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Start-Up Marketing and Yourself: Don’t be a Swiss Army Knife

Waxing UnLyrical

And you tell them about how you like to eat ice cream and jog and take care of your dog, and you manage a company that sells lawnmowers. Marketing your start-up requires you to determine a very specific meaning for your company. Tech companies start calling themselves “idea incubators.” Then you ask them the same question.

Marketing 250
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Use Twitter Selfies as part of Your Social Content Curation

Devumi

The Twitter selfie craze can be harnessed for a powerful social media marketing campaign that truly engages your followers. A keen Twitter selfie campaign will be the content that people turn to when they’re looking for advice from real people on what to purchase. Space selfie from Commons Wikimedia.

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New Instagram Ad Analytics Tools Introduced: Insta-ads

Devumi

The Instagram ad analytics tools owe a lot to their parent company, Facebook. Here, you can preview your future campaigns, and even work on collaborations before launching them. An AdAge report shows that a month long campaigns on Instagram can cost between $500,000 to $1 million. What are the new Instagram ad analytics tools?

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How to Set Up a YouTube Remarketing Campaign in Google Adwords

Devumi

Setting up a YouTube Remarketing Campaign. How to setup your YouTube Remarketing campaign. Above all, don’t use useless content like the intern’s goof off video, or that one where you interview the CEO about his *yawn* goals for the company. Creating your YouTube Remarketing campaign. What is remarketing?

Adwords 113
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Twitter Remarketing: Stay on the Mind of your Important Fans

Devumi

It’s called Twitter Remarketing , and it can help you target the users who are actually interested in your company. This takes you to your Twitter campaign dashboard. This makes them ideal for a Twitter Remarketing campaign – minimal effort, maximum data collection. Marketing image from Commons Wikimedia.

Twitter 84
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Pinterest Promoted Pins Are Now Available to Everyone

Devumi

It was found that Pinterest Promoted Pins were evergreen, meaning they kept performing after a campaign was over. from their campaigns. I admire Pinterest’s goal of not only learning more about how their own company performs, but to share it with everyone. Pinterest shark from Wikimedia Commons. I am Iron Man.

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Social Media and In Store Sales: The Value of Social for Brick and Mortar Stores

Devumi

Twitter wanted to know the answers to these questions so they worked with a company called Datalogix who specialize in this sort of data gathering. First, they looked at Promoted tweet campaigns. Cash register from Wikimedia Commons. Correlation between Promoted tweets, organic tweets, and in store sales. Sale by Paul.