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Creating a marketing strategy

Koka Sexton

I understand that there are companies that have brand markers as roles but in a startup space in a small midsize company space you really shouldn’t be focusing on brand marketing unless your user growth is off the charts. I work with some companies that have maybe 15 to 20 pages on their website. What are the designs?

Strategy 103
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2024 Social Media Post Design Ideas and 100+ Free Templates

Hootsuite

View this post on Instagram A post shared by Olivia Rodrigo (@oliviarodrigo) You can treat an Instagram carousel like a panorama (like Olivia Rodrigo’s social team did above) and create one long, scrollable image by editing together several still photos. Embrace the memes Creating social media content doesn’t always require design talent.

Template 106
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Content creators: Who they are, what they do and how they partner with brands

Sprout Social

Images (like graphics, memes or photography). Even if your company can’t partner with creators at this level, there are still plenty of takeaways from their rise to fame. Encouraging your team to bring their authentic selves can add a more personal touch to any content you create while fostering a healthier work environment.

Brands 75
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16 Ways to Promote Your “Boring” Brand or Product on Social Media

Hootsuite

What’s more interesting: a bidet company explaining that last season’s model is 25% off, or a bidet company sharing the environmental impact toilet paper has on the planet ? Mail-order vitamin company Ritual mixes in personal letters from its CEO with memes, informational posts and product intel. Team up with someone fun.

Products 145
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PKM and the Organization - Pollard

Buzz Marketing for Technology

Many companies that jumped early onto the KM bandwagon have all but abandoned it, while many organizations that waited are now repeating the mistakes of the pioneers. As a result, the critical business information flows, shown in the top diagram above, are essentially unchanged from what they were a decade ago.

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The Ultimate Guide to GIFs: How to Create Them, When to Use Them and Why They’re Essential for Every Marketer

Buffer Social

We include GIFs in marketing emails and team announcements. Tumblr is often Ground Zero for GIF culture and finding the memes of tomorrow before they blow up. A really awesome way to use a GIF is to give your audience context into a piece of data or statistic through an animated diagram or graphic. GIFs are great.

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105 Ideas to Add to Your Editorial Calendar

Convince & Convert

These are their own words—a form of word of mouth—that you use to inspire interest in your company, products, or services. Company News. Your company is ever-changing. Even silly, simple news can help your customers feel a connection with your company. Company Goals. Think of quotes as short-form testimonials.