Remove 2003 Remove Conversation Remove Marketing Remove Social Media
article thumbnail

Lee Odden on Getting the Most Out of Influencer Marketing

Oktopost

CEO of TopRanks & B2B Marketing Influencer Lee Odden tackles influencer marketing. Watch the recording: Want to hear more from renowned B2B marketing leaders? Influencer marketing – some love it and others hate it. Because people crave credible and quality content on social media. Episode Summary.

article thumbnail

Social media and the rise of fantasy sports

Sprout Social

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. How mainstream media and social media created fantasy hype.

Sports 79
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. And a 73% conversion rate for SMS… I mean, come on!

SMS 87
article thumbnail

Find Your Brand's Content Marketing Groove

Twist Image

This is why content marketing will continue to struggle for brands. There's an old adage that took hold in the early days of social media that seems to have been lost on those that have twisted these digital publishing platforms to act like more traditional media. content marketing. digital marketing.

Brands 80
article thumbnail

Better Brand Stories With Mark Evans - This Week's Six Pixels Of Separation Podcast

Twist Image

Regardless of how far brands have travelled, when it comes to advertising, social media and content marketing, the vast majority of businesses today struggle with how to tell a great brand story. We go all the way back to the early days of blogging (2003-ish). On the contrary, he embraced this new media.

Startup 59
article thumbnail

Upgrade Your Social Strategies By Understanding Network Theory

Social and Logical

You might already be familiar with the book by Albert-Laszlo Barabasi, Linked: How Everything is Connected to Everything Else (2003). These principles are at work, not only in social media, but also in technology and the natural world as well. In social media, they would include our Twitter followers, Facebook fans etc.

Strategy 150
article thumbnail

Eight steps to thriving on information overload

Buzz Marketing for Technology

I wonder if the popularity of this post is a sign that few people are actually in control of their use of social media. In fact, I think that social media is creating a generation of social outcasts. in the Future of Media Prediction Markets! What marketing executives think about your privacy.

Web 2.0 244