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Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

And you tell them about how you like to eat ice cream and jog and take care of your dog, and you manage a company that sells lawnmowers. But this is the approach I see in the early days of a lot of start-up marketing. Unfortunately, most of these ideas fail because they fail to successfully hit their mark in the open market.

Marketing 250
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Use Twitter Selfies as part of Your Social Content Curation

Devumi

The Twitter selfie craze can be harnessed for a powerful social media marketing campaign that truly engages your followers. Social content curation is a marketing style which uses the content that your users want to make, and puts your marketing twist on it. Use Twitter Selfies as part of Your Social Content Curation.

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New Instagram Ad Analytics Tools Introduced: Insta-ads

Devumi

There’s no questioning the fact that Instagram has lots of uses for social media marketers. The Instagram ad analytics tools owe a lot to their parent company, Facebook. These two features of the new Instagram ad analytics tools are going to give online marketers the standard pieces of information that they’re looking for: impressions.

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How to Set Up a YouTube Remarketing Campaign in Google Adwords

Devumi

We recently spoke about Twitter Remarketing here on the Devumi blog, but to keep things fair for all those video marketers out there I am also going to cover YouTube Remarketing so that your videos, and video marketing, can help your end goal of increasing conversions and spreading your brand message to the right people.

Adwords 113
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Twitter Remarketing: Stay on the Mind of your Important Fans

Devumi

It’s called Twitter Remarketing , and it can help you target the users who are actually interested in your company. This takes you to your Twitter campaign dashboard. This makes them ideal for a Twitter Remarketing campaign – minimal effort, maximum data collection. Are they wasting their marketing money?

Twitter 84
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Pinterest Promoted Pins Are Now Available to Everyone

Devumi

The eight month long beta test that Pinterest conducted found some surprising data that marketers should take note of: Pinterest Promoted Pins had performance equal to or greater than organic pins – showing that users like promoted pins being displayed to them. from their campaigns. Pinterest shark from Wikimedia Commons.

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Social Media and In Store Sales: The Value of Social for Brick and Mortar Stores

Devumi

There are tests you can run, such as having a Twitter exclusive contest with a digital coupon code, but what about all the other digital marketing you do that isn’t directly related to a sale or coupon? First, they looked at Promoted tweet campaigns. Cash register from Wikimedia Commons. Feature image by Open Clips.