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Foundations for integrated digital marketing

Sherrilynne Starkie

Shared Media : This is social media. Others share your content with their own friends and followers via in social networks and other digital channels. But your customers, staff, shareholders or any other important stakeholders are not likely to see it because you have no social media profiles to share it.

Marketing 284
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The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

Resource: Learn how to track and improve your social media ROI. SEM: Search Engine Marketing. Search engine marketing is a method of advertising on the Internet. It involves purchasing ads on search engines to increase website traffic. SEO: Search Engine Optimization. Resource: Does social media impact SEO?

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Five Reasons Why I Love Wordpress

Firebelly

. | Main | Stop tweeting about the # of followers you have » October 23, 2009 Five Reasons Why I Love Wordpress WordPress was originally made as a blog publishing application but has now evolved into a huge content management system (CMS). These are what turn the basic blog program into a full content management system.

WordPress 100
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10 Quotes on the Apple iPad and the Business of News

Adam Sherk

The question, then, is whether newspaper publishers will do any better at monetizing mobile advertising than they have online. Sigh.)&# - Regina McCombs , What Apple’s iPad Means for Journalism Design, Multimedia & Business “My guess is that the truly revolutionary content is not going to come from the old-guard publishers.

iPad 129
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How to Optimize Your Content for Authorship Success

ProBlogger

Twitter, that always-on social network that is constantly abuzz, and Google+, a social network claimed to offer incredible SEO benefits, offer two incredible ways that complement each other to solidify your digital presence. But how, you ask?

Content 54
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70+ Resources on How to Start a WordPress Blog

Kikolani

Sure, there are other blogging platforms and content management systems you can use on your own domain, but none are quite as popular or powerful as WordPress. Before you register that domain, be sure that it is available on social media! Hover over each network’s name to learn a little more about it.

WordPress 167
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130 most important social media acronyms and slang you should know

Sprout Social

CMGR – Community manager. They are responsible for managing and nurturing a brand’s relationship with its community – not to be confused with social media manager. CMS – Content management system. SMP – Social media platform. SMM – Social media marketing. SMO – Social media optimization.