Sprout Social
FEBRUARY 2, 2023
In 2022, Figo Pet Insurance went all-in on their organic TikTok strategy. Even as a smaller, younger pet insurance brand, our consistency sets our performance apart from more established competitors.” Cheyanne explains, “Trending sounds and memes related to pets and pets insurance drive the highest engagements.
SocMed Sean
DECEMBER 18, 2018
Engagement with your community should be the ultimate goal. Click To Tweet The goal might be to get them to re-share a pretty photo or like an informative video, or maybe laugh and share a funny meme but the outcome has to be measurable, otherwise it doesn’t have much value to the business. Does it always work, not necessarily.
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Social Media Strategies Summit
OCTOBER 30, 2019
TAKEAWAY: By making themselves vulnerable and creating fun, relatable content, the NPD has been able to build a “brand” that their community (and the Facebook audience as a whole) can engage with. #2 When Facebook announced the algorithm changes last year, insurance brand Aflac wasted no time identifying ways to adjust to the “new normal”.
Pam Moore
SEPTEMBER 26, 2020
It's not as simple as posting a meme on Facebook accompanied by an opinionated rant and hoping you can sway your friends to vote for the candidate of your choice. Communicating on social networks is not the same as a real face to face conversation that happens between two or more human beings.
Ignite Social Media
AUGUST 23, 2016
Some trends, such as #Sharknado3, make a lot more sense for a tortilla chip company than they do for an insurance company. While some social media trends are family-friendly, such as #FirstDayOfSchool, other trends are decidedly less so, like memes relating to Harambe. Will my audience understand the trend?
Hootsuite
MAY 8, 2023
Insurance social media marketing presents unique challenges. They know they need insurance. Social media marketing for insurance companies offers the ability to address those concerns. Social media marketing for insurance companies offers the ability to address those concerns. How is social media used in insurance?
Techipedia: Tamar Weinberg
MAY 22, 2012
A meme, according to Merriam Webster Dictionary , is “an idea, behavior, style, or usage that spreads from person to person within a culture.” ” Originally coined by evolutionary biologist and ethologist Richard Dawkins in the 1970s, a meme is something with which just about every member of a culture is familiar.
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