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Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

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How to Use Predictive Content Analytics

Convince & Convert

70% of B2B content marketers created more content in 2014 than 2013, and that trend will not be abating. We’re believers in predictive content analytics. We Experimented With Predictive Content Analytics. Predictive Content Analytics Resulted in Better Content Marketing. That was a real eye-opener for me.

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Three Digital Marketing Trends for 2014 and Beyond

Convince & Convert

Real Time Marketing is using data analytics with a process flow to shift marketing messaging in real time or near real time. We will see more and more traction with Youtility as we roll into 2014. 2013 Social Media Trends from Zena Weist. What does Real-Time Marketing mean? Yes, you can hold me to that.

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Director of Content Tipped as Top New Marketing Job in 2014

Proactive Report

According Forbes the top new marketing job recruited and hire in 2014 will be a Director of Content. Report results to the C-suite using easy to grasp analytics that tell a story. Content is about effective storytelling. Many PR people know how to write and how to tell a story. To be a Director of Content you need more than that.

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15 Must-See Conferences for Digital Marketers in 2014

Writtent Blog

The 2014 Carnegie Conference – January 30-31, 2014. The Social Media Strategies Summit – February 4-6, 2014. February 10-12, 2014. Intelligent Content Conference – February 26-28, 2014. SXSW Interactive – March 7-16, 2014. IRCE: Forward Mobility.

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This Week in Social Media – 4/3/2013

Social Media Marketing

Google and Facebook still lead in digital display earnings, but according to a recent report, Twitter revenues will surpass AOL in 2014 and Microsoft by 2015. How to tell if your social media efforts are paying off - InfoWorld with a deck of social media analytics solutions. and may very well point to the future of content.

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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! She was kind enough to post this recap of the chat which covered creating an effective measurement plan, linking content, Google Analytics (and its PR dashboard), and much, much more.

Storify 216