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84% of Women Read Peer Reviews Before Making a Purchase?

The Realtime Report

Based on Influenster’s latest survey findings, 97% of women in the US own smartphones which has a huge influence on how they shop. Influenster, a product discovery and reviews platform, surveyed 11,266 women consumers in the US to find out how they shop and how they use product reviews to make their purchase decisions.

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Your say: Personal knowledge management - Inside Knowledge

Buzz Marketing for Technology

s evolution over the years, Jim McGee, director at Huron Consulting Group, describes the typical firm that existed at the dawn of his career. ?Organisations Surveys find that the average knowledge worker spends 30 per cent or more of their time searching for information and knowledge,? Jim McGee is director at Huron Consulting Group.

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NPS: What is a Net Promoter Score and Why Should You Care?

Hootsuite

Reichheld spent about two years researching survey questions that would link customer behaviour, such as referring and purchasing products, with business growth. Regardless of how you score, conducting regular NPS surveys should reveal the precise interactions that create your promoters and your detractors. Source: MailChimp.

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From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

Dataset and Sampling Methods. Kuhn (1963) showed how scientific peer groups determine what theories will be accepted as well as make more mundane judgments about what papers will be published and what grants will be funded. This kind of knowledge is the most difficult to manage over distances or disseminate over large groups.

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Text Messages Sent by Cellphone Finally Catch On in U.S. - WSJ.com

Buzz Marketing for Technology

• See a sample reprint in PDF format. CODE=INDUSTRY SYMBOL=DTE --> Text Messages Sent by Cellphone. Shirley Jackson runs a prayer group by cellphone text-messaging. sends prayers to her 120 members and organizes them to pray for each other by tapping messages into her Samsung camera phone. By LI YUAN.

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