Hootsuite

OCTOBER 27, 2020

More than 4 billion people around the world now use social media each month, and an average of nearly 2 million new users are joining them every day. The world is spending more time on social media too, with the typical user now spending roughly 15 percent of their waking life using social platforms.

Report 145

Report Social Media Yahoo Analysis 145

Buzz Marketing for Technology

OCTOBER 26, 2011

A 2011 MarketingSherpa study confirmed this with 62% of CMO’s believing that social media will pay off for them … eventually. The fear in many marketers’ minds is based on breaking out of traditional modes of analysis as well as perhaps uncovering insights that a brand isn’t prepared to manage.

Data 194

Data Social Media ROI Survey 194

The Realtime Report

JULY 27, 2012

Global Social Media Ad Revenues Grow 60% Year-Over-Year. Global social media revenues will increase from $11.8 billion in 2011 to $16.9 By 2016, social media revenues will increase to $34 billion, with advertising the biggest contributor by far. Social media ad revenue will increase from $5.5

Social Networking 161

Social Networking Social Media Tumblr Foursquare 161

Akamai Marketing

OCTOBER 21, 2011

And because of my strategic side, I’ve been doing a lot of work over the last year on social media analytics and ROI models. Social media is unlike any other medium we’ve seen before, and so we’ve got to measure it differently. Here’s the thing: I’m also strategic and an activator.

Social Media 166

Social Media Klout ROI Vimeo 166

Ari Herzog

JANUARY 19, 2011

Judging by an analysis of the most-visited websites during the first 11 months of 2010, in comparison to 2009, Facebook hit first place and surpassed Google. Will it be Facebook, Google, or someone else? -- Ari Herzog thanks you for reading Google vs Facebook: Name the 2011 Winner on his blog.

Google 122

Google Facebook Film Comparison 122

Convince & Convert

FEBRUARY 1, 2011

We talked about the convergence of search and social media, and how content marketing is bridging both areas. We settled on 5 trends that we think will be especially important in 2011 (read or print yourself via Scribd, or see below for short summary). Trends to Watch in 2011. What Are Your Go-To Social Media Resources.

Trends 124

Trends scribd Skills Training 124

Webbiquity SMM

JANUARY 24, 2011

Search for a brand name or keyword across all of the most popular social networks at once? Monitor social media discussions of your company or product in real time? Promote events through social media? Cool Social Media Tools. Social Media Monitoring Tools. Wildfire Social Media Monitor.

Tools 206

Tools Social Media Lithium Sysomos 206

Techipedia: Tamar Weinberg

MARCH 27, 2012

Ever read those articles on how a business has successfully used social media to increase brand awareness and drive sales? Saying thank you is not only a vital “social” action in social media, but it’s also just plain good marketing. This is a guest post by Lisa Kalner Williams. Why is that?

Social Media 186

Social Media Real Estate Survey Eventful 186

Net-Savvy Executive

JANUARY 3, 2012

Monitoring Social Media Before You Have a Budget - May 2008 (#1 in 2009 & 2010). March 2011. Global Social Media Usage Patterns - January 2011. Human vs. machine analysis - April 2007 (#4 in 2010). Visual text analysis - April 2007 (#2 in 2010). Text Analytics in the Cloud - February 2011.

Radian6 48

Radian6 Aggregator Patterns Analysis 48

Proactive Report

DECEMBER 15, 2010

It’s taken us ten years to get the message that we should be listening to our customers and other stakeholders, but most PR practitioners are now using some form of social media monitoring, even if it is just Google alerts. Data mining and analyzing social graphs is a new skill for PR, but it is one we absolutely have to master.

Social Graph 99

Social Graph Skills Flickr Data 99

Social Media Strategery

JANUARY 5, 2011

Ugh – the phrase 2011 social media resolution s returns more than 12 million search results on Google and I find most of them totally insufferable. For most people, the social media resolutions post has become blog filler that doesn’t really offer any value, to the author or to the reader. population.

Social Media 131

Social Media Analysis Engineering Twitter 131

Proactive Report

OCTOBER 30, 2011

To be successful in social media you need to l isten, learn and respond. Some companies are not even listening: In Europe just under a third of companies have implemented monitoring and analysis of the social media conversations. Acting on Intelligence from Social Media, 2011).

Social Media 95

Social Media Retail Airlines Social Graph 95

Kikolani

OCTOBER 10, 2011

Writing Around the Web is a monthly series highlighting guest posts I’ve written on blogging, business, SEO, social media, and other topics! Featured Post – How to Optimize Social Media Profiles for SEO. Social Media. What’s at stake in this blogging contest? A nice cash prize of $1,000!

Analytics 113

Analytics SEO Social Media Google 113

Dave Fleet

MARCH 5, 2012

Mid-way through 2011, the company changed its approach to determining what people saw in their newsfeeds, with the result that the number of people seeing posts from brands dropped significantly – by up to 75%, in fact. This, on its own, means that anything Facebook does that affects content is hugely significant for marketers.

Content 375

Content Marketing Advertising Analysis 375

Adam Sherk

JANUARY 23, 2013

The news of layoffs at StumbleUpon reminded me that in compiling some year-end social media referral data I’d noticed that a number of sites had experienced declines in StumbleUpon traffic. Declines in StumbleUpon Traffic: 2012 vs. 2011. It had; only 10 of the 47 sites saw a YoY decline in 2011, compared to 33 in 2012.

StumbleUpon 172

StumbleUpon Sites Content Survey 172

Kikolani

DECEMBER 27, 2011

As 2011 comes to an end, I thought I would share my 10 favorite list posts for anyone ready to learn more about analytics, conversions, email marketing, engagement, link building, keyword research, social media, starting their own business, usability testing, and WordPress. What were your favorite list posts in 2011?

Resources 166

Resources Domain Name WordPress Marketing 166

Convince & Convert

AUGUST 4, 2015

Each week on the Social Pros podcast my co-host and I interview a leading figure in the world of social media. Social Pros was one of the first social media podcasts, and certainly the first to focus on big-company social media. Hell, Social Pros wasn’t even my idea!

Social Media 60

Social Media Marketing Badge Hosting 60

Bare Feet Studios

JANUARY 25, 2011

Social media planning is like any other business practice: the questions you ask will enable the optimal strategic considerations. Below are the results of our inquiry into the topic at the January meeting of Social Media Club Hawaii. This is a distinctly different modus operandi than follow the herd or panic jumping.

Social Media 52

Social Media Smart Phone Trends Policies 52

Small Business Mavericks

MAY 8, 2011

For everything you do in your business, there is a cost-benefit analysis. – One of the things that you'll hear often among professional Internet marketers and … [link] Log in to Reply Janet Edkins says: May 9, 2011 at 2:15 pm RT @CarolineMelberg: Do You HAVE To Blog Every Day? Can you afford that? Thanks Caro.

Small Business 170

Small Business Case Study Press Release Adwords 170

Waxing UnLyrical

MARCH 19, 2013

Taking an approach like this allows us to reach people through more conscientious, socially responsible communications, and illustrates the impact this will have on our audiences of decision-makers within our companies and client organizations. Their new face now portrays a friendly, vibrant, community-focused advocate for the common good.

Communities 239

Communities Case Study Patterns Study 239

Net-Savvy Executive

DECEMBER 31, 2012

March 2011 (#3 in 2011). Applying Social Network Analysis to Social Media - September 2010. Human vs. machine analysis - April 2007 (#5 in 2011). Visual text analysis - April 2007 (#6 in 2011). Global Social Media Usage Patterns - January 2011 (#4 in 2011).

Radian6 71

Radian6 Aggregator Patterns Analysis 71

Net-Savvy Executive

APRIL 15, 2014

Today''s announcement that Twitter is buying Gnip raises big questions about the market for social media data. Twitter has bought other companies in the social media analysis space— BackType (2011), Bluefin Labs (2013), Trendrr (2013)—but Gnip is a bigger deal. Social media analysis twitter'

Trendrr 81

Trendrr Data Twitter Analysis 81

Mindjumpers

FEBRUARY 2, 2011

She holds a BA in Marketing and Management Communication from Aarhus School of Business – Aarhus University and plans to continue with her studies in the fall 2011. Loa supports the copywriters with target group and culture research and analysis. Loa Tejmers Research and Analyst Assistant.

Nielsen 231

Nielsen Project Study Engineering 231

Small Business Mavericks

MAY 9, 2011

Market analysis and competitive intelligence are both very important when approaching your online marketing strategy. GrassRoots says: May 9, 2011 at 4:27 pm #grassroots #dm2 What’s An Internet Marketing Strategy Consist Of? Strategic Internet marketing takes time. It doesn’t just fall into place.

Small Business 150

Small Business Strategy Case Study Press Release 150

Waxing UnLyrical

DECEMBER 13, 2011

The final #measurePR chat of 2011 will take place on Tuesday, Dec. In addition, Jen oversees CustomScoop’s media analysis offerings, including BuzzPerception Reports, which track messages and trends in social media for Fortune 500 clients. 20, from 12-1 ET. Don’t miss it!

Communities 169

Communities Klout Trends Analytics 169

Techipedia: Tamar Weinberg

AUGUST 17, 2011

This is a guest post from Marshall Sponder , author of the newly released Social Media Analytics. I picked up Hubbard’s book and it nicely fits into my own framework on analytics tracking I put forward in Social Media Analytics. Stories about the rainfall. Stories about the rainfall.

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Net-Savvy Executive

NOVEMBER 3, 2011

In late 2006, I decided it would be interesting to find every company in the world that offered social media listening tools or services. Today, I'm sharing the database that I've been using to track them: Companies in Social Media Analysis. I thought I'd find a few dozen companies. A link to their Twitter account.

Directory 89

Directory Analysis Widget Journal 89

Akamai Marketing

FEBRUARY 8, 2011

Because if you are creating content, you are likely distributing and promoting that content in variety of ways, including social media. There is even a feature to add additional pages, great for blog-specific campaigns and funnel analysis and comparing it to Engagement Events. Enter: PostRank.

Postrank 134

Postrank Analytics Tools Klout 134

Proactive Report

DECEMBER 30, 2010

Media measurement requires quantity and quality. Social media can and should be measured. Measuring outcomes is preferred to measuring media results (outputs). AVEs are not the value of public relations. Organisational results and outcomes should be measured whenever possible. That means developing good content.

Data 75

Data Social Media Case Study Skills 75

Convince & Convert

OCTOBER 23, 2011

On Thursday October 27, join me and my friends at Argyle Social for a valuable (yet free) Webinar that puts some of the big questions about social media timing under the experimental microscope. (at least on weekdays). Register here. For those, you’ll need to tune in on Thursday.

B2B 117

B2B Patterns Statistics Analysis 117

Pixlee

SEPTEMBER 29, 2020

Social media engagement including liking, sharing, and commenting on posts. 1 Likes, Comments, and Shares on Social Media Platforms. billion people use social media worldwide. Likes, shares, and comments aren’t just useful for analysis, though. After all, their success is your success.

Engagement 90

Engagement How To Metrics Loyalty 90

SocialFish

DECEMBER 3, 2010

The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. Unless you love this stuff like I do, in which case go for it… The Art of Social. Social Media Automation – How Much Is Too Much?

Postrank 168

Postrank Curation Foursquare Case Study 168

Hootsuite

MAY 13, 2020

Download the full Social Trends report to get an in-depth analysis of the data you need to inform your social strategy in 2020. It makes me feel uncomfortable when I hear it, as it seems like a BIG thing and it usually has a negative connotation, especially with social media.”. Dislike of the term isn’t new.

Influencer 145

Influencer Trends Marketing Guidelines 145

Net-Savvy Executive

JANUARY 22, 2013

Three Buckets of Social Media Data I've tried categorizing social media before, but this one is turning out to be more helpful than my previous attempts. When working around monitoring and analysis, think of social media as three types of data sources: about content , activity , and people.

Privacy 65

Privacy System Analysis Data 65

Convince & Convert

OCTOBER 16, 2013

The third, The Flinch , has consistently remained one of the top read Kindle books since it was published in 2011. Extreme Testing: What Breather.com is Doing with 430,000+ Daily Data Points is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy.

Data 136

Data Startup Hotels Analysis 136

Laurel Papworth

APRIL 10, 2018

Periodic ambient waveform analysis for enhanced social functions is a patent to listen to “ambient waveforms” e.g. stuff around you. In 2014 ambient patent (filed 2011). Periodic ambient waveform analysis for dynamic device configuration is a patent for modifying your phone. ” . .”

Questions 74

Questions GPS Facebook Analysis 74

WebInKnow

APRIL 2, 2019

Google Plus launched in mid-2011 to great excitement. Initially by invitation only, a clever ploy to get early adopters to sign on, Google Plus became the fastest growing social network in history when it opened to everybody in September 2011. Now, less than a decade after launch, the service is shutting down today.

Social Networking 75

Social Networking Google Brands Case Study 75