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Bank Transfer Day

Laurel Papworth

One woman, Kristen, got miffed with banks and created Bank Transfer Day, November 5th 2011 which led to 600,000 people changing their bank to a credit union, 16% of business loans shifting to Mutuals/Credit Unions. Any bets as to when the banks start fighting back a la Fox News and Media? Bank Transfer Day.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

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5 Ways a Neural Network Helps Streamline AML Compliance

The Realtime Report

Though neural networks have been the subject of scientific experimentation since the 1950s, it was in 2012 that a so-called “deep learning revolution” occurred. The presence of this deep learning technology signals a revolution of sorts for the banking industry, and even small and mid-sized banks may find it beneficial to join in.

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2012 AllFacebook Marketing Conference: 5 Must-Reads

Firebelly

panel showed how their businesses helped companies get their message out and sell without breaking the bank. Experts who contributed to the “Facebook Ads: Can They Promote More Than Likes?” Marty Weintraub On Finding Your Facebook Marketing Demographic.

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Runaway Holiday Hashtag Campaign: Lidl’s To Donate $260K in Christmas Dinners

The Realtime Report

The Twitter campaign – launched on Monday, December 10th – offered to donate five four-course Christmas dinners to food banks in Belgium for each tweet using the hashtag #luxevooriedereen , Dutch for “luxury for everyone.” luxevooriedereen — Bart Aerts (@b_aerts) December 11, 2012. A Lidl bit naive.

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Public Relations. It’s Still About The People

Waxing UnLyrical

six months early, immediately segued from Intern to Account Coordinator with Boston-based The Castle Group in January 2012, and walked across the stage to receive her diploma in May. Some of the organizations he has counseled include the Blood Bank of Hawaii, Medical Area Service Corporation and Boston Harborfest.

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Monday Roundup: Measurement Case Studies

Waxing UnLyrical

Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign. Founder and publisher of Waxing UnLyrical, Shonali Burke helps smart businesses make bank by taking their communications from corporate codswallop to community cool™. Image: Anastasia Zhenina via Unsplash, CC Zero.