The Marketing Blog

AUGUST 3, 2010

If you are still evaluating the platform and are trying to estimate the possible returns, here are a few tips which you would want to consider: It doesn’t work for all – Business & Stakeholder Introspection Creating a campaign on Facebook & nurturing an online community requires a lot of time and effort. Theme: Pressrow.

Web 2.0 152

Web 2.0 Startup Metrics FeedBurner 152

Convince & Convert

FEBRUARY 7, 2012

From a market research perspective, this means that you’ll focus on the people that have been asking questions concerning your industry and your niche market. On top of observing the current trends, you can get real time feedback about your industry from the consumers that are engaging with it using these answer sites. The way Yahoo!

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Sites Yahoo LinkedIn Collaboration 117

Twist Image

JULY 28, 2011

There was a lot of public discourse on the matter and my general sentiment can be summed up like this: if certain companies within an industry are doing something that requires government intervention to get them to stop, there's a problem. In fact, I Blogged about a similar topic in 2008 titled, Trust Is Non-Transferable. evangelist.

Buy 100

Buy Blogger Authentication Sentiment 100

Techipedia: Tamar Weinberg

JANUARY 12, 2010

To answer some questions, Industry connections are those I know through the search industry (primarily) but I have not yet met in person. Industry colleagues are those I have met in person (typically in a casual atmosphere or at conferences). LinkedIn is a industry tool. It comes with my social media maturity , I suppose.

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MySpace LinkedIn Facebook Social Networking 114

Techipedia: Tamar Weinberg

DECEMBER 15, 2010

You can get your audience involved in anything from campaign creation to charitable causes. Have customers submit their own online videos or commercials for your products as a part of a contest, directly involving them in creating your next ad campaign. All photos except the SXSW 2008 picture by Shutterstock. [ Like this post?

Social Media 249

Social Media Strategy How To Foursquare 249

Pixlee

SEPTEMBER 23, 2017

Social-media savvy travelers are making an indelible mark on the travel and hospitality industries. Engagement, visibility, number of followers, and increased sales are just some of the metrics influencer campaigns can drive. She ranks high in the community of travel Instagram influencers with 2.7 One Mile at a Time.

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Travel Influencer Brands Airlines 66

Laurel Papworth

FEBRUARY 14, 2011

NAB bank have a Valentine’s Day social media campaign running at the moment – encouraging people with a mortgage to “break up&# with the other banks. Most of the other videos could sit comfortably in the viral video ad box rather than the social media box except… well except I think the campaign has jumped the divide.

Social Media 101

Social Media Banking Virtual World Technorati 101

Pixlee

MAY 29, 2017

In 2008, the concept of buying eyeglasses online was still just that – a concept. They decided to create a digital business – Warby Parker – to challenge eyeglass industry giant Luxottica and to introduce a new strategy for buying glasses: the ability to have high-quality frames delivered to your door at a low price.

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Brands Buy Price Journal 52

Techipedia: Tamar Weinberg

MARCH 17, 2010

Every time I tell someone I’m a Community Manager , I get a varied response. &# That last one might be the most honest of the three, since asking a Community Manager whether they tweet for a living is like asking a construction worker if they cat-call for a living, or a doctor if he asks people to say “ah!&# for a living.

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Communities Twitter Web 2.0 ROI 237

Social Media Network Marketing

JUNE 7, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? The advent of social media, web communities, and networking sites, has been useful to many companies. Due to the number of people who use search engines as a research tool, online reputation management is becoming a big industry.

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Reputation Social Media Communities Widget 62

Social Media Network Marketing

MAY 29, 2010

Sections To Read Home Main Page Community - Social Media Network Online Who will benefit from this blog? Author creative messaging and content for social media communications Awareness of latest social media developments, online behavior and trends. Hi Folks, do you work as an Online Community Manager? Unported License.

Social Media 50

Social Media Widget Reputation Disqus 50

Techipedia: Tamar Weinberg

MARCH 4, 2010

Brian Simpson is a cancer survivor and discovered Twitter in the spring of 2008 when he endured the grueling process of chemotherapy for a period of 7 months. Twitter, he says, “became my way of talking with a community of people.&# More importantly, they’ve created a go-to place or space for community. izmantot soci?los

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Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

Since, almost more than half of the internet users are using twitter so it can also market their products and services through ad campaigns in twitter. As we all know twitter is the best applicable business effective campaign today. She provides consulting in internet marketing and manages Community Support & Advertising at Mashable.

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Apple Twitter Forums Policies 154

Laurel Papworth

FEBRUARY 13, 2010

However, when compared to the start of 2009 they have grown in line with the overall industry maintaining their share of visits. Telstra mobilized “mum and dad” investors with content about how industry regulation in Australia was affecting the value of their shares.14 Speaking 2008 (0). American Seniors on Facebook 513% Growth.

Hitwise 110

Hitwise Facebook Statistics Social Networking 110

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

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Brands Message Boards Travel Forums 133

ProBlogger

MARCH 20, 2017

Let’s rewind and take it from the beginning and talk a bit about the fitness industry. The fitness industry is often referred to as the ‘million-dollar industry’. Once you come up with a blog idea , open Google, go to Facebook and Twitter and spend time to learn about your industry.

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Adsense How To SEO Publishing 54

Techipedia: Tamar Weinberg

APRIL 22, 2010

However, keep in mind that the real time search is about today: the archiving of old results is still in its infancy, so its important to stay on top of this information immediately after launching a new campaign or product. If you’re in this industry in some capacity, please participate — it doesn’t take too long.

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Engineering Wikipedia MySpace Yahoo 142

Bare Feet Studios

OCTOBER 1, 2008

We will have three guest speakers from the mainland, sharing case studies from companies like Dell, Southwest Airlines, and Cisco who are using social communities online for internal and external customers. To use these tools successfully requires more than a casual understanding. Who Should Attend?

Social Media 40

Social Media Tourism Airlines Upcoming 40

Social Media Strategery

JUNE 15, 2010

community, the people who have helped me in my career, the people who made me believe that openness, transparency, and collaboration in government could be a reality. Gary Vaynerchuk The first time I saw Gary speak in person was at BlogWorld in October 2008. became an initiative, an industry, an era. So, thank you to my Gov 2.0

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Gov 2.0 Wiki Web 2.0 Sports 66

Bare Feet Studios

OCTOBER 10, 2008

On the contrary, finding the signals within the noise is not easy, not obvious, and when it comes to businesses developing social media campaigns, I do support the likes of, “Don’t try this yourself. Tatu Digital Media : Web design, product demos, WordPress mods and community management Share/Bookmark Thanks for reading!

Social Media 40

Social Media Construction Consultant Upcoming 40

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features.

Social Media 120

Social Media Content Analysis Sports 120

Hootsuite

JUNE 14, 2023

It’s a great way to stay informed about your audience and industry. You can listen in on your audience, addressing problems before they snowball and developing new products and campaigns that align with their needs. These insights also make it easier to track industry trends and identify gaps that your bank may be able to fill.

Banking 80

Banking Social Media HootSuite Sentiment 80

Techipedia: Tamar Weinberg

JUNE 3, 2010

One-off campaigns can help drive viral success, but social media is not a “set it and forget it&# type of initiative. Then, when you’re joining a community for the first time, you’ll need to study the users and slowly build relationships with them. Your Facebook Fan page will have 0 fans. Reply Cynthia C.

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Social Media Marketing Digg Consultant 221

ProBlogger

DECEMBER 30, 2011

Her work is highly regarded in the social media community and she was recommended multiple times in the comments section on last year’s list. Marcus had amassed a large amount of knowledge about content marketing and created The Sales Lion to teach others about the power of community. I love his blog. Jen Bishop.

Blogger 53

Blogger Blogosphere Curation Case Study 53

Buzz Marketing for Technology

JUNE 27, 2008

SLA Community. Like many companies, my organization provides a community that supports the use of information technology and. Consider the influence of information literate workers within their local communities. ©2008 Special Libraries Association. Annual Campaign. General Industry FAQs. Not a member?

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Library Compete Skills Proposal 100

Techipedia: Tamar Weinberg

JULY 8, 2008

by Tamar Weinberg on July 8, 2008 Share With many individuals finding great success with social media (and as an aside, a basic understanding of search engine optimization ), they immediately consider themselves social media marketers and consultants (as well as seasoned SEOs) and offer to sell their promotional services.

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Social Media Marketing Consultant Communities 163

Convince & Convert

SEPTEMBER 21, 2010

You have to create content, be part of many communities, and proceed incrementally. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. It doesn’t matter what industry you’re in. There’s been a bit of news about it recently. Bravo, man. Keep at it.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Diva Marketing Blog

JUNE 10, 2009

Social Media marketing seems like an oxymoron at first, but I think it really just means building a community around a common interest and making a product relevant and interesting- not just trying to sell something. I began offering social media marketing social media marketing in Fall of 2008, with the launch of Clever Twist.

Social Media 53

Social Media Real Estate B2B WordPress 53

Bare Feet Studios

JUNE 7, 2009

As I understand it, this blogger trip is not the first time Hawaii tourism has paid for blogger fam trips – though it is the first official blogger tour and significant campaign of which I am aware. I personally logged over 200 hours of my time producing the event – 100% volunteer for this community service.

Social Media 40

Social Media Tourism Blogger Upcoming 40

Diva Marketing Blog

MAY 13, 2009

Recently I attended a networking event in Atlanta and found myself deep in conversation with a young woman who told me how critical transparency is to a social media campaign. The book’s theories on communities seems to have stood the test of time, and our continued work over the past couple of years has backed up the talk, so to speak.

Social Media 40

Social Media Sports Fashion Campaign 40

ProBlogger

DECEMBER 12, 2012

Forced to close her real estate business in November 2008 because of the mortgage meltdown, Susan launched her digital information business in January 2009 with a mere $200 in startup capital. Through consistent posting she was able to foster a community of active discussions and engaged bloggers who were interested in what she had to say.

Case Study 46

Case Study Study Real Estate eBook 46

Diva Marketing Blog

MAY 19, 2009

Susan Getgood Susan Getgood has been involved in online marketing since the early 90s, and watched the web evolve from the first browsers to the interactive communities we participate in today. For example, 1-800-Flowers did a great campaign recently honoring mom bloggers. Coinstar did a really fun, simple Twitter campaign on St.

Blogger 40

Blogger Marketing Nielsen Press Release 40

Koka Sexton

MAY 22, 2008

Blacksmith2 of the StumbleUpon community discovered my post and added it to his favorites. I think the holy grail to a company is running a successful viral marketing campaign. ¬ Mark Dykeman #655 May 23rd, 2008 at 12:27 pm Koka, have you read “Unleashing The Ideavirus&# by Seth Godin? I was wrong. Leave a comment!

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StumbleUpon Marketing iPhone Fashion 40

Akamai Marketing

MARCH 29, 2011

Blogs for business are an outstanding tool for business, they can build community, be the backbone of your social media program, and drive traffic to your website, just for starters. Are you trying to create community? Or someone said you should so your considering it. But where do you start? Well, its an often overlooked question.

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Press Release Technorati Klout Metrics 238

Social Media Strategery

OCTOBER 6, 2008

Development Social Media Wanted: People Who “Know&# Social Media and Communications Tue, Oct 7, 2008 Enterprise 2.0 , Social Media My company, Booz Allen Hamilton , is actively hiring consultants who “get&# social media. And with the print industry in decline there should be plenty available. Government 2.0

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Gov 2.0 Social Media Web 2.0 Consultant 50

Diva Marketing Blog

JUNE 2, 2009

I think of a social media hub in terms of industry or interest, not geographical location. Began in social media marketing - With the promotion of my animation project, How to Live and Eat like a Southern Jewish Princess, in 2008. Learning to work together as a community. My favorite social media tactic is bonding with humor.

Social Media 53

Social Media B2B Delicious Wiki 53

Convince & Convert

MAY 27, 2010

Just when you think you have some modicum of a handle on this industry, new developments come along and shake up your head like a snow globe. The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. The way Donovan McNabb hates T.O.

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Consultant Metrics Social Media Social CRM 122