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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Before 2005 our goal was to get our clients in the news. They are: earned, shared, owned and paid. Digital Media Framework Example.

Marketing 199
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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Find out if Reddit marketing is right for you, and how to get started on the self-proclaimed “ frontpage of the Internet. ”. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Reddit launched in 2005 and sold to Conde Nast less than a year later for $10 million USD.

Reddit 100
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Five Actionable Social Media Tips for Your Web Development Business

Webbiquity SMM

They allow you to give back to your community. Do a bit of research with an SEO tool like SEMRush to identify the best keywords to use in your bio. 4. David Gutierrez started his career as a web designer in 2005. So what can you do to avoid being a shoeless shoemaker? 1. Run Contests. First, you have a character limit.

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What Do We Need to Teach About Knowledge Work? | Computer Writing and Research Lab

Buzz Marketing for Technology

Computer Writing and Research Lab. That might involve learning popular time management techniques (Allen 2003) or participating in online communities that face similar problems (Spinuzzi 2003, Ch.6); Writing the learning organization: A framework for teaching and research. Business Communication Quarterly, 68(4):406â??428.

Research 190
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How Does the YouTube Algorithm Work? A Guide to Getting More Views

Hootsuite

And according to Pew Research Center, 81% of American YouTube users say they regularly watch videos recommended by the algorithm. If you’re a creator working on getting more YouTube views , or a brand building out your YouTube marketing strategy , the platform’s recommendation algorithm counts for a lot. Engage with your community.

YouTube 145