Company comScore Magazine Social Media 
Social Media Marketing
JULY 24, 2013
customers love to complain on Twitter, Flipboard makes users’ magazines available on the Web, the CIPR issues guidance on social media measurement, the mix of journalism and marketing needed in brand newsrooms, the royal fuss over real-time marketing and more, it''s This Week in Social Media. These are those links.
Social Media Marketing
APRIL 23, 2013
Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.
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Laurel Papworth
JULY 13, 2010
Social Media Monetization is becoming THE hot issue in online community chatter. Probably because companies are getting past the “why should we care?&# for every 1,000 views; social sites dragged down the average online CPM by as much as 18% over the last year. and into “how do we get some dosh?&#
Proactive Report
MAY 6, 2010
In a segment about the sale of Newsweek on Marketplace on NPR yesterday Kai Ryssdal said “Papers and magazines that have been around for decades are barely hanging on. The media panel at the PRSA conference made it clear that they are expected to provide muh more than just a print story today. Print is really on its last legs.&#.
Proactive Report
MAY 6, 2010
In a segment about the sale of Newsweek on Marketplace on NPR yesterday Kai Ryssdal said “Papers and magazines that have been around for decades are barely hanging on. Every newspaper and magazine has a website and that website has a voracious appetite for content. Does it have links to all your social media content?
The Realtime Report
AUGUST 28, 2012
By November 2011, comScore reported that 15.2 The Digital IQ Index®: Magazines report released in June by think tank L2 is a study that ranks magazine brands in 11 categories according to their “competence” in adapting to “the increasingly digital landscape.” million U.S. visitors spent an average of 5.1
Convince & Convert
APRIL 26, 2012
date was yesterday, called Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing. Lee: Yeah, that’s from Comscore. space is not only competing against other companies that are creating. You know, my mom doesn’t buy magazine ads, right? Doing great.
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