Writtent Blog

MAY 20, 2014

Meaning, if your content campaign today looks just like it did in ‘07, then it isn’t as effective as it was in 2007. Investing in one big piece of content could easily drive more ROI than 50 small pieces — the kind that tend to go unnoticed. New Softwares & Tools for Content ROI Calculation. After Yahoo!

Trends 95

Trends Content Marketing Curation 95

Net-Savvy Executive

MARCH 15, 2011

Whatever the utility of any one approach, companies need a complete set of tools, so let's keep these emerging specializations in context. In 2007, I asked for opinions on a generic term for social media monitoring, analysis, research, etc. Since then, I've also argued for an expansive interpration of the listening metaphor.

Analysis 75

Analysis Social Media Radian6 Social CRM 75

The Realtime Report

NOVEMBER 26, 2019

Dan Draper, “Mad Men,” Lionsgate, 2007-2015. The key is spending it where you get the optimum ROI. They addressed the shift with new tools that would analyze scheduled viewing as well as time-shifted, place-shifted and on-demand programming to help marketers identify and track viewer activities, action and response.

Advertising 113

Advertising Nielsen Buy Products 113

Pixlee

APRIL 4, 2017

Back in 2007 when Chris Messina —then a designer at Google—suggested the use of hashtags on Twitter for creating “groups”, no one thought the little pound symbol that could become as widely adopted for news feed sorting and searching as it has today. Because of this, consider the use of a more comprehensive analytics tool. Why Hashtag?

Hashtag 40

Hashtag Brands How To Instagram 40

Techipedia: Tamar Weinberg

MAY 18, 2010

In order to tap the potential of this fabulous marketing tool, you’ll want to first determine if social media can meet your goals and objectives. One of the benefits of a social media strategy is the fact that you can customize the available tools for your particular needs. New tools pop up. Some are great.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Diva Marketing Blog

MAY 23, 2012

Anyway, needless to say, I was excited to meet fellow pinners and talk about strategy, cool tools, what works, what doesn't. My big take aways: Pinterest, as a business tool, is still in the beginning stages of adoption. Seems appropriate that Max should model it since he has his own Pinterest board. I asked a few people.

Social Networking 92

Social Networking eBook Analysis API 92

Bare Feet Studios

APRIL 8, 2009

Bare Feet Studios May 18, 2009 at 2:12 pm Hawaii Restaurant Association Links and Resources | Bare Feet Studios June 28, 2009 at 7:18 pm Aloha to our growing online community « ALOHA IBU July 14, 2009 at 1:30 pm { 1 comment… read it below or add one } Roxanne Darling July 14, 2009 at 10:21 pm Nina – this is a fabulous blog post!

Case Study 44

Case Study Study Social Media Twitter 44

Buzz Marketing for Technology

JUNE 27, 2008

We also have a list of KM Measurement Tools and Resources to guide you to more detailed information on this topic. -->. Since November 2007, he has been commanding officer and supervisor of shipbuilding, conversion, and repair in Newport News , Virginia. KM Overview Measurement and ROI Overcoming Knowledge Loss. Comments (0).

Web 2.0 150

Web 2.0 Movable Type Case Study Conference 150

Koka Sexton

DECEMBER 20, 2009

I joined Twitter on June 30 2007 and after a few bumps in the road, I was addicted and even wrote a set of top twitter tips. Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

I joined Twitter on June 30 2007 and after a few bumps in the road, I was addicted and even wrote a set of top twitter tips. Building an Effective Business Profile on Twitter From TwiTip: As the popularity of micro-blogging continues to grow, it’s going to become a tool used by advertisers and marketers.

List 96

List Social Media Case Study Wiki 96

Social Media Strategery

NOVEMBER 16, 2008

The ROI of Web 2.0 Amy brought up a great slide (on the right) on the ROI of social media. implementations – show your leadership how the minimal initial investment in social media can lead to a higher ROI, especially when compared to traditional methodologies. Fritzson : “This is just a tool. The Enterprise 2.0

Gov 2.0 50

Gov 2.0 Web 2.0 Wiki Collaboration 50

Writtent Blog

JULY 25, 2013

89% of consumers use search engines as a tool in purchase decisions. Back in 2007, marketing guru Marcus Sheridan was the owner of a struggling swimming pool business. Blogging for business could be one of the most effective sales tools your company adopts. Use Better Keyword Research. Justify Your Brand.

Comparison 79

Comparison Hubspot Pharmaceuticals Education 79

Bare Feet Studios

OCTOBER 15, 2008

In many ways, the tools of social media are most useful to you because of their low entry cost and for how they leverage your network of fans and customers to help you. If for no other reason, participation allows you to know what is going on, in ways that are not possible by staying out of the conversation.

Social Media 40

Social Media Viddler Hotels Upcoming 40

Bare Feet Studios

MAY 19, 2009

This comment was originally posted on Sheila Guides You to the Good Stuff Leave a Comment Additional comments powered by BackType Previous post: Twitter ROI – Is it Too Popular? Rescue Time to the Rescue Independent Hawaii Musician Kenneth Makuakane Thrives on Social Media Explore Our Topics Activism Aloha Audio Branding Gossip 2.0

Blogger 40

Blogger Google NoFollow Upcoming 40

Diva Marketing Blog

SEPTEMBER 22, 2009

Keep in mind that in 2006-2007 I was a bit of a Rip VanWinkle in that I stepped away from active participation, only to wake up and find the world had changed. People who don’t understand the underlying philosophy are trying to use the genre as a direct marketing tool, and it doesn’t work. At least, I hope it doesn’t. Thank you Paul!

Handbook 63

Handbook Real Estate Travel MySpace 63

Bare Feet Studios

FEBRUARY 9, 2009

What’s the ROI in dollar amounts, time saved, enjoyment even? This requires faith, trust and real accountability in terms of the real value creation. dbw Hilary February 9, 2009 at 1:46 pm I think much of the pricing model depends on the service and features offered. How is it unique?

Price 40

Price iPhone Upcoming Instant Messaging 40

Buzz Marketing for Technology

JUNE 27, 2008

Knowledge is all that knowledge workers have - its the tool of their trade, the means of their production. Metrics/ROI. Obviously knowledge workers are generally willing to do some things that others ask (or even tell) them to do, but a degree of voluntarism helps a lot. Comments: (you may use HTML tags for style). Communities.

Movable Type 100

Movable Type Education URL Process 100

Oktopost

JUNE 5, 2023

Content repurposing between email and social media maximizes ROI When it comes to content creation, social media and email are highly demanding. Without that, everything falls flat, and nothing will deliver the ROI that you’re expecting to see. Social media is an excellent place to scope out leads.

Social Media 84

Social Media Marketing ROI Campaign 84

Convince & Convert

MAY 26, 2010

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. The only thing that’s really certain, is that eventually the online tools will change. If you have a tools-focused strategy, you don’t really have a strategy.

Social Media 135

Social Media Consultant Video Strategy 135

Diva Marketing Blog

JUNE 10, 2009

Blogging can be more of a teaching tool and a lot of social media marketing is about sharing expertise. Began in social media marketing – In March 2007, I transferred my 8-year old Webzine to a blog and kept the same focus of demystifying technology. Give people something to hang on to and learn from.

Social Media 53

Social Media Real Estate B2B WordPress 53

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Here’s 2007. 25 Signs You’ve Got a Strong Social Media Consultant or Agency (The Buzz Bin): Beth Harte and Geoff Livingston explain that social media consultants need to know a lot more than about the basic tools out there. Are We Too Worried with Finding the ROI of Social Media? No, it’s not about the tools!)

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

JULY 21, 2010

In 2007, a breach of contract suit was brought against 1-800-Flowers.com Inc. Marketers have a responsibility to ensure that bloggers are providing disclosure and that statements are not misleading or unsubstantiated. Companies must also uphold privacy laws.

Social Media 155

Social Media Policies Consultant Social CRM 155

Ignite Social Media

FEBRUARY 22, 2023

In our case at Ignite Social Media, we have seen emerging technologies, never-ending feature updates, and ever-changing consumer behavior since 2007. We are talking about chatbots, facial recognition tools, automatic transcriptions, generative imagery and so much more. Given that social media is a whopping $231.1

Social Media 96

Social Media Social Media Management Influencer Trends 96

Techipedia: Tamar Weinberg

MARCH 17, 2010

I remember sitting in an ROI webinar with New Marketing Labs’ Justin Levy , and he more or less skimmed through 5 or 6 different measuring tools like Grader, and of course, Google Analytics. My favorite tool for e-blasts is MailChimp. ROI… Reply Itamar Kestenbaum March 23, 2010 at 3:23 am Yes – it is a 12.5%

Communities 237

Communities Twitter Web 2.0 ROI 237

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo.

Social Media 120

Social Media Content Analysis Sports 120

Sprout Social

APRIL 22, 2019

Then you can utilize Sprout Social’s Instagram analytics tool to determine your own best days and times to post, or let Sprout ViralPost do the work for you. Hashtags were invented in 2007 , and have only become more and more prevalent in social media and in our everyday vernacular. (I The most popular hashtag is #love.

Instagram 111

Instagram Marketing Hashtag Statistics 111

Techipedia: Tamar Weinberg

MAY 5, 2010

How do I know if there’s ROI in Facebook? I like the idea of a promotion for Facebook fans only in order to measure your ROI and link promo codes or specific promos to that page specifically. Very thorough and great for usage as a training tool. After all, Facebook could eat the web. I am new to your blog.

Facebook 279

Facebook How To Marketing URL 279

Bare Feet Studios

MAY 2, 2009

Rescue Time to the Rescue Independent Hawaii Musician Kenneth Makuakane Thrives on Social Media Explore Our Topics Activism Aloha Audio Branding Gossip 2.0 Rescue Time to the Rescue Independent Hawaii Musician Kenneth Makuakane Thrives on Social Media Explore Our Topics Activism Aloha Audio Branding Gossip 2.0

Brands 40

Brands Upcoming Viddler Conference 40

Convince & Convert

SEPTEMBER 8, 2010

Facebook rolled out their iPhone app in August, 2007. The tools of social media always change. And that’s why your social media strategy must be tools-agnostic. “Your social media strategy must be tools-agnostic.&# Further, mobile users actually spend more time on Facebook, not less. The goals shift.

MySpace 137

MySpace Facebook Social CRM Consultant 137

Techipedia: Tamar Weinberg

JULY 8, 2008

Valeria Maltoni , Online Marketer : Although social media as a set of tools has radically transformed marketing, I do not think it appropriate to use the term “social media marketer.&# You can also not use the tools correctly or not behave appropriately within communities around the tools and market poorly.

Social Media 163

Social Media Marketing Consultant Communities 163

Convince & Convert

AUGUST 26, 2010

RowFeeder is built for just such as circumstance, with tight Excel integration (version 2007 and newer) that provides both raw data for geeks to pull like taffy, plus canned reports that are better than most. Assuming you want to dive into the pool of custom graph creation and data manipulation, you’ll probably do so in Microsoft Excel.

Social Media 120

Social Media Strategy Analysis Reputation 120

Techipedia: Tamar Weinberg

JUNE 16, 2010

If you haven’t already, get measurement tools to measure all your social activities. Some tools you can use are Social Mention , Trackur , and PostRank. Are you getting ROI on your investments on the social web? Building relationships takes time so you have to give it enough time before you will see good ROI.

Questions 277

Questions Social Media How To Postrank 277

ProBlogger

NOVEMBER 7, 2010

To use an old adage, when you only tool is a hammer, every problem is a nail. The concept of time ROI is absent from almost any discussion on SEO. Choose social media for greater ROI. Since March 2007, Gary has blogged from over 70 countries at Everything-Everywhere.com. This post will probably generate controversy.

SEO 55

SEO Social Media Blogger Reputation 55

Webbiquity SMM

JANUARY 17, 2011

And which tool works best for that? Email open rates continue to decline from 14% in the second half of 2007 to just 11.2% In larger businesses, 95% said websites and social media were among their most important tools, with 82% also putting social media in that category. and 30% said it was to get updates on upcoming sales.

Research 210

Research Social Media B2B Marketing 210

Convince & Convert

JUNE 3, 2010

Don’t laugh – this was in 2007. If you needed a new data field, a different validation rule or even just a field label updated, you had to prostrate yourself before them to get it done within the week, if you were lucky. I once had a developer quote me $10,000 to create a signup form.

Social Media 110

Social Media Strategy Consultant Social CRM 110

Convince & Convert

JULY 8, 2010

October 2007. As for email, it’s been declared dead by more pundits, journalists, and entrepreneurs than I care to count. A few of my favorite reports of email’s death that were greatly exaggerated: July 2004. Seth Godin predicted that RSS would kill email. Robert Scoble argued that email faced deletion at the hands of Web 2.0 March 2009.

RSS 129

RSS Research B2B Consultant 129

Techipedia: Tamar Weinberg

JANUARY 14, 2009

My most popular post on this site — probably by far — was last year’s Best Internet Marketing Posts of 2007 compilation. Online SEO Tools: The Ultimate Collection : At Search Engine Journal, Ann Smarty has compiled a list of the most valuable tools to perform SEO analysis. What is the ROI for Social Media?

SEO 162

SEO Social Media Marketing Reputation 162