Social Media Strategies Summit

NOVEMBER 27, 2018

When her show ended in 2011, it was obvious she wasn’t going anywhere. Video content was also repurposed and monetized on social. Their research also revealed people didn’t mind seeing commercials during this content, so long as they’re relevant. Lastly, they realized some people wanted to consume content on the go.

Communities 100

Communities Platform Video Fashion 100

SocMed Sean

DECEMBER 1, 2018

NOTE: I originally wrote and published this article back in November of 2011 and it has generated a lot of interest over the years. I hope the updates help this growing group of solo-preneurs who recognize the value of creating and monetizing content. 5) Organic Content Analysis Tools like SEMRush, Moz, Ahrefs, or Screaming Frog.

Blogger 266

Blogger Company Social Media Curata 266

Convince & Convert

JUNE 15, 2012

In fact, there have been several changes in just the last few months designed to frustrate low quality content providers and other spammers. According to SEOMoz 2011 Ranking Factor survey the top two factors influencing rank are link related. For the first time, Google has the capacity to value content you create on other platforms.

Google 125

Google Content Construction Social Graph 125

Buffer Social

AUGUST 16, 2023

These include expenses like outside services such as accounting, legal, and consultants. paid marketing on platforms like Google and Meta) and costs to support work with a content agency and other consultants like those that provide services for app store optimization. and Pendo for customer communication and engagement.

Price 70

Price Buy Insurance Cost 70

Akamai Marketing

MARCH 31, 2011

I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed.

Social Media 188

Social Media Klout Policies Forums 188

Debbie Weil

DECEMBER 21, 2011

That is key to understanding why context ( who , where , how , what , why ) has as much to do with the success or popularity of a new book as does the actual content of that book. Illustration credit: Context drawing above courtesy Berg design consultancy in London. Who recommended the book to you? That counts for a lot. Was it the $.99

scribd 103

scribd Content eBook iPad 103

Webbiquity SMM

JANUARY 31, 2019

Most successful pages and brands have had a great deal of work put into them over time, along with solid decision-making in terms of content, post frequency, and who or what they tag. You may want to consult other sources for further details about the process. Social media success isn’t nearly as random as it can seem.

Social Media 184

Social Media Analysis Sentiment Comparison 184

Akamai Marketing

MARCH 23, 2011

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. Each element has its own chapter: F ocus, L anguage and Content, I ncentives & Motivations & Outreach, R ules Guidelines & Rituals, T ools.

Review 142

Review Company Klout Policies 142

Waxing UnLyrical

AUGUST 17, 2015

See, Think, Do, Care Winning Combo: Content +Marketing +Measurement! Why: When I featured this post in a roundup back in 2011 , I described it as personable, funny and really easy to read despite its long length. Author information Shonali Burke President & Grand Poobah at Shonali Burke Consulting, Inc.

Consultant 100

Consultant Analytics Flickr Metrics 100

Firebelly

NOVEMBER 17, 2010

2010 American Society of Consulting Arborists (ASCA) Annual Conference. Marketing Your Consulting Practice Using Social Media. January 13, 2011. 2011 NAHB International Builders’ Show. January 20, 2011. Using Content & Conversation To Build A Vibrant Community. December 8, 2010. Amelia Island, FL.

Upcoming 100

Upcoming Engagement Conference Consultant 100

Waxing UnLyrical

AUGUST 3, 2015

Why: “You can count to your heart’s content, but unless you examine what made your fan count go up and what happened to your sales funnel as a result, you’re only adding to the confusion,” wrote Katie Paine in this 2011 post for PRSA where she demystifies social media measurement. Based in the Washington, D.C.,

Strategy 100

Strategy Metrics Consultant Education 100

Mindjumpers

MARCH 23, 2012

Tweet Guest post written by Emma Tomlinson , who is the Head of Retail at Smart Traffic, a SEO consulting company based in Bristol delivering successful campaigns to both SMEs and major brands. Since mid-2011, plenty of entrepreneurs have been creating their own network of contacts and promoting their firm.

SEO 258

SEO Google Strategy Adwords 258

Small Business Mavericks

MARCH 10, 2011

Tags: apps , customer service , iPhone , iphone apps , small business This entry was posted on Thursday, March 10th, 2011 at 11:48 am and is filed under Mobile Marketing for Small Business.

Small Business 189

Small Business iPhone Marketing Case Study 189

Convince & Convert

NOVEMBER 16, 2013

Every professional services firm (marketing, business consulting, accounting, medical, law, et al) in the history of ever struggles with content marketing. Not necessarily from a tactical perspective, although “finding time” to create content is often a presumed obstacle in these organizations. Don’t be afraid.

B2B 155

B2B Consultant Research Retail 155

Akamai Marketing

FEBRUARY 8, 2011

As a blogger, there are numerous tools at your disposal to track how your content is doing. Because if you are creating content, you are likely distributing and promoting that content in variety of ways, including social media. It isn’t that we need a tool that does everything. Most obvious of these is Google Analytics.

Postrank 134

Postrank Analytics Tools Klout 134

Akamai Marketing

FEBRUARY 22, 2011

If you are looking for a way to automate some features of Twitter, this is a good option.

Tools 163

Tools Klout Policies HootSuite 163

Jon Loomer

APRIL 20, 2017

I’ve learned countless lessons since my entrepreneurial journey began in 2011, but one of the most important is this: Monthly recurring revenue is the key to efficiency, stability and sanity. As has been documented many times over on these pages, I had no clue what I was doing when my business (loosely defined as such) began in 2011.

Training 144

Training Discount Module Software 144

Jason Yormark

MAY 7, 2012

A few months ago I had the honor of taking on doing some social media consulting for one of my favorite local restaurants Emory’s , a fine dining establishment north of Seattle and in my neck of the woods. I’ve been a regular there for some time, and had a good friend that opened up the door for me to work with them.

Social Media 249

Social Media Case Study Marketing Project 249

Akamai Marketing

MARCH 24, 2011

The idea holds water, or soda or a Belvedere vodka if your like me. The idea holds water, or soda or a Belvedere vodka if your like me. The idea holds water, or soda or a Belvedere vodka if your like me. Essentially its an idea “catch phrase&# born from the Kaizen approach. Maybe you are familiar with the Kaizen method to change.

Social Media 149

Social Media Klout Policies Small Business 149

Akamai Marketing

JUNE 28, 2009

Home About Social Media Consulting Find me a social media expert Social Media Audits Social Media Strategic Plans Content Marketing Plans Social Media Campaigns & Ideas Social Media Scorecards and Key Metrics Contact Tara Review Policy Akamai Marketing Connective Marketing through Social Media and Events Social Media Copywriting Event Marketing (..)

Mobile 124

Mobile Klout Policies Tourism 124

Convince & Convert

JUNE 25, 2012

In Content Rules (newly in paperback!), The key is this: Good content is not about storytelling; it’s about telling a truly connective story well. Ann Handley is a veteran of creating and managing digital content to build relationships for organizations and individuals. Share your story (or ones you like) with me below!

eBook 129

eBook Consultant Organization Instagram 129

Akamai Marketing

APRIL 30, 2009

Home About Social Media Consulting Find me a social media expert Social Media Audits Social Media Strategic Plans Content Marketing Plans Social Media Campaigns & Ideas Social Media Scorecards and Key Metrics Contact Tara Review Policy Akamai Marketing Connective Marketing through Social Media and Events Social Media Copywriting Event Marketing (..)

Eventful 116

Eventful Twitter Klout Policies 116

Akamai Marketing

FEBRUARY 3, 2011

Once you know WHO, then you can decide HOW (platform) and WHY (content) you’ll be conversing with them. Ask your social media consultant to speaker YOUR language and help you interpret the social media’s language. Be prepared to test the market, and don’t be afraid to fail.

Social Media 138

Social Media Klout Policies Consultant 138

Akamai Marketing

MARCH 9, 2009

Home About Social Media Consulting Find me a social media expert Social Media Audits Social Media Strategic Plans Content Marketing Plans Social Media Campaigns & Ideas Social Media Scorecards and Key Metrics Contact Tara Review Policy Akamai Marketing Connective Marketing through Social Media and Events Social Media Copywriting Event Marketing (..)

Eventful 100

Eventful Tourism Klout Travel 100

Waxing UnLyrical

JULY 24, 2013

Ed: WUL is still on vacation, so we’re using some of our older-but-still-great content to keep you satisfied. With health care lagging behind only the oil industry in regards to adopting social media, there’s an opportunity for communication and marketing professionals to pave the way, whether you work inhouse or as a consultant.

Health Care 192

Health Care Social Media Insurance Education 192

Akamai Marketing

MARCH 9, 2009

By taracoomans – March 9, 2009 Posted in: economy Jack Welch supports events and their business uses.

Eventful 100

Eventful Klout Tourism Policies 100

Waxing UnLyrical

JANUARY 4, 2011

Consequently, social media agencies have mushroomed , with their fair share of self-confessed SM consultants cashing in on the tide. With the number of dialects numbering over a thousand, these invite customized content delivery. says: January 4, 2011 at 10:01 am [.] Amrit Pal's Weblog says: January 29, 2011 at 6:32 pm [.]

Social Media 195

Social Media Postrank Flickr Class 195

Ari Herzog

FEBRUARY 18, 2014

It was the winter of 2011 when Jon understood the value of a page but didn’t think his consulting business needed its own. Freelancers, consultants, and solopreneurs should have a separate page for their brand, Tamar tells me, if they derive 100% of their income from that brand. I didn’t. “For some, yes.

Facebook 136

Facebook Real Estate Consultant Advertising 136

SocialFish

FEBRUARY 18, 2011

So we’re going to start writing about our consulting practice a bit more. We published a whitepaper on social media policies in collaboration with Croydon Consulting in January. KITCHEN SINK CONSULTING WORK. Much of our consulting work is completely unique to the organization we’re working with.

Review 160

Review Policies Consultant Training 160

Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. These wonderful wordsmiths truly enlivened our own content, and we couldn’t be happier to see them make this list. She is a social branding consultant with expertise in social business and social media.

Twitter 187

Twitter Airlines Syndication Blogger 187

Convince & Convert

MAY 26, 2013

Since its Jeopardy debut in 2011, IBM has deployed Watson in health care to help nurses navigate care (they’re choosing its recommendations 90-percent of the time in that deployment) and assisted cancer researchers expedite their progress, saving a couple of years worth of research time.

Engagement 132

Engagement Health Care Insurance Hotels 132

Twist Image

APRIL 20, 2014

While he is currently running his own consulting practice, he is the former Knowledge Solutions Director at the Advertising Research Foundation and, over the years, he has spent a crazy amount of time helping the digital marketing industry get that much better at understanding how to measure, connect and engage. content marketing.

Metrics 74

Metrics Advertising Consultant Research 74

Twist Image

SEPTEMBER 25, 2013

Here''s a conversation we had back in 2011: SPOS #251 - Do The Work With Steven Pressfield. Here''s a conversation we had back in 2011: SPOS #259 - Accidentally Creative With Todd Henry. Epic Content Marketing - How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less by Joe Pulizzi.

Brands 111

Brands Wikipedia Reddit iPhone 111

Akamai Marketing

FEBRUARY 11, 2009

Home About Social Media Consulting Find me a social media expert Social Media Audits Social Media Strategic Plans Content Marketing Plans Social Media Campaigns & Ideas Social Media Scorecards and Key Metrics Contact Tara Review Policy Akamai Marketing Connective Marketing through Social Media and Events Social Media Copywriting Event Marketing (..)

Klout 100

Klout Eventful Policies Hosting 100

Convince & Convert

JUNE 24, 2013

I first spoke about it at the inaugural Content Marketing World conference in 2011 (note: I’m keynoting this year’s affair. It’s an AMAZING event, and if you care about content, you should try to attend. The concept and name for “Youtility” is about two years old. Youtility'

Project 142

Project Discount Conference Eventful 142

Convince & Convert

JUNE 19, 2012

Expressing intent to subscribe is the first step in a more cyclical process that Facebook uses to score content and ultimately deliver status updates to a the news feeds of page fans. In EdgeRank, a Like is seen as an individual fans expression of ‘ Affinity ‘ for the page and it’s content.

Facebook 157

Facebook Study Apple Consultant 157

Kikolani

OCTOBER 12, 2012

Blogging / Content. Content Curation: The Ultimate Guide – Content curation can be used as a significant part of your marketing strategy, and can yield a lot of benefits if you do it right. Here are some great tips and examples of video content that actually works. Learn how to reach them without being annoying.

Mashup 124

Mashup Resources Directory Remix 124