Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey. Monitoring.

Survey 250

Survey Report Social Media ROI 250

Convince & Convert

MAY 15, 2012

This list is of some of the best conferences still to come in 2012 that are offering amazing speakers in the business and social media marketing industries. May 24, 2012, Columbus, Ohio. June 5-7, 2012, New York, NY. June 28-July 1, 2012, San Francisco, CA. The 2012 event is in the U.S. Ohio Growth Summit.

Conference 131

Conference Eventful Small Business Hubspot 131

Bill Hartzer

DECEMBER 19, 2012

This is useful but to significantly improve ROI you would need to create a set of requirements to measure and analyse your results with by making use of advanced call tracking software as well as other detailed analytics software. Improving ROI is a linear process and cannot be achieved overnight. Tip 3: Learn from your mistakes.

ROI 110

ROI Tips Marketing Software 110

Mindjumpers

SEPTEMBER 17, 2012

In a previous blog post , Jonas made a summary of a report called “The State of Social Media Marketing” from January 2012 in which he outlined the key points and conclusions drawn from the report. As in the beginning of 2012 the big three – Facebook, Twitter and LinkedIn – remain at the top positions.

Survey 225

Survey Report Social Media ROI 225

Convince & Convert

SEPTEMBER 25, 2012

Editor’s Note: This post originally appeared on Danny Brown’s blog on September 11, 2012. Social marketing software company Awareness released the second part of its bi-annual State of Social Media Marketing report for 2012, and there are a few surprising key points that brands and marketers should be aware of.

ROI 140

ROI Social Media Research Survey 140

Proactive Report

DECEMBER 5, 2011

Today I am going back to the four social media trends Beverly Macy predicted would be hot in 2012 in the Huffington Post. There is certainly an increased pressure on corporate social media practitioners to deliver on investment – there’s an ever more pressing need to demonstrate ROI, along with progress against other crucial KPIs.

Analytics 92

Analytics Trends Social Media ROI 92

The Social Media Incubator

AUGUST 3, 2012

According to Twitter’s UK Blog , there were more mentions (tweets) on the day of the opening ceremony of the 2012 London Olympics than there were during the entire 2008 Beijing Olympics. The numbers are captivating, but how else have the Internet and social media affected the Olympic games?

Social Media 111

Social Media News Mobile Eventful 111

Sherrilynne Starkie

OCTOBER 17, 2012

The Bizrate Insights study, which contains results from more than 7,000 verified online buyers in August 2012, compared Pinterest and Facebook engagement across a variety of shopping activities and usage occasions. The ROI of Social Media for Retail Websites. PLEASE LIKE MY FACEBOOK PAGE. Related articles.

Retail 346

Retail Facebook Study ROI 346

Laurel Papworth

APRIL 21, 2012

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. Please let me know if you are coming along! They are small classes with room for question and answer, so bring your Facebook and Twitter questions! Step by Step Social Media.

Training 76

Training Course Social Media Press Release 76

Webbiquity SMM

JANUARY 12, 2012

TradePub has just launched its first report in a series for 2012, the Social Media Wrap Up report. The topics covered range from social media strategies and hiring a social media agency to guidance on Tweetchats, blogging and measuring social media ROI. You can grab the first free report here.

Social Media 140

Social Media ROI Report How To 140

Josh S Peters

FEBRUARY 22, 2013

There are tons of books and resources out there you could read… Social Media ROI: 14 Formulas to Measure Social Media Benefits. Measuring social media ROI can be a daunting task, but not impossible. The Demographics of Social Media Users — 2012. Sometimes the last thing you have time for is your Facebook page.

Statistics 159

Statistics ROI API Analysis 159

Buzz Marketing for Technology

OCTOBER 18, 2013

According to Forrester’s 2012 North American Brand Performance Study, being indispensable commands greater preference, and that means a higher likelihood that customers are going to keep spending their hard-earned dollars with your brand across multiple channels. percent from 2012 and almost triple the amount spent in 2011.

Retail 217

Retail Discount Loyalty Data 217

Convince & Convert

AUGUST 8, 2019

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. If you want to find out more about how your measuring strategy can help you improve ROI, download Talkwalker’s free report.

Brands 152

Brands Analytics Consultant Data 152

The Realtime Report

NOVEMBER 14, 2012

The study looked at Interbrand’s 2012 Best Global Brands (with the addition of Red Bull and Old Spice), evaluating their performance based on volume, total views and engagement for video content uploaded to YouTube, Vimeo and Facebook throughout the year. .”

Video 183

Video Vimeo Brands Microsoft 183

Hootsuite

JUNE 28, 2023

The term “dark social” was invented in 2012 by Alexis Madrigal, former editor of The Atlantic. Create a social listening strategy Social listening tools can’t track 100% of dark social activities, like text messages, but they can help attribute traffic and ROI as accurately as possible. Source: The Globe and Mail 5. No easy feat.)

HootSuite 120

HootSuite URL Analytics Forums 120

The Social Media Incubator

DECEMBER 3, 2013

But that’s getting harder and harder to do as Google expands its algorithmic search functions and increases the number of updates, which occur hundreds of times each year (over 500 algorithm updates were performed by Google in 2012 alone – more than one per day!).

Engineering 125

Engineering SEO Guidelines ROI 125

Convince & Convert

MAY 23, 2017

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. If you want to find out more about how your measuring strategy can help you improve ROI, download Talkwalker’s free report.

Brands 129

Brands Analytics Data Metrics 129

Koka Sexton

DECEMBER 28, 2012

As part of the rollup for 2012 the awesome marketing team at InsideView and I are looking at all of the amazing traction we have made in the past 12 months. The ROI of Social Media. This is the dashboard of 2012 using Sysomos for all mentions of InsideView excluding mentions from the InsideView brand.

Social Media 71

Social Media Sysomos Social CRM ROI 71

Convince & Convert

JANUARY 22, 2012

Whether it’s Charlene Li’s Open Leadership , The NOW Revolution from Amber Naslund and me, Humanize from Maddie Grant and Jamie Notter , Smart Business, Social Business from Michael Brito , or Olivier Blanchard’s Social Media ROI , there is a chorus postulating that people make your company social, not tools and technology.

Comparison 128

Comparison Company Apple Exercises 128

Social Media Strategies Summit

FEBRUARY 27, 2020

Source: PEW Surveys conducted 2012-2019. In 2019 we saw several social platforms grow and continue to mature – from industry giants like Facebook and Instagram to emerging platform TikTok and more niche sites like Pinterest. This trend toward growth and diversity means that no one social platform or channel can be ignored.

Trends 182

Trends Social Media Instagram Platform 182

Direct Marketing Observations

DECEMBER 19, 2011

2) That the whole ROI thing would have sorted itself out by now. Sure there is, don’t do it in 2012. Just because I might know more about social media than the average person, it didn’t preclude most corporate heads to assume that they knew just as much about socia l, if not more, than I did. Does it work?

Social Media 228

Social Media Policies Consultant ROI 228

The Realtime Report

APRIL 16, 2014

While there’s little doubt that small businesses should have some sort of Twitter presence due to the ease of access, simplicity, and potential quick engagement with customers (both potential and existing), there’s no denying that ROI has always been a question mark for small business owners.

Twitter 187

Twitter Small Business Facebook Cause marketing 187

Bill Hartzer

JULY 3, 2013

Here’s the excuse that the bureau gives for a lack of engagement: In September 2012, Facebook changed the way it displays items in its users’ news feeds. And, furthermore, didn’t even get the proper ROI from that money in the form of engagement? Well, there goes another waste of our taxpayer dollars.

Facebook 164

Facebook Buy Campaign Report 164

Waxing UnLyrical

APRIL 8, 2013

2012 had 110+ entries, 16,000+ votes, 3x our Twitter, 2x our FB and 20%+ increase to web #measurepr. … which was just after Brandon H had brought up “Die Hard”: @ standingdog When someone brings up lack of ROI scale for #social I channel John McClain in Die Hard: “Welcome to the party pal! This is our 3rd yr.

B2B 207

B2B Consultant Flickr ROI 207

Webbiquity SMM

FEBRUARY 2, 2012

As things stand now, there’s unlikely to be a 2012 version of this post next year. 33 Quora Q&A Resources: get actual ROI out of using it by SEOptimise. Will it go the way of MySpace? Or will it fill a niche and level off? In any case, here are a few of the best Quora how-to guides and insights of 2011.

SEO 146

SEO MySpace Hubspot Patterns 146

Kikolani

JUNE 19, 2012

I’ve missed out on several great contests in 2012, but this one I just couldn’t pass up thanks to the amazing number of both cash prizes and non-cash prizes sponsors. Writing Around the Web – Social Media ROI, Google+, and Local Search. It’s that time again. Related Posts. Social Media Marketing Best Practice.

Social Networking 113

Social Networking Crowdsourcing How To Directory 113

Writtent Blog

MAY 20, 2014

Investing in one big piece of content could easily drive more ROI than 50 small pieces — the kind that tend to go unnoticed. Considering the huge ROI there is to be had with content marketing, more and more entrepreneurs & CEOs are taking the plunge to invest in a director of content for their marketing campaign.

Trends 95

Trends Content Marketing Curation 95

Twist Image

DECEMBER 2, 2011

eMarketer published a news item today titled, 2012 Trends: Social Media Metrics Take Center Stage. Further, only 8% could attribute ROI for all their investments in social media. be some kind of ROI. social media roi. You can measure everything online, so why aren't we? eventually. digital channel. econsultancy.

Social Media 81

Social Media ROI Survey Metrics 81

Jeff Esposito

MARCH 18, 2012

It will be interesting to see if they wind up panning out in traditional ROI models or if companies will need to incorporate new metrics like follower acquisition and social impressions into their forecasting models.

Conference 40

Conference ROI Small Business Metrics 40

Webbiquity SMM

JANUARY 19, 2016

ROI is still tough to measure. And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012. 60% of marketers identify “measuring ROI” as one of their top three social media marketing challenges. MediaPost ). MarketingProfs ).

Social Media 100

Social Media Marketing Survey Metrics 100

Kikolani

DECEMBER 23, 2011

50 Posts on Engagement for Bloggers, Businesses, and Social Media Enthusiasts – Ready to start increasing your engagement in 2012? 4 Ways to Grow Your Business with Marketing Automation – If you want to increase your ROI, then implement the following 4 marketing automation ideas. Social Media / Social Networking.

Mashup 119

Mashup Resources Remix Handbook 119

Twist Image

MARCH 20, 2014

The fact that the company got bought by Facebook in back in April 2012 for about one billion dollars (it still stings for most). The opportunity to add more pictures to a social media experience (without knowing what the ROI might be). What if there was a way - a real way - for brands to make money (serious money) on Instagram?

Instagram 97

Instagram Brands iPhone Adwords 97

Bare Feet Studios

JANUARY 1, 2012

I also want to thank my colleague and SMCHI president, Tara Coomans , who assisted me with the interpretation of the results and the ROI formulas. Plus, I have been hired to run this program again for LVB in 2012! We also received great coverage online. Bottom line?

Travel 92

Travel Vimeo Hotels Blogger 92

Social Email Marketing

MARCH 8, 2012

Econsultancy’s Email Marketing Industry Census 2012 report shows email is still seen as a channel with a good return, with 70% of company respondents (thus, no agencies) saying ROI of email marketing is ‘excellent’ or ‘good’ Email marketing ranks second after SEO,

Marketing 40

Marketing ROI SEO Report 40

Social Email Marketing

MARCH 8, 2012

Econsultancy’s Email Marketing Industry Census 2012 report shows email is still seen as a channel with a good return, with 70% of company respondents (thus, no agencies) saying ROI of email marketing is ‘excellent’ or ‘good’ Email marketing ranks second after SEO,

Marketing 40

Marketing ROI SEO Report 40

Convince & Convert

SEPTEMBER 1, 2015

Here’s one iteration, presented as a keynote speech to ESTO (Educational Seminar for Travel Organizations) in the fall of 2012. Will you measure ROI? Over the years, Convince & Convert has continued to refine its social media strategy process. What key measures will you use to evaluate social media strategy effectiveness?

Social Media 60

Social Media Strategy How To Marketing 60

Writtent Blog

FEBRUARY 12, 2014

93% of B2B marketers use content marketing, a 2% increase over 2012. 82% of marketers who blog see positive ROI for their inbound marketing. Topics covered range from content marketing usage to consumer preferences, and far beyond. Buckle your seatbelts, because this is going to be epic: 1. Source: CMI ). Source: DemandMetric ).

Content 110

Content B2B Hubspot Marketing 110