Mindjumpers

MAY 2, 2012

Here are two examples of how companies have managed to create actual interaction with their users and thus succeeded in adding more value to the brand through the use of the QR codes. The downloads are offered through posters with QR codes for each book with the aim to encourage the passengers to read in the train and thus promote literacy.

Brands 269

Brands Posterous Retail Collaboration 269

Ari Herzog

AUGUST 30, 2012

For years I’ve been exposed to branded product door decals telling me to “Push” or “Pull” an alcohol-branded sign at the checkout counter, or a poster in the window promoting a special. I was taught that the area closest to door handles was more valuable then retail space on 5th Avenue.

Retail 130

Retail Social Media Small Business Compete 130

The Realtime Report

SEPTEMBER 5, 2012

Women now account for 30% of sales for athletic apparel brand Under Armour, and women’s apparel is the fastest growing segment of their business. ”), run contests, promote online sales, offer inspiring quotes, and link to more branded content: No Matter What. — Under Armour Women: youtu.be/4yUkong5zZg

Campaign 180

Campaign Apparel Social Media Posterous 180

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. Jennifer Beechen, WhiteWave @jenbeechen. Listen Now. The lesson?

Posterous 125

Posterous Social Media Comparison Team 125

Social Media Marketing

FEBRUARY 25, 2012

The other question that's being answered daily by brands jumping into the fray is, "how can I use Pinterest for my business?" With Pinterest, because the mobile versions are just as simple as the web version - and because they're based on image sharing (again, see above), it's more likely that we'll see more retail driven activity.

Apparel 167

Apparel comScore Delicious Posterous 167

Saying It Social

AUGUST 24, 2010

Use signage to alert folks that you are on Twitter and Facebook, etc (side walk boards, window posters, window clings…) Nice, vibrant sign from Hy-Vee. Here’s a nice window cling example from I Love Brands. We haven’t seen too many of these, but as mobile becomes more and more popular there will be a lot more popping up.

Sites 204

Sites How To Foursquare Social Networking 204

Sprout Social

MARCH 30, 2023

This growth is partly fueled by the data opportunities digital out-of-home offers brands looking to create well-informed decisions that better protect their investments. Out-of-home (OOH) traditional media has focused on static signage such as vinyl billboards and posters. to optimize publish times for a campaign.

Campaign 100

Campaign Metrics Advertising Posterous 100