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Risk Management and Open Community: More Similar than You Think

SocialFish

I discovered a link between creating a social open community and a risk management community. But one constant thread is that “reputation management” is now everyone’s responsibility – not just the marketing and public relations personnel. You can’t achieve Open Community by replicating what someone else is doing.

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6 Common Mistakes in Online Community Development

Convince & Convert

Many of the myths surrounding online community development are proliferated by common sense conclusions. Creating an online community has a basis in science—but best practices that seem clear-cut on the surface become much more complicated when you dig deeper. Only then can you define the business goals of your community.

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Here’s the first paragraph of my summary: I show businesses how to use social media technologies for external community building and outreach, and for internal collaboration. For the bonus round, I recommend staying up to date via LinkedIn’s community superhero, Mario Sundar. Update at least every three months.

LinkedIn 279
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How Does the YouTube Algorithm Work? A Guide to Getting More Views

Hootsuite

If you’re a creator working on getting more YouTube views , or a brand building out your YouTube marketing strategy , the platform’s recommendation algorithm counts for a lot. YouTube’s first video was uploaded in 2005. But here’s the long answer, too: 2005-2012: View count (a.k.a. Engage with your community. Get Started.

YouTube 145
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Why More Members, Money, and Ads Don’t Always Mean More Success: A B2B Marketer’s Survival Guide

Webbiquity SMM

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? My answer is certainly–yes!

B2B 190
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Get Yourself In Fighting (Mental) Shape For 2014

Twist Image

Combine those two worlds, and here''s a list of books that will inspire you to up your game in 2014: Accidental Genius by Mark Levy. There are so many books on productivity and how to organize your ideas and thoughts. If you are in the marketing and communications business, then you''re pitching. Linchpin by Seth Godin.

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What Will Be Your Body Of Work?

Twist Image

It''s less about the work that you do, the community that you serve and how you connect with people online and much more about how all of these pieces now come together to create a meaningful life. In 2005, she started the Escape From Cubicle Nation blog that quickly spawned a massive bestselling business book of the same name.

Blogger 68