Small Business Mavericks

DECEMBER 11, 2013

If you own a local business and you don’t track your sales, online website traffic, social media metrics, and offline conversions, then you are missing out on important information and important opportunities for your business. You can track your local visitors, reach, and local engagement with analytics.

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Analytics Mobile Cost Statistics 98

Buffer Social

MAY 5, 2016

We social media marketers are a lucky bunch; not only are there a gigantic number of free social media tools at our disposal (everything from timing tools to social media management tools like Buffer ), there are free tools from the social networks themselves: Facebook insights, Pinterest analytics, and now Twitter analytics, too.

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Analytics Twitter How To Embedding 93

Bill Hartzer

JANUARY 14, 2014

Jennifer wrote a book called Domain Names Rewired, and is a keynote speaker here at NamesCon 2014 in Las Vegas, Nevada. CEOs want to know how to deal with big data. Data analytics is going to be key. Brands are looking for data analytics. social media. Where will social media reside?

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Domain Name Airlines Insurance Microsoft 87

Keyhole.co

OCTOBER 10, 2023

But even if you’re just a small business or growing startup, you’re probably going to get hundreds of brand mentions monthly from review sites, blog posts, and social media. So how do you keep track of all this data and uncover what your customers are really saying? Enter brand sentiment analysis!

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Sentiment Analysis Brands How To 52

Rebekah Radice

JULY 20, 2015

Do you want to improve social media productivity? Daily activities separate successful social media marketers from their peers. But what are those activities – and better yet – how can you emulate them? In this article I’ll share six social media habits to improve your marketing.

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Social Media Marketing Study Activities 133

Kikolani

AUGUST 18, 2016

The internet has ushered in a great era for marketing: the analytics era. Pretty much everything you say and do on social media is trackable in real time. There are lots of ways to generate leads from social media , this just takes it to a whole new level. Social Media Provides Real-Time Data.

Data 60

Data Social Media Sports How To 60

Kikolani

AUGUST 18, 2016

The internet has ushered in a great era for marketing: the analytics era. Pretty much everything you say and do on social media is trackable in real time. There are lots of ways to generate leads from social media , this just takes it to a whole new level. Social Media Provides Real-Time Data.

Data 60

Data Social Media Sports How To 60

Proactive Report

OCTOBER 21, 2013

2014 is almost upon us and many businesses are doing their planning for next year. One of the areas of concern to small businesses is how to measure their social media activity. Here are few suggested metrics: Activity on each social platform: Most small businesses have limited time and resources. Get organized.

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Small Business Metrics Social Media Hubspot 65

Social Media Marketing

APRIL 3, 2013

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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Social Media Flipboard Storify Reddit 160

Talkwalker SM

FEBRUARY 23, 2016

Luxury brands are relative newcomers to social media. Today, 75% of luxury shoppers use social media , according to a 2014 study by the Blackstone Digital Agency. As a preview of this case study, here are three mistakes luxury brands should avoid on social media : Mistake n°1: Post Too Much on Social.

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Social Media Case Study Brands Fashion 60

Waxing UnLyrical

MARCH 11, 2015

Odds are that you’ve heard someone say that PR can’t be quantified, or social media ROI can’t be measured, or that a media impression or social post generated an advertising value equivalent (AVE) of hundreds of thousands (or millions) of dollars. Eric Wittlake (@wittlake) January 7, 2014.

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Metrics How To Discount Analytics 100

ProBlogger

JANUARY 1, 2014

Today we encourage you to take stock of your social media habits – are they working for you? How can you harness this amazing technology to drive more quality traffic to your blog? Smarter Traffic (and Revenue) Building Through Social Media” first appeared in January 2013. What can you do better?

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Social Media Case Study Analysis Social Networking 49

Waxing UnLyrical

DECEMBER 16, 2013

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. Here you go.

Storify 216

Storify Press Release Case Study Hashtag 216

Devumi

OCTOBER 24, 2014

Your business just opened a Pinterest business account and you’re wondering how to establish a Pinterest marketing strategy…that’s why you clicked on my very descriptive headline! Pinterest is a very different social media platform when compared to Twitter, with minor similarities to Facebook.

Strategy 113

Strategy Wikimedia Marketing How To 113

Waxing UnLyrical

JANUARY 20, 2015

Attract, Engage, Convert – How to Better Measure and Optimize Content Marketing Performance. What Social Media Analytics Can’t Tell You About Your Customers. What Social Media Analytics Can’t Tell You About Your Customers. Valeria Maltoni reviews Vision Critical’s 2014 report.

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Metrics ROI Consultant Flickr 100

ProBlogger

DECEMBER 23, 2013

One step at a time, it will transform your blog into the page view powerhouse you’ve always dreamed of — because we all love seven digit numbers on google analytics! So if you’re wanting to make your blog more profitable in 2014 – this one is for you. Start 2014 with a bang! Pick up a copy now.

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eBook Library Blogger Engineering 47

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. Its origins here in the West can be traced back to 2014’s Musical.ly Unique Features of TikTok.

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Marketing Authentication Trends Feed 217

Sprout Social

APRIL 11, 2017

Sprout Features Mentioned in this post: Instagram analytics report. Social media monitoring. So when you want to measure the success of a campaign, or see if your brand is becoming more popular on Instagram, you can analyze your branded hashtags with social media monitoring tools. Instagram scheduling.

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Hashtag Instagram How To Journal 111

Keyhole.co

DECEMBER 22, 2020

Micro influencers are everyday consumers who possess a large social media following; generally between 1,000 and 10,000, though some have up to 100,000. The social media platform where you can see amazing examples of micro influencer partnerships. In this post, we’ll show you how to find micro influencers on Instagram.

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Influencer Instagram Tips Hashtag 94

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers.

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Travel Hosting Social Media Influencer 75

Pam Moore

JANUARY 19, 2020

media, blogs, podcasts, video and more via one simple domain and platform – pam.online. Brands get BRAVE with digital and social media . Even industries that in the past were slow to adopt new digital media are now experimenting with new media formats, digital platforms and technologies to break through the noise.

Trends 78

Trends Brands Marketing Influencer 78

Pam Moore

MARCH 19, 2020

media, blogs, podcasts, video and more via one simple domain and platform – pam.online. Brands get BRAVE with digital and social media . Even industries that in the past were slow to adopt new digital media are now experimenting with new media formats, digital platforms and technologies to break through the noise.

Trends 78

Trends Video Marketing Influencer 78

Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Developing a Social Media Strategy.

Social Media 40

Social Media ROI Loyalty Social Networking 40

Rebekah Radice

NOVEMBER 1, 2016

Sure, some might predict the social media giant’s impending downfall, but for now… …It’s clear to see that Facebook is alive and well. How to Use This in Your Business. In social media, almost every interaction… …Be it a like, click through or comment – is measurable.

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Facebook Marketing Atlassian Analytics 116

Talkwalker SM

FEBRUARY 11, 2016

Valentine’s Day is almost upon us, and luxury brands are taking to social media to make the most out of the holiday. Using social listening , we’ve taken a quick snapshot of who’s leading the way so far. results over the past seven days , Valentine’s Day has already captured the hearts of many social media users.

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Campaign Influencer Social Media Study 64

ProBlogger

OCTOBER 5, 2016

Look into your web analytics. By looking carefully at his Google Analytics, Pat Flynn noticed that his About Page was one of the most viewed pieces of content on his blog. Find the top 20% of influencers in your industry and the top followers in your social media network. How to connect with influencers in your niche?

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How To Health Care Microsoft Blogger 54

Sprout Social

FEBRUARY 10, 2022

Is a social media rebrand on your radar? And that’s the challenge: how do you introduce a new identity without losing touch with your existing audience? In this guide, we’ll break down how to rebrand your business on social media and keep your customers happy. Mailchimp is a great example of this.

Social Media 115

Social Media How To Press Release Sentiment 115

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers.

Travel 40

Travel Hosting Social Media Influencer 40

Keyhole.co

APRIL 26, 2023

Most likely, you’ve already turned to how-to blogs, attended Nailing Twitter Marketing webinars, and subscribed to random newsletters for newer and better social media insights. And while these are all great resources, the most valuable insights are most often found directly within your social data.

Analytics 52

Analytics Twitter Data How To 52

Hootsuite

APRIL 4, 2023

In 2014, pro golfer Chris Kennedy Tweeted a dare to three friends: dump a bucket of icy water on your head within 24 hours or donate $100 to support ALS. The campaign set the standard for how to fundraise on social media. Not every social media donation drive delivers such stunning results.

Social Media 98

Social Media Tips HootSuite How To 98

Rebekah Radice

NOVEMBER 1, 2016

Sure, some might predict the social media giant’s impending downfall, but for now… …It’s clear to see that Facebook is alive and well. How to Use This in Your Business. In social media, almost every interaction… …Be it a like, click through or comment – is measurable.

Facebook 60

Facebook Marketing Atlassian Analytics 60

ProBlogger

SEPTEMBER 23, 2014

Get on social media. People spend more time on social networking platforms than other sites. In 2014, Facebook reported that the average user spends 17 minutes on the site every day. If you want to get a reader’s attention, then you need to have a social media presence. It’s okay to be weird.

How To 54

How To Blogger Adsense Newsletter 54

Sprout Social

MAY 5, 2019

Standing out in 2014 on Instagram was easier than today. And now that you know where we’re at in the industry, let’s examine how to create a strategy. How to create a strategy. If you’re unsure of where to begin, our article on social media demographics is a good starting point. How to track your campaign.

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Influencer Marketing Survey Campaign 111

Jon Loomer

JANUARY 13, 2018

Social Media Examiner conducted a Facebook Live to discuss the news feed update that resulted in more than 5,000 shares, 400,000 views, and 1,000 comments. Examples… In 2014, the news feed was updated to show fewer text updates from pages. Far too often, we get blinded by analytics. Did anyone notice the irony?

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Feed Feedly News Facebook 165

Keyhole.co

NOVEMBER 10, 2020

Twitter Analytics Guide. Marketers are constantly in search of actionable insights to improve their social media strategies. You’ve likely turned to how-to blogs, attended webinars, and subscribed to newsletters for newer and better social media insights. Twitter Analytics are the perfect example.

Analytics 105

Analytics Twitter HootSuite Metrics 105

Keyhole.co

JANUARY 26, 2023

Most likely, you’ve already turned to how-to blogs, attended Nailing Twitter Marketing webinars, and subscribed to random newsletters for newer and better social media insights. And while these are all great resources, the most valuable insights are most often found directly within your social data.

Analytics 52

Analytics Twitter Metrics HootSuite 52

Convince & Convert

MAY 25, 2010

This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. will range from 11% (the relatively mature email marketing), to 34% (social media). Note that I didn’t include Web design.

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Marketing Social CRM Conference Social Media 124