants more than any age group.

Research 60

Research Engagement How To Sentiment 60

Webbiquity SMM

JUNE 20, 2011

I’ve always found Foursquare a bit creepy; turns out there’s actually an app named Creepy that aggregates “GPS coordinates for any user (of geolocation services like Foursquare, Twitter and Flickr), pointing out their most frequented hangouts on a map…Essentially, it’s a stalker’s dream app.&# The solution?

Social Media 205

Social Media ROI Social Networking Foursquare 205

Razor Social

MARCH 30, 2016

You may also need to monitor particular topics, which may have conversations around groups of different keywords. Campaign Analysis. When you create a specific campaign, you’ll want to isolate activity based on this campaign and report on everything within the campaign. Influencer Monitoring. Sales Leads.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Convince & Convert

MAY 9, 2016

Whether it’s a repetitive Tweet asking what time your restaurant starts serving brunch or an influx of entries for a social campaign, crafting and managing the same response over and over again without sounding robotic or disingenuous can be time consuming. This is where Suggested Twitter Replies from Sprout Social comes in.

Authentication 60

Authentication Social Media Management Travel Proposal 60

Bare Feet Studios

JULY 25, 2011

Tomorrow I am working with an esteemed group of coral reef scientists here in Hawaii to illustrate various ways to use social media. A wiki provides groups with collaborative publishing and work- space. Great for group editing documents or projects. Private Groups. Create a group too! Google.com. www.mashable.com.

Social Media 79

Social Media Ustream Wiki Content management systems 79

Ignite Social Media

FEBRUARY 11, 2021

Whether your team is presenting your monthly report to you or you’re planning your next big campaign, it’s essential to understand both the meaning of and difference between Key Performance Indicators (commonly referred to as KPIs) and how these metrics align with your overall business objectives.

Social Media 171

Social Media CPC CPA Aggregator 171

Social Selling Masters

MAY 30, 2016

Fictional example: Senior Sales Manager with campaigns delivering at least 30% to 40% profits to clients in the Americas and APAC regions. Successfully handled teams of 20 to 50 person campaigns for [list client names] delivered on time and under budget. Use groups to connect with prospects. The key here is relevance.

LinkedIn 40

LinkedIn Groups Groups Industry 40

Jason Yormark

AUGUST 30, 2009

Most people with a pulse can tell you that Facebook and Twitter are all the rage, but Socialnomics drives it home with detailed examples from organizations that have embraced social media and found huge success (Obama’s campaign detailed in Chapter 4), to companies that have missed the boat (see Hasbro’s Scrabble incident in Chapter 7).

Review 209

Review Case Study Postrank Study 209

Keyhole.co

MARCH 6, 2023

With over 79% of marketers using promoted tweets as part of their campaign, Twitter hashtag campaigns are no longer a novelty in the marketing world. Twitter hashtag campaigns can help you reap enormous rewards when done right. But how can you run and optimize a winning Twitter hashtag campaign? Increase your followers?

Hashtag 52

Hashtag Campaign Twitter How To 52

Bill Hartzer

MAY 26, 2010

The tools used within Buzzlogic helps customers build and optimize their advertising campaigns across the biggest collection of website content on the internet. From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources.

Cymfony 152

Cymfony Social Media Tools SM2 152

Jeff Esposito

APRIL 17, 2012

There are also a number of groups and associations that can be joined and used for interaction with others within industries of interest. Additionally, the “company page” pulls in a feed from an organization’s blog, and also it aggregates, from across the web, various news items mentioning an organization and/or brand.

LinkedIn 51

LinkedIn Wikipedia Aggregator Groups 51