Dave Fleet

JULY 5, 2010

Lithium Technologies. Heartbeat – a web-based social media monitoring and engagement dashboard (see my review of Sysomos MAP and Heartbeat ). Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement. Jive Software. January 2010. February 2010. April 2010.

Sysomos 334

Sysomos Alterian Filtrbox Attensity 334

Adam Sherk

DECEMBER 12, 2011

In this post I’m purposely leaving out comprehensive suites like Radian6 or Lithium and focusing on solutions that are specifically (or at least mostly) geared towards Facebook analytics. Their Engagement Analytics Pro offers performance monitoring and competitive analysis for Facebook. Socialbakers. SEOMoz Pro.

Analytics 253

Analytics Tools Lithium Facebook 253

Direct Marketing Observations

MARCH 31, 2011

But adding strong measuremaent and analytics to social media engagement as it pertains to customer service and sales and lead generation, does just that. Justifying it’s relevance. Educating the masses. The folks at Sales Force believe that.

ScoutLabs 159

ScoutLabs Conversation Radian6 Lithium 159

Webbiquity SMM

JANUARY 24, 2011

A feature-rich, realtime social media monitoring and engagement tool. Lithium also includes response assignment and reporting tools. Lithium also includes response assignment and reporting tools. Or use /forums too see only results from discussion forums, /date to sort results by recency, or even create your own slashtags.

Tools 206

Tools Social Media Lithium Sysomos 206

Janet Fouts

FEBRUARY 17, 2011

Then you can use that information to engage customers and create deeper relationships. lithium works with social listening tools to integrate mentions of issues or questions about your product into forums where you can communicate directly with your customers. Here’s a good demo overview of how it works.

Social CRM 127

Social CRM Lithium Collaboration Small Business 127

Jeff Esposito

SEPTEMBER 22, 2011

Earlier today I gave a presentation with Lithium’s Joe Cothrel during WOMMA’s part of Social Media Week in Chicago. Set rules of engagement. Some key takeaways included: Understand your business goals. Understand your customers’ needs. Be rigorous on your measurement. Choose the right tools for the job.

Case Study 42

Case Study Lithium Study Social Media 42

Convince & Convert

MAY 20, 2012

Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. ” You need Social Conversation Software (AKA Social Media Engagement Software, Social Media Management Software). What words are used in association with our brand? Where is this chatter occurring?”

Crimson Hexagon 141

Crimson Hexagon Software Social Media Attensity 141