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Best Tips for Successful Social Media and Digital Marketing in 2014

yMarketingMatters

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

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Three Digital Marketing Trends for 2014 and Beyond

Convince & Convert

Real Time Marketing is using data analytics with a process flow to shift marketing messaging in real time or near real time. Social listening is also for proactive company actions like product innovation, marketing sideways, and sales. We will see more and more traction with Youtility as we roll into 2014.

Trends 167
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How to Use Predictive Content Analytics

Convince & Convert

70% of B2B content marketers created more content in 2014 than 2013, and that trend will not be abating. We’re believers in predictive content analytics. We Experimented With Predictive Content Analytics. Predictive Content Analytics Resulted in Better Content Marketing. That was a real eye-opener for me.

Analytics 165
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This Week in Social Media – 4/3/2013

Social Media Marketing

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

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15 Must-See Conferences for Digital Marketers in 2014

Writtent Blog

The 2014 Carnegie Conference – January 30-31, 2014. The Social Media Strategies Summit – February 4-6, 2014. February 10-12, 2014. Intelligent Content Conference – February 26-28, 2014. SXSW Interactive – March 7-16, 2014. IRCE: Forward Mobility.

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Monday Roundup: A Goodie Bag of #measurePR

Waxing UnLyrical

And don’t forget to join us for the next #measurePR chat on January 7, 2014, from 12-1 pm ET… and which I will be curating all the way from India! Why: Social media strategist and author of SMART News: how to write press releases for the digital age Sally Falkow joined us for this month’s (December 3) #measurePR chat.

Storify 216
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Mobile Is Here – Are You Ready for Mobile Marketing?

yMarketingMatters

Did you know: Mobile internet usage has almost doubled every year since 2009, and mobile users are projected to outpace desktop users by 2014. In 2013, 91% of Americans own a smartphone. Time spent on mobile social media increased by a huge 387% from 2011 to 2012. Here are some facts and stats to consider.

Mobile 231