agora pulse

DECEMBER 13, 2018

Studies show that 92% of consumers have a more positive image of a company when it supports a social or environmental issue. It’s time to get key stakeholders in your company behind live streaming. User-generated content (UGC) is content created by unpaid fans which businesses can use to promote themselves. I know it’s tough.

Social Media 132

Social Media UGC Adwords Influencer 132

Sprout Social

NOVEMBER 14, 2023

Kodak, for example, features photos taken by people who use their film and products. Reposting user-generated content (UGC) created by your customers is one of the most authentic marketing tactics you can use. But to stay authentic, your brand should only do so when the issue directly aligns with and reinforces your company values.

Authentication 120

Authentication Tips Marketing UGC 120

Sprout Social

OCTOBER 19, 2016

Most companies don’t host social media contests to give things away with nothing to show for it. User-generated content (UGC): You’ll have a much better chance of going viral if entrants are creating original content as a part of the contest. They’re a great way to get your followers to engage and also get some UGC.

Social Media 40

Social Media How To Directory UGC 40

Sprout Social

OCTOBER 13, 2022

According to the 2022 Sprout Social Index™ , company alignment with personal values is 74% more important to consumers than it was in 2021. When creating content for your brand, don’t forget about an invaluable resource at your fingertips: user-generated content (UGC). Read more: [link]. The challenge was simple.

How To 141

How To UGC Authentication Campaign 141

Later

OCTOBER 23, 2019

Like Casper, cookware company Great Jones has totally nailed the short-and-sweet bio that gets right to the point. The CBD company uses their Instagram bio to explain their products and philosophy, as well as their initiative of planting a tree for every product sold. #8: Instagram Bio Ideas #4: Add Relevant Tags & Hashtags.

Examples 46

Examples Instagram Hashtag Sports 46

Later

APRIL 22, 2019

Reposting Instagram Stories and sharing user-generated content is a great way to fill your feed with beautiful content, but did you know that UGC is 50% more trustworthy than any other type of media, too? . So why is UGC so valuable? Plus, you can then add stickers, GIFs, text, hashtags, and mentions to your Instagram Stories post.

Instagram 91

Instagram UGC Tips Content 91

Hootsuite

MARCH 20, 2023

NASA used this strategy when streaming a live video—Twitter users could use the hashtag #AskNASA to ask questions to astronauts in space. Ask for questions Just like the above, but the opposite: invite your followers to ask you questions to increase your engagement rate.

Engagement 95

Engagement Analytics Meme Instagram 95

Later

JULY 25, 2019

Should you use emojis and hashtags? So if you feel like you're kicking and about to sink under or you're exhausted from the struggle or you're just about to dive in and anticipating the hustle it'll take, welcome, you're in good company here. Watch the full film via the link in bio. Inspirational?

Instagram 86

Instagram Hashtag Engagement Feed 86

Sprout Social

MARCH 27, 2023

Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals. The tactics share a common purpose and are designed to reach your company’s goals. So, tapping into UGC is a win-win-win.

Campaign 129

Campaign Social Media UGC Metrics 129

Later

DECEMBER 13, 2019

As part of their campaign to highlight the issues around fish farming, Patagonia released an IGTV and film series that discusses the challenges the environment faces: . Artifacts Uprising created the hashtag #TellOn to be a space where our community could share their stories and connect with other storytellers,” Hayley says. .

Instagram 75

Instagram Strategy Collaboration Influencer 75