yMarketingMatters

JANUARY 10, 2014

Social media and digital marketing are going to grow even stronger in 2014. With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business.

Social Media 277

Social Media Tips Marketing Mobile 277

Idaconcpts

JANUARY 14, 2013

Here are a few SEO trends you can expect to see in 2013. It will continue to behoove you in 2013 to make use of the varied Google services and products you can, whether paid or free. More and more social media sites have video at the center. When you do, expect to pay more for them in 2013. Expect even more video.

SEO 140

SEO Adwords Smart Phone Mobile 140

Ignite Social Media

JANUARY 10, 2018

As the internet and social media have become entwined in everyday life, they have also drastically changed motherhood. 1 Due to its portability and ease of use, 90% of mothers use mobile devices to access the internet and social media. With this shift in usage, marketers must know where mothers spend their time online.

Social Media 113

Social Media How To Survey Social Networking 113

Ari Herzog

MARCH 2, 2014

Social media posts expire very quickly. Studied in the fall of 2013, Wisemetrics summarizes : 90% of your post’s engagement occurs within 12 hours. One takeaway is you must be memorable and analytical in every social media post. Consider Facebook, for instance. Engagement = likes, comments, shares.

Social Media 135

Social Media Case Study Study Metrics 135

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. Marketers need to take note of this if they want to plan on developing their video marketing strategy on social media. At the beginning of any new social media undertaking, there’s a need to set goals.

Video 144

Video Social Media Strategy Film 144

Convince & Convert

APRIL 16, 2013

That digital analytics function does not just happen. So what does it take to build a best-in-class digital analytics function from scratch? There are five things that every organization should undertake: Build Your Analytics Toolbox. For now, it is important to know that building a digital analytics function is not easy.

Analytics 139

Analytics Press Release Health Care Data 139

Devumi

SEPTEMBER 2, 2014

Pinterest has huge potential as a social media marketing platform. The new Pinterest Analytics dashboard will make this even more obvious, and help business accounts on Pinterest thrive. New Pinterest Analytics – Go beyond basic demographics. Related post: New Instagram Ad Analytics Tools Introduced.

Analytics 84

Analytics Tools How To ROI 84

Convince & Convert

JUNE 2, 2013

The report for the first quarter of 2013 peered into more than 500 million online shopping browser sessions. In fact, social media represented just 1.55% of all commerce traffic, and a conversion rate of less than three-quarters of one percent (.71%). Is social ineffective or just invisible? The results were shocking.

Social Media 148

Social Media URL Conversation Report 148

Convince & Convert

JANUARY 2, 2014

Especially after launching Buffer for Business recently, a lot of business approached us, asking which practical tips we had for them to improve their social media and content marketing. So here are our best and most practical ways to see a big impact from your actions on social media: 1. Reach your new followers.

Social Media 168

Social Media Content Tips Marketing 168

Buffer Social

JULY 9, 2018

If you are a social media manager, you’ve likely looked at ‘best time to post on social media’ studies to come up with several posting times for your brand. Read on to find out what you should do instead… Why we should reconsider “best time to post on social media” studies.

Study 111

Study Social Media Overview Aggregator 111

Unmetric

APRIL 2, 2019

A few days back, our social media manager chose Mattel, a US-based toy manufacturing company, as the Brand Star of the day for their tweet on BTS-based dolls. Formed in 2013, the Bangtan Boys (BTS) scratched the K-pop itch that the global audience was developing. It was like any other day, or so we thought. The rise of BTS.

Social Media 97

Social Media Brands Marketing Tourism 97

Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners. The Top Digital PR Google Analytics Reports. Google Plus.

Skills 89

Skills Analytics Press Release Metrics 89

Buffer Social

MARCH 9, 2017

Working on social media can be a little lonely at times, especially if you are working as a team of one. Social media conferences are the secret to all that. Here’s a list of 20 top social media marketing conferences for 2017, with all the information you need to know such as data, location, and price.

Conference 103

Conference Social Media Price Forums 103

Buffer Social

JUNE 18, 2018

It’s at the heart of their social media strategy too. We spoke to co-founder Nicholas Pidek and marketing associate, Justin Ozanich, about how social media has helped them grow their community and business. Social media analytics are also playing an increasingly important role in helping to guide content decisions.

Communities 95

Communities Company Social Media Case Study 95

Mindjumpers

AUGUST 7, 2013

In May 2013 the app was even the most downloaded non-game app on iOS globally. Snapchat still lacks analytics and a business model, but marketers like MTV and Taco Bell have already seen the app’s potential. Pheed – Express Yourself on Social Media. 3 Ways To Great Social Content. What do you think?

Brands 264

Brands Discount Upcoming Eventful 264

Buffer Social

JULY 6, 2017

But, despite building a product that helps people succeed on social media , we have committed a good number of social media mistakes ourselves. Let’s get started… Learn from These 10 Social Media Mistakes We’ve Made. Being on all social media platforms.

Social Media 112

Social Media Curation UGC Instagram 112

Ari Herzog

NOVEMBER 14, 2013

Google Analytics tells me that 34,532 unique visitors (including you) came here over the prior six months. Monthly visitors, May – Nov 2013. Frequency of visitors, May – Nov 2013. You come from different countries… Countries of visitors, May – Nov 2013. Thank you for reading my blog. Many returned.

Energy 148

Energy Metrics Statistics Mobile 148

Buzz Marketing for Technology

MAY 15, 2013

The modern day merchant must have an intimate understanding of the importance of online and mobile commerce, access to a vast array of customer data, and a strategy for transforming this analytical data into winning online experiences. Other types include customer relationship management (CRM) data and social media data.

Retail 202

Retail Analysis Analytics Data 202

Twist Image

APRIL 19, 2013

Social Media doesn''t work for the vast majority of small businesses. That was the main message in the USA Today article titled, Study: Social media a bust for small businesses , published on April 17th, 2013. Facebook was most cited as the hardest to maintain social-media platform, according to the survey.

Social Media 111

Social Media Adwords Small Business Loyalty 111

Buffer Social

JANUARY 12, 2018

If you like creating and scheduling social media posts with your phone, we would love for you to try our mobile apps. They will make social media marketing on the go super easy and smooth for you. 6 social network integrations. With the free Buffer account, you can connect up to three social profiles.

Mobile 95

Mobile Social Media Tips Marketing 95

Ignite Social Media

OCTOBER 22, 2019

While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. That began to plunge in December of 2013 and total engagements fell right along with it. That began to plunge in December of 2013 and total engagements fell right along with it.

Influencer 109

Influencer Posterous Marketing API 109

agora pulse

FEBRUARY 19, 2020

Hummingbird Update was announced back in 2013. There are various tools to help, including: Google Analytics Demographics (persona building). Google Analytics Demographics and “Interests” feature allow you to better understand your current audience and create content catering to each segment/persona. BERT Update.

Conversation 151

Conversation Marketing Google Analytics 151

Waxing UnLyrical

JANUARY 24, 2013

Attribute/drive creative social PR campaigns. Late last year, Kingsford Charcoal sought to identify “The Nicest Person in Social Media.” Stunts are a standard tool in the public relations arsenal, but with the help of social media analytics, we’re starting to see brands take them a step further.

Data 230

Data Sysomos Sentiment Analytics 230

Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners. The Top Digital PR Google Analytics Reports. Google Plus.

Skills 53

Skills Analytics Press Release Metrics 53

Unmetric

OCTOBER 25, 2019

Falcon.io , a subsidiary of Cision , is a leading player in the social media space, providing its global customer base with a platform to manage their social media listening, engaging, and publishing requirements. In 2011, we set out to elevate the way marketers create and analyze their social media strategies.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Josh S Peters

JANUARY 11, 2013

This week we have some great articles on optimization, how to take the mystery out of social media, and, everyone’s favorite, a “best time to post” post. On-Page Optimization Methods Still Valid in 2013. Demystifying social media. How to Filter Social Media in Google Analytics Reports.

Overview 165

Overview Skills Analytics SEO 165

yMarketingMatters

APRIL 15, 2013

In 2013, 91% of Americans own a smartphone. Time spent on mobile social media increased by a huge 387% from 2011 to 2012. Social media apps are the most popular ones among mobile device users with Facebook and Twitter being the most highly used. Here are some facts and stats to consider.

Mobile 231

Mobile Smart Phone Marketing Adwords 231

Proactive Report

MAY 20, 2013

A benchmark for you: If you are not spending 30% of your time in 2013 with data, Ms/Mr Marketer, you’ll fail to achieve professional success. Some teach a statistics course, but not many teach online analytics. Google Analytics is a great tool for PR practitioners. The Top Digital PR Google Analytics Reports. Google Plus.

Skills 40

Skills Analytics Press Release Metrics 40

Adam Sherk

DECEMBER 18, 2012

Here are my top 10 posts of 2012 by pageviews: The Best Free Tools for Twitter Analytics. Beyond Facebook Insights: Useful Facebook Analytics Tools. 5 Ways that Social Media Impacts SEO. Media Relations Gone Wrong: How Not to Pitch a Journalist (Video). 5 Good Ideas for News Media Facebook Pages.

Press Release 119

Press Release SEO Digg Sports 119

agora pulse

JUNE 20, 2017

This platform offers you much more than multiple account management; it also offers you access to some of the meatier analytics that are available. ManageFlitter is certainly a useful Twitter management tool for brands with multiple channels and those looking for better analytics, something TweetDeck never really provided. The Verdict.

Tweetdeck 131

Tweetdeck Klout iPad iPhone 131

Kikolani

JULY 24, 2013

In this post, I thought I would quickly share the results of taking over sole authorship of Kikolani since March, comparing eight months of analytics and subscriber data. Analytics Comparison. Next, we’ll look at mailing list conversions tracked by Google Analytics. What Changed. Conclusions.

Comparison 160

Comparison Overview Analytics Blogger 160

Josh S Peters

MARCH 19, 2013

First is that I started a new gig as the Social Media Strategy Supervisor at Horizon Media’s LA office. It’s called Social Media Lunchpad and should everything go as planned it will go live the week after next. Content Marketing Essentials 2013 via Mandloy s. Exactly what it sounds like.

Google Reader 149

Google Reader Wikipedia Analytics Google 149

Bill Hartzer

AUGUST 30, 2013

Date: August 30, 2013, 12:23:18 PM CDT. The set includes all Search Engine Optimization, Social Media Optimization, Mobile Marketing, Local Search, Reputation Management, Link Building, Analytics, Conversion Rate Optimization, Content Development, Pay Per Click Management etc. From: Mark Lee. Regards, Mark Lee.

SEO 112

SEO Class Engineering Reputation 112

Waxing UnLyrical

DECEMBER 16, 2013

Why: On August 6th, the oh-so-wonderful Jay Baer, author of YouTility , joined us for a lively chat where we discussed the state of PR measurement today, the evolution of social media in PR, common mistakes large organizations make when measuring PR/SM results, the best measurement tools, and lessons/case studies from his book.

Storify 216

Storify Press Release Case Study Hashtag 216

The Realtime Report

JUNE 24, 2014

Usage of health and fitness apps has grown exponentially since 2013. Looking at data from over 6,800 iPhone and iPad apps listed under the health and fitness category, Flurry Analytics reports a 62% increase in the usage of health and fitness apps over the past 6 months, while the overall mobile app industry has only seen a 33% increase.

Apple 180

Apple Statistics Mobile Social Networking 180

Ignite Social Media

MARCH 1, 2018

Social media marketers have been battling against the downward trend of organic reach since 2013 when Facebook began limiting the visibility of content in the news feed. A lot of social media marketers are asking themselves the question—is organic reach still alive? Is Organic Reach Still Alive?

Organization 101

Organization Trends Social Media Report 101

Convince & Convert

NOVEMBER 19, 2013

Real Time Marketing is using data analytics with a process flow to shift marketing messaging in real time or near real time. 2013 Social Media Trends from Zena Weist. social media strategy creating youtility empowering employees real-time marketing Social Media Marketing youtility zena weist'

Trends 166

Trends Marketing Case Study Loyalty 166