Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors
Writtent Blog
JULY 22, 2013
Historically, companies of all sizes have relied heavily on SWOT for competitive marketing analysis, an acronym which stands for strengths, weaknesses, opportunities, and threats. While fast food chains Chipotle and Qdoba offer a similar product, Chipotle has effectively positioned themselves as an eco-friendly company. Social Media.
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