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The Social-Shake-Up: A New Breed of Marketer is Coming

Buzz Marketing for Technology

Posted in Innovation Interactive Marketing Strategy. All the tools of the trade – text analytics, social media analysis, Website personalization, community analytics, computational advertising and online testing, among other things – were used for re-elect the President of the United States. So what does a CDO do?

Marketing 258
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How brands can build inclusive campaigns year-round

Sprout Social

Every year, marketing and brand teams gather together to plan out their content calendars and campaigns. The marketing and advertising industry hasn’t always had the best reputation for inclusive campaigns. In a release on their website, they called on their community to take action and acknowledge the impact of systemic racism.

Campaign 113
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25 Male Influencers To Check Out

Ignite Social Media

When influencer marketing first started, there weren’t many male influencers. Dai’s goal is to empower others to lead a ‘FUN’ctionally fit life via education, encouragement and community. You can find fashion, his favorite places to eat and drink as well as destinations to travel throughout the world. Igee Okafor. TweakTown.

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What Playing the Oboe Taught Me About Building My Own PR Practice

Waxing UnLyrical

I came into communications via a rather round-about path: I enrolled in a Bachelor of Music program for oboe performance. The community music store down the street won’t offer the supplies that the serious oboist must have, so we travel farther or go online to find the things we need. Do share, I’d love to know.

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Bloggers Flash Back to 2006 and Flash Forward to 2009

Diva Marketing Blog

Several 2006 wishes came true. I hope you enjoy the 2006 - 2009 comparisons. Elana Centor , Funny Business 2006 If I am going to be completely honest and self-absorbed, the thing that I would like it see more of in 2006 is more traffic at Funny Business. Yvonne DiVita , Lip-sticking 2006 MORE Smart Women Bloggers.

Blogger 53
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Social Media Marketing Without Brand Awareness Can Kill You.

Techipedia: Tamar Weinberg

A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. And it turned out that the whole thing was a viral marketing sham, too, which was discovered by numerous Digg members. Let the community know who you are.

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Life After the News Feed: Why Facebook is Shifting to Stories (And Why Your Business Should Too)

Buffer Social

Rolled out to users in 2006, it became the go-to place for people to connect with their friends, share updates about their day-to-day life and enjoy content from brands they followed. And just as popular culture, music, and fashion move on, Facebook should too. The News Feed is one of Facebook’s marque innovations.

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