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The Biggest Social Media Moments of 2023

Social Media Strategies Summit

It was the name of Tesla’s third car model , launched in 2015. Everyone knew the world was going to go wild for Barbie and that Elon Musk buying Twitter would lead to a near-endless stream of online discourse. The letter X has long been an obsession for the businessman. It’s even the first letter of his son X AE A-XII ’s name.

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How You Should Be Marketing to Generation Alpha

Likeable

One 2019 study from Common Sense Media shows that young people spend nearly an hour a day watching videos on platforms like YouTube— twice as long as the same age demographic did in 2015. Historically, young people have always influenced their parents’ buying decisions, but studies show that’s truer than ever today. .

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How to Boost Social Media Engagement with Influencer Marketing

Waxing UnLyrical

According to a 2015 report by Augure , marketers are increasingly achieving positive results with influencer marketing campaigns. Don’t buy influence, build it. So it’s important that you don’t treat influencer engagement like a buy-out. Create opportunities for collaboration.

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Content For Affiliate Marketing: It’s Not as Difficult as You Think

OnlineRockersHub Marketing Blog

71% of B2B buyers read an average of 3-5 blog posts about a product/service before buying it (Source: Demand Gen ). For example, you can create an ultimate guide for buying X product, detail all the features you need to consider, compare products, and add affiliate links to those products. What Is Affiliate Marketing? Influencers.

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How Huel Uses Social Media to Reach an Audience of 400,000+

Buffer Social

Since its launch in 2015, Huel has sold over 100 million meals and built up a passionate audience of over 400,000 followers across social media channels. The other is collaboration. To aid collaboration across the team, Urch recently was set up a Slack channel called #social-hit-squad. Content ideas can come from anywhere.

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How to Ideate a Winning Back-to-School Campaign

Unmetric

Consumers are using their phones to research the products they want to buy on their phones as well. About 10% of parents looked to a social media site to help them with back-to-school shopping, in 2015. Change the time-frame to August 1 – September 30 th 2015. Content ideation is by no means mere duplication.

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[Interview] Truffle Social And Models Own Get A Thumbs Up On Instagram

Audiense

In August 2015, Truffle Social pitched the idea of #1234ThumbWar to their client Models Own , a British based beauty brand to celebrate nail art. As marketers we know that brands need to be embracing a lifestyle that people can buy into and they should stay away from just trying to sell a product because people see through that.