Waxing UnLyrical

APRIL 4, 2019

Hubspot recommends creating, “blog posts, instructional videos, how-to guides, and showcasing practical examples from your customers. Through her role as vice president of marketing for Grow Socially, Samantha has been showing organizations how to improve their marketing and communications since 2012.

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Community building Communities Hubspot Guidelines 197

Waxing UnLyrical

AUGUST 14, 2012

The second was a blog post by one of my Curry College PR superstars, Erika Kuzmicz , who finished her degree requirements in December 2011. six months early, immediately segued from Intern to Account Coordinator with Boston-based The Castle Group in January 2012, and walked across the stage to receive her diploma in May.

Banking 245

Banking Flickr Library Newsletter 245

Waxing UnLyrical

OCTOBER 12, 2012

” So, if they’re not “out there,” either by blogging, or tweeting up a storm, or engaging in similar online activity… does that mean they should be discounted ? Most bloggers blog too much. The PR world is full of very smart people who aren’t “out there.” Why is this?

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Social Media Conference Flickr Discount 252

Waxing UnLyrical

APRIL 9, 2012

Imagine the not so distant future, say October 2012, and my Henry Wood Detective series has started to get some traction. One day, possibly Thursday Oct 4, 2012, a woman in Devonshire, U.K. In his free time, he does … well … social media … and publishes the blog Extremely Average. In fact, I’m certain of it.

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Facebook Virtual World Exercises Flickr 206

Waxing UnLyrical

DECEMBER 21, 2011

If something about that first touch point – whether it’s a pitch, a video, a blog post, a tweet – doesn’t appeal to them, it is highly unlikely they are going to come back for more, let alone pay attention to what we’re asking them to do. And once you do that, I know 2012 will be much better than 2011 for you.

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Flash Mob Flickr Retail Campaign 182

Waxing UnLyrical

JULY 24, 2013

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients.

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Health Care Social Media Insurance Education 192

Waxing UnLyrical

SEPTEMBER 13, 2012

Mark Schaefer addressed some of Klout’s changes at his {Grow} blog. 21, 2012 is available (just follow that link!). For example, the “vacation effect,” wherein scores drop due to a temporary hiatus from activity, has been addressed. So Q1 asked if anyone felt more comfortable using Klout, given the changes made.

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Klout Influencer Journal Flickr 183

Waxing UnLyrical

MARCH 13, 2012

It does mean I’m going to read everything I can find on the topic, starting with Olivier’s book and every post he mentions ROI in on his blog. I finally found my 2012 resolution, just a few months late. He also blogs. . I want to be a part of the solution, not a part of the problem any longer.

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ROI Social Media Flickr Social Media Management 167

Waxing UnLyrical

JUNE 12, 2013

Back in October 2012, I wrote a post with a similar theme to this piece entitled Tell Marketing: The Customer Experience Begins With Them. Adam Toporek is a customer service professional, franchise developer, and small business owner who runs the popular customer experience blog Customers That Stick. Public relations is another.

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Film Metrics Flickr Loyalty 258

Waxing UnLyrical

APRIL 19, 2013

Last year, Gujarat Chief Minister, Narendra Modi, was the first Indian public figure to use Hangout to reach out to his audience (August 2012). With a keen interest in social media, she blogs regularly at In My Humble Opinion. But that’s not all. other passions include singing (professionally trained for over a decade!),

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Google YouTube Travel Questions 239

Waxing UnLyrical

MARCH 5, 2013

Some of them have even taken companies from bankruptcy in early 2008 to billing $500K in 2012. He also blogs. I have come across so many different business owners able to be hands-on parents and run a successful organization. That’s pretty successful, right? He is a husband, Iowa Hawkeyes and Chicago Cubs fan.

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Yahoo Widget Flickr Social Media Management 250

Waxing UnLyrical

DECEMBER 11, 2013

Now, checking news feeds on smart phones, scrolling through one’s Twitter handle, and checking updates on blogs, Facebook, LinkedIn, Google+ and other online networks have become part of the urban lifestyle. 94 crore (~ $15.1M) in FY 2012 to Rs.300 With a keen interest in social media, she blogs regularly at In My Humble Opinion.

comScore 199

comScore Smart Phone SMS Advertising 199

Waxing UnLyrical

FEBRUARY 15, 2013

To quote some insights from a report by Ethinos Digital Marketing 2012 : There are 65 million, 33 million, and 17 million Facebook, Twitter and LinkedIn users in India respective; India has more Facebook, Twitter, and LinkedIn users than the UK; 60% of Indians who are social media users are open to being approached by brands; and.

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Foursquare Flickr LinkedIn Fashion 237

Waxing UnLyrical

NOVEMBER 20, 2018

Our computers, smart phones, televisions and other devices are inundated with information: From news articles and blog posts, to tweets, Facebook posts and messages on dozens of other social networks, to emails and newsletters. More data has been created in the past two years than in the entire previous history of the human race.

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Nielsen Press Release Metrics Smart Phone 140

Waxing UnLyrical

JULY 19, 2013

So, knowing all this, here’s what I said (with relevant edits to maintain the requested confidentiality, and added emphasis/formatting, because I can do what I want on my blog, ha!): Ed: WUL is still on vacation, but here’s an oldie-but-goodie from our vault that originally ran on Sept.

Social Media 204

Social Media How To Consultant Flickr 204

Waxing UnLyrical

FEBRUARY 7, 2013

— 2012 was an incredible year for me. I found myself covered with social media calendars, PR pitches, blog posts, website projects, advertisement assignments, and what felt like a million clients to call. And it’s a time to decide how we want to go about pursuing what we want.

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Project Flickr Upcoming Meeting 220

Waxing UnLyrical

MARCH 14, 2011

We spend countless hours preparing the community with pre-briefs, developing FAQs and blog posts to address questions. When I return this time around, it’ll be the Spring of 2012 and I wonder what changes will be waiting. He blogs at The Sword and the Script. Frank Strong is the director of PR for Vocus.

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Vocus Flickr Training Posterous 274

Waxing UnLyrical

FEBRUARY 2, 2012

Taleb sold plenty of books, as professionals have come to realize that guessing the performance of the 2012 orange crop in Florida isn’t exactly sound grounds for a bet on which the retirement savings of thousands of Americans may rely. So what does that have to do with PR? Black Swans and Ground Hogs: Communication, Not Prediction.

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Project Flickr Skills Report 161

Waxing UnLyrical

JANUARY 23, 2012

In a recent discussion over coffee, a friend made the proclamation that 2012 isn’t the year for brands to take on more and more channels, but instead to target their social channels and do them better. I know I’ve already found a few blogs from Rapha’s Festive 500 I wouldn’t mind reaching out to in future. Quality, not quantity.

Communities 170

Communities Brands Video Hosting 170

Waxing UnLyrical

JULY 17, 2013

Ed: This post originally ran on June 4, 2012. Combine that with true social media outlets such as Twitter, Facebook and WordPress blogs with comments enabled and what have you got? Waxing UnLyrical is on vacation, so we’re re-running it since it’s still relevant… and it’s a great post! I don’t believe in ghosts.

Social Media 195

Social Media How To HootSuite Blogosphere 195

Waxing UnLyrical

JUNE 5, 2015

His blog, MetricsMan , was a must-read for anyone trying to understand and implement best practices in PR measurement – not just because of how articulate and gifted a writer Don was, but because of how hard it made you think. I got to know Don a few years ago, after I’d become a “social media” person. The Measurati.

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Consultant Hotels Conference Sports 100

Waxing UnLyrical

APRIL 18, 2013

Do you remember how I told you, when I was at the 2012 PRSA International Conference, what really made it special was the “off-conference” time I got to spend with people ? Blog posts previewing or reviewing Social Slam 2013. . ” ‘I’ve been in the hallways,” he said. ’ “ This is really true.

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Conference Eventful Hotels Meeting 203

Waxing UnLyrical

OCTOBER 23, 2012

It’s virtually impossible to recap a conference that has simultaneously energized and exhausted one in a single blog post. I wrote last week about how connecting and reconnecting with new and old friends was one of the most meaningful parts of last week’s 2012 PRSA International Conference, and it truly was.

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Conference Storify Publishing Google 165

Waxing UnLyrical

DECEMBER 14, 2019

If you’re a WUL reader, I can’t imagine you’re not following/subscribed to Chris’ email/blog/whatever. Apparently the last time I actually did the “three words” exercise was 2012 … or, at least, that was the last time I shared them. If not, please do yourself a favor and hop to it. Over to you.

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Exercises Consultant Patterns Class 239

Waxing UnLyrical

DECEMBER 9, 2015

In 2012, the NRA sent out a tweet that read “Good morning, shooters. It also lets you connect your blog feed to your social accounts to make sure any new post you publish is automatically shared with your audience. Disclosure: I write for the DrumUp Blog.). Happy Friday! Weekend plans?” Followerwonk.

Social Media 100

Social Media Tweetdeck Strategy Airlines 100

Waxing UnLyrical

APRIL 2, 2016

Here’s a screen grab from FTC’s blog. But not listening has really backfired on brands in the past (it took Komen for the Cure a couple of years to start recovering from its 2012 setback ). Take the UK Marketing Network group on LinkedIn , for example, which I learned about through the Link Humans blog.

Strategy 100

Strategy Case Study Collaboration Communities 100

Waxing UnLyrical

NOVEMBER 15, 2011

So goes the story of the 2012 Presidential primary, a laugh-a-minute ride that has placed at center-ring the oddly likable yet confusing and confused former Godfather’s Pizza CEO Herman Cain. Raising Cain: Why Herman Cain Is a PR Case Study.

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Case Study Study Comparison Reputation 217