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How 7 brands use customer marketing content strategies to deepen audience connection

Sprout Social

Reposting user-generated content (UGC) rewards customers who post it while also boosting authenticity on your channels by putting your audience at the forefront of your brand. They regularly post UGC, and use their branded hashtag #AerieReal to find creators to reach out to. Their team is also extremely engaged on social.

Strategy 124
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20 Top Social Media Tools To Make Your Life Easier in 2023

Hootsuite

You can easily repurpose your top posts, flag and fix typos, upload branded graphics, and even get recommendations for which hashtags to use and the best time to post. Brandwatch Brandwatch is a tool for conducting market research and measuring brand sentiment. Or maybe you want to incorporate more UGC into your content strategy.

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How to create a must-see social content strategy with trendspotting

Sprout Social

Set up social listening for industry keywords and hashtags. This includes brands, product names, and sentiment-related keywords (ex: “good” or “disappointing”). Let’s say there’s a particular type of post or content (think: influencers, UGC) that drives a ton of engagement.

Strategy 133
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Building a Powerful Brand Ambassador Program Featuring Sylvia Choi of Yakima Racks

Pixlee

Throughout my time at Yakima, we’ve really been able to capitalize on the user-generated content (UGC) features from Pixlee. A large part of our social strategy is leveraging UGC for our social media, as well as featuring partner and customer photos on some parts of our website. Every brand is different.

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202 Awesome ChatGPT Prompts to Boost Productivity

Hootsuite

Check out our webinar on the DOs and DONTs of ChatgGPT for social media. These ChatGPT prompts for social media marketing will help you create great content and engage your audience: Design five creative hashtags that can be used to promote a new clothing line on Instagram. New to ChatGPT?

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Captions can include text, hashtags, @ mentions, and emojis. Chat” can also be used to mean a moderated public conversation on social media, organized around a hashtag. See Direct message.

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