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Coca-Cola Adopts New Social Media Policies | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Coca-Cola Adopts New Social Media Policies Written on January 12, 2010 by Justin Levy in business , social media , social media strategy , video 28 Comments - Leave a comment! The policies are only 3 pages in length. Guess what?

Policies 124
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What's your social currency?

Akamai Marketing

What I AM suggesting is that you brands and companies give serious consideration to what they have to OFFER the community and what motivates their community to be part of social media at all. What you give your community, otherwise, seriously, why should they care? 640 Million on Facebook. Million users on YouTube.

Lurker 203
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Coca-Cola's Happiness Machine | Justin Levy

Justin Levy

Coca-Cola has been garnering a lot of applause from the social media community as of late, first, with the release of their 3 page social media policy and now with this. Actually, some of the most expensive projects are the ones that are ridiculed by the community. Thanks for taking time out of your day to come hang out here!

Flash Mob 246
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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

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Book Review Wednesday: Wikibrands: Reinventing your company in.

Akamai Marketing

But understanding how to begin your social media presence is the first phase, building community then analyzing and measure the community and Wikibrands includes those very important topics as well. Understanding the needs of humans, rather than computers is the essence of Wikibrand success.

Review 142
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Choice of Form: Two Legal Seminars As Social Media

Techipedia: Tamar Weinberg

What functionalities do you think WordPress, vBulletin, and other common platforms need to be able to better develop communities? Beyond the core of people who want to demonstrate their expertise in a niche by blogging, will blogging continue to grow, or will community-oriented sites become more popular?

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BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

June 10th, 2008 at 1:17 pm. June 10th, 2008 at 1:31 pm. June 10th, 2008 at 3:41 pm. None of that undermines your assertion that the medical community need to embrace this new technology - and I think the idea of sharing high quality knowledge into the poorer world has enormous potential. Richard Smith: Get with Web 2.0

Web 2.0 188