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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Similar to the sports world , brand marketing is a highly competitive arena. With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Thanks to social media, the goals of brand marketers are within reach. What is brand marketing?

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Organize and Optimize Your Content Marketing in 2018 with this Content Inventory Worksheet

Pam Moore

If yes, I have some tips for you to help you get your content marketing in tip top shape before the new year! One of the keys to success in content marketing is creating evergreen content that has a life span longer than a day or a couple weeks. You create content for a campaign, marketing program or Facebook ad test run.

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Is Clubhouse On Its Way Out?

Ignite Social Media

Despite all the hoopla and money chasing the trend, I suggest that Clubhouse could be on its way to the proverbial grave in the next 12 months, especially given recent data shows that downloads have plummeted. Clubhouse reminds me of Meerkat and Periscope, two live-video streaming apps launched in 2015. It all felt very cutting-edge.

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The 11 Business Books That Shaped 2015

Twist Image

2015 ushered in a bunch of gems that captured my attention. Here are 11 business books that shaped 2015 (in alphabetical order). For fans, they're fine with downloading (and, now, even more thrilled with streaming). What books that came out in 2015 moved you? best business books 2015. digital marketing agency.

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23 YouTube Statistics That Matter to Marketers in 2020

Hootsuite

Whether you’re a first-time creator looking to grow your YouTube subscriber count , or an experienced video marketer looking to increase your brand’s video views on YouTube , the first step towards mastering this platform is getting a handle on the numbers. million YouTube ads (including 550 billion views) uploaded between 2015 and 2019.

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The Essential Guide to Successful Intent-Based Marketing

Oktopost

The eternal question for B2B marketers is: When is the best time to sell to buyers? In this post, we’ll explore the fundamentals, benefits, and use cases of intent-based marketing, and how you can successfully implement these strategies to enhance your customer experience. What is intent-based marketing? Quick Links.

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4 Emerging Social Media Platforms To Watch In 2019

Social Media Strategies Summit

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. It’s a good time to take stock of your social media marketing strategies to assess what’s working and where you have room to improve. So how is a social media marketer to decide?

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