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When is Brand Evangelism a Crime? Exploring the Royal Caribbean.

Techipedia: Tamar Weinberg

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean. You need to live up to the brand.

Brands 133
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Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

by Tamar Weinberg on February 22, 2008 Share This is a guest post from Pierre Far, who recently launched a very cool program called Social Alerter which notifies you as soon as your website has a solid chance of hitting the Digg or del.icio.us tamar… better? Is Social Media the Final Frontier of Marketing?

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How to Use Facebook for Business and Marketing

Techipedia: Tamar Weinberg

Don’t use a Facebook Group. You may find opportunities to host real life events, be them at conferences or whatever else. Why not invite your Facebook fans to a special event at your venue? Of over 1500 friends that I have, I’m constantly being pitched to join groups I have no interest in.

Facebook 279
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Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.

Techipedia: Tamar Weinberg

What are the most popular sites in these age groups? The Golden Rules of Linkbaiting (Smashing Magazine): The wonderful guys at Smashing Magazine take quotes from a variety of link baiting articles and make a compelling argument as to why link baiting works. This is one of the best articles of the year. Write about them.

Marketing 144
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The Audacity of Free: The Products and Services Edition

Techipedia: Tamar Weinberg

Somehow, individuals forget along the way that costs accrue when considering the venue, food, exhibit hall, and the staff required on hand to run the event smoothly. I know everyone does it a bit differently… Reply Tamar Weinberg July 29, 2010 at 9:16 am And another amen! Reply Tamar Weinberg July 29, 2010 at 10:58 am Yeah.

Products 267
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Best Internet Marketing Posts of 2009

Techipedia: Tamar Weinberg

These posts are not in response to newsworthy events, nor are they displayed in any particular order. The Poetry of Social Networking to Court Customers and Invest in Relationships (Brian Solis): Brian Solis shares his foreword to Sean Percival’s book, MySpace Marketing. And like last year, I have a gift for you.

Marketing 265
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11 Characteristics of Highly Influential Blog(ger)s

Techipedia: Tamar Weinberg

Smashing Magazine ), among other things. Personal accounts of everyday events is what made Dooce and the Bloggess so successful. A great example is how he provided a deep matrix into Google Buzz, Facebook, MySpace, and Twitter just a few days after Buzz was launched. Fake Steve Jobs ), and being a vault of resources (e.g.