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23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

What under-utilized site has been called a “social media powerhouse,” and which highly popular social bookmarking site is frequently overlooked by marketers? How can you measure (or can you measure) social media ROI ? Social Media Marketing Guides and Tips. Social Media ROI Measurement Guides.

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This Week in Social Media – 5/29/2013

Social Media Marketing

Of note: Slide 5 showing the disparity between time spent and ad spend on print, Internet and mobile; and Slide 27 showing that Facebook was the only platform whose usage dropped from 2011 to 2012. Metrics/Measurement/Big Data Philip Sheldrake asks " What, exactly, is the value of social? Note that he doesn''t fall into the ROI trap.