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New Instagram Ad Analytics Tools Introduced: Insta-ads

Devumi

There’s no questioning the fact that Instagram has lots of uses for social media marketers. It’s easy to share interesting photos with Instagram users and create a community of brand loyalists simply from pushing the button on the top of your camera. What are the new Instagram ad analytics tools? Ad Insights. Ad Staging.

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How to Establish a Pinterest Marketing Strategy in 9 Easy Steps (With Pictures)

Devumi

Your fans may be on Twitter, Facebook, or Instagram, but you’ll never get them to your Pinterest without cross promotion. Feature image from Wikimedia Commons. Take a look at building a Twitter business account and work from there. Cross promotion is incredibly important as not every fan you can have will be on Pinterest.

Strategy 113
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Social Media APIs Explained (In Simple Terms)

Hootsuite

You can dig into details on each network’s site for developers: Instagram APIs Facebook APIs YouTube APIs Twitter APIs LinkedIn APIs Pinterest API TikTok APIs How does this work in practice? For example, Instagram has two main APIs. The Instagram Basic Display API allows developers to create consumer-level apps (e.g.

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Your Step-by-Step Guide for Running a Social Media Audit

Social Media Strategies Summit

Nike has at least six verified Instagram accounts). On the flip side, Instagram appears to play a bigger part at the bottom of the funnel, with 44% of customers using the platform to shop weekly and 28% planning their Instagram-based shopping activities. Posts with emojis get more engagement on Instagram, but less on Facebook.

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Research-Driven Ideas for Social Data

Mindjumpers

The footprint of a Wikimedia article visualized by @DaphnaLevin at ECIS2014. 15 Amazing Instagram Facts [infographic]. Likewise research could be done into what types of posts are edited by their offers, and what types of language content are edited most in terms of topic frequencies in the text.

Research 194
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Social Media and In Store Sales: The Value of Social for Brick and Mortar Stores

Devumi

Twitter, Facebook, and Instagram all use hashtags to organize conversations. Cash register from Wikimedia Commons. Another strategy to look at beyond your products is events. Creating a brand event, such as a sale, can link easily with your social media by way of a hashtag. pic.twitter.com/U34B6xC9B4. Feature image by Open Clips.

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Abandonment Issues – What To Do with Content Archipelagos

Convince & Convert

Tumblr, Google+, Instagram, etc.), Image source: Wikimedia Commons. They represent a trial-and-error approach in which the trial resulted in error. You often see this when organizations try to incorporate a lesser known social media network or platform (e.g. How to Save and Connect Your Archipelagos.

Issues 119