Successfully Engaging Customers with a Cause
Buzz Marketing for Technology
NOVEMBER 10, 2008
Some Highlights: Hub was [link] They made sure the site was a real online community for men, women and companies You sign up, create a “team†and tell your story as a way to recruit and harness UGC They started building outpost sites on MySpace, Facebook, Flickr and YouTube – tapping into existing communities – making it extremely seamless (..)
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