Pixlee

DECEMBER 1, 2020

Influencer marketing has emerged as a powerful force for businesses across many industries, and the relationships that brands can build with influencers can create irreplaceable value when executed well. . Success with influencers in driving retail sales depends largely on first partnering with the right type of influencer for your brand.

Retail 60

Retail Influencer Marketing Authentication 60

The Realtime Report

DECEMBER 27, 2016

How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience. Here is how you can embark with a successful mobile marketing strategy.

Mobile 135

Mobile Strategy SMS Automotive 135

Pixlee

JUNE 16, 2021

Retail and ecommerce faced significant shifts in the past year, driven by store closures, no-contact shopping and myriad other challenges. Take a close look at these statistics to get a better idea of what’s happening in ecommerce and retail in 2021 and how it might affect your business in the near future. Shopping On Mobile Devices.

Retail 52

Retail Trends UGC Mobile 52

Sprout Social

NOVEMBER 19, 2018

Mobile-first shopping grew by 20% from 2016 to 2017 and in 2018, consumers ranked social as their number one source of inspiration for purchases. This prolonged and hyper-social holiday shopping season means it’s more important than ever for retailers to be ready for the influx of messages this time of year will bring.

Retail 108

Retail Sentiment Project Instagram 108

Social Media Strategies Summit

MAY 10, 2019

The customer can be shopping online from a desktop or mobile device, via phone, in a brick-and-mortar store, or a combination of all of these channels, and the experience will be seamless. Today’s consumers are already interacting with brands on an omnichannel level. As a response, the brand created Mobile Totes.

Brands 109

Brands Retail Marketing Mobile 109

Hootsuite

AUGUST 8, 2022

It’s a free mobile service that offers text messaging, voice and video calls, group chats and more. Whether it’s Kakao ads, Kakao shopping, or customer care, let’s look at all of the things you can do to leverage your brand on the platform. With this tool, you can build a searchable hub for your brand. What is KakaoTalk?

Mobile 83

Mobile FAQ HootSuite Retail 83

The Realtime Report

DECEMBER 13, 2013

Amazon Is Most Popular Retailer on Pinterest In Terms of Content Shared. Retailers are putting out their best efforts on Pinterest for the 2013 holiday season. Out of the top ten retail sites, web content from Amazon is most shared on Pinterest, followed by Walmart and then Apple. Please email marissa@modernmedia.co

Retail 150

Retail Social Networking Tumblr Statistics 150

Twist Image

JUNE 4, 2012

There was an old retail paradigm (that still rings true): get them to the store. Many retailers still treat their online store as if it's just another store. This part is true: never before in the history of business have consumers been this much further ahead of the brands in terms of communications, marketing and connectivity.

Retail 102

Retail Real Estate Loyalty Price 102

Twist Image

JUNE 9, 2017

Much has been written about the demise of retail. You will find a lot of articles with super-scary headlines ( The retail apocalypse has officially descended on America , Is American Retail at a Historic Tipping Point? A lack of interest in traditionally strong retail brands? Will there be an Airbnb for retail?

Retail 61

Retail Real Estate Apple Buy 61

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. What are brand safety tools?

Reputation 128

Reputation Tools Brands How To 128

The Realtime Report

DECEMBER 20, 2012

On Black Friday, Facebook and Walmart launched the social network’s largest mobile advertising campaign ever. Walmart had pre-purchased the ads, “edging out” other retailers for exposure at the start of the holiday season, according to The Wall Street Journal. ” The result?

Mobile 149

Mobile Team Retail Journal 149

Social Media Strategies Summit

FEBRUARY 13, 2020

With its ability to get in front of a wide array of consumers, social media may be the darling of retail and B2C brands, but it is increasingly difficult for ANY business to ignore the power of social media marketing. Like many brands, Slack uses their social media to appeal to different subsets of their target audience.

B2B 150

B2B Social Media Brands Hubspot 150

The Realtime Report

OCTOBER 25, 2012

A new study by Adobe found that brand engagement (defined as likes, comments, and shares) on Facebook rose 896% year-over-year. Mobile engagement is also way up; around one-quarter of Facebook engagement came from mobile users. What led to the increase in brand engagement? more effective social marketing by brands.

Engagement 194

Engagement Automotive Brands Paid Search 194

Ari Herzog

AUGUST 30, 2012

For years I’ve been exposed to branded product door decals telling me to “Push” or “Pull” an alcohol-branded sign at the checkout counter, or a poster in the window promoting a special. I was taught that the area closest to door handles was more valuable then retail space on 5th Avenue.

Retail 130

Retail Social Media Small Business Compete 130

Sprout Social

SEPTEMBER 21, 2022

In fact, mobile commerce — or m-commerce — is likely to make up nearly half of all US retail m-commerce sales by 2025. Their mobile app makes it easy to shop on the go, and features like price comparisons, personalized ads, discounts and sales enable a world-class online shopping experience. People love shopping on their phones.

Retail 125

Retail Apparel Discount Fashion 125

Pixlee

MARCH 31, 2020

The world moved ‘mobile-first’ so brands built apps. Even though most customers are looking to ultimately purchase while using an app, they’re also there to engage with the brand and connect with likeminded people. But keeping users engaged and interested during lulls can keep your brand top-of-mind for consumers.

Retail 57

Retail Engagement How To Hashtag 57

The Realtime Report

JANUARY 10, 2013

According to the study, ”Consumer demand for social relationships with brands has skyrocketed in 2012.” 297% growth in the number of replies brands sent on Facebook and Twitter. 393% growth in the number of replies brands sent on Twitter. 297% growth in the number of replies brands sent on Facebook and Twitter.

Social Media 188

Social Media Brands Twitter Retail 188

Twist Image

JANUARY 30, 2018

In fact, there's a big push around just how health mobile devices and social media are to our health (and our kids). Everyone thought Amazon was going to kill retail stores. In fact for retailers, this was a massive leap forward. mobile device. mobile device. No cashiers. Just grab and go. So, what's it like? .

Retail 55

Retail Mobile Advertising Industry 55

The Realtime Report

SEPTEMBER 10, 2012

As of a year ago, only 40% of mobile ad campaigns involved some kind of targeting. Many companies are working to change that ratio–making it easier for advertisers to target mobile consumers based on their demographics, location and previous behavior. Have you started experimenting with targeted mobile offers or ads?

Mobile 150

Mobile Retail API Comparison 150

The Realtime Report

OCTOBER 31, 2012

Dunkin’ Donuts new mobile campaign engages consumers with a Halloween-themed contest and mobile gift cards, making use of mobile and social platforms Instagram and Twitter. ” The brand hopes that this engagement will also remind fans about the Halloween-themed items on Dunkin’ Donuts menu.

Mobile 145

Mobile Instagram Twitter Loyalty 145

Social Media Strategies Summit

OCTOBER 3, 2019

TikTok is a social media app that allows users to post short-form lip-synced, music, talent, or comedy focused mobile videos. TikTok is the leading destination for short-form mobile video. It’s still early days for this social platform, but brands should be paying attention. Source: Mobile Marketer. Source: SensorTower.

Brands 114

Brands Meme Hashtag Campaign 114

Mindjumpers

MAY 2, 2012

Here are two examples of how companies have managed to create actual interaction with their users and thus succeeded in adding more value to the brand through the use of the QR codes. How Brands Use Pinterest. Emart SunnySale Campaign. Spanish railway company offers download for their passengers.

Brands 269

Brands Posterous Retail Collaboration 269

Bill Hartzer

MARCH 26, 2010

Have you been looking to turn mobile phone “browsers” into buyers? Now can now turn your mobile website into a brand consistent, fully functional m-commerce destinations without losing control or profits to third parties — regardless of the type of cell phone or carrier your customers use.

Mobile 137

Mobile Wireless Retail URL 137

The Realtime Report

SEPTEMBER 3, 2012

More and more, online retailers are offering a variety of rewards that encourage customers to continue shopping with them. Here are the three ways apps are getting more creative about offering ways to build loyalty for your brand: 1. Loyalty apps don’t just stop with members-only discounts, however. Earn Points.

Loyalty 177

Loyalty Mobile Discount Foursquare 177

Twist Image

JANUARY 4, 2017

Now - because of digital - all brands have the ability to develop and create real and functional tools for their consumers. The greater thought here, was that brands are in the nascent days of being able to create and sell digital products and services to better market themselves, and better connect themselves with consumers. .

Products 76

Products Brands Retail iPhone 76

Social Media Strategies Summit

MARCH 25, 2021

In another social commerce “first”, in 2019 tequila brand Patron became the first liquor brand to enable direct ordering via Instagram. Teeth-whitening brand Zimba was among the earliest adopters of Facebook Shops, eager to assess whether the social commerce platform would help it drive sales. We are a very fast-moving business.

Examples 223

Examples Retail Instagram Buy 223

Direct Marketing Observations

APRIL 7, 2011

2 days ago he wrote a post about brands that drive customers away. Though there are websites sustaining traffic in spite of Facebook, I’ve said all along that when Facebook catches up with an e-commerce solution that makes the brand experience simple and efficient, the corporate website is done. Danny Brown is right.

Brands 166

Brands Retail Mobile Sites 166

Convince & Convert

FEBRUARY 18, 2015

Are we about to finally crack the mobile marketing code? The way an Apple iBeacon works is that a store, a retailer, a hotel or resort, has a little device that sends out offers to your smartphone if you have the appropriate app installed. Here’s the challenge, and this has always been the challenge for mobile.

Mobile 60

Mobile Marketing Discount Retail 60

Social Media Strategies Summit

OCTOBER 16, 2019

Why is Snapchat so crucial for brands? trillion annually, representing 30% of total retail sales. The key to brand success on Snapchat is providing authentic content that offers something users cannot find on any other platform. Not quite sure how your brand can make an impact on Snapchat? Source: Medium.

Brands 103

Brands NGO Authentication Campaign 103

Writtent Blog

JULY 10, 2013

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. In fact, experts estimate that mobile usage will overtake desktop and laptop usage by the end of this year. Mobile devices will account for 25% of global internet traffic by 2014. Source: HubSpot ). There are 6.8

Statistics 108

Statistics Mobile comScore Marketing 108

Sprout Social

MARCH 13, 2017

For brands, accessing their social profiles at any time, from any place to stay engaged with their always-on customers is pivotal to their success. By harnessing the power of the Smart Inbox on mobile, Facebook and Instagram push notifications enable teams to stay informed and involved while on-the-go. Keeping Brands Engaged on Mobile.

Notification 61

Notification Mobile Instagram Engagement 61

Sprout Social

MAY 4, 2021

Social commerce features are emerging across a number of platforms, creating new opportunities for brands big and small. In 2020, Facebook, Instagram and Pinterest launched revamped social commerce tools to help retailers streamline online shopping experiences in the midst of the pandemic. Online shopping is going social.

Retail 138

Retail Instagram Buy Social Media 138

Socialmedia.biz

JANUARY 25, 2017

W ith the first few weeks of 2017 behind us, now feels like the best time to look at how mobile apps are going to change throughout the year. Mobile has made a big splash over the past five years, but there are still many businesses that are hesitant to invest in a mobile development strategy of their own.

Mobile 60

Mobile Trends Small Business Compete 60

Twist Image

NOVEMBER 30, 2016

For years, I've been on a "mobile-first" rant. In short: your mobile experience should be better than your desktop experience (think about Instagram , Snapchat , Tinder , Uber and beyond). It also means that your mobile experience should not be a less-than experience from your desktop. It's an area that brands are failing at.

Mobile 40

Mobile comScore Retail Analytics 40

Idaconcpts

FEBRUARY 15, 2013

The use of smartphones among consumers continues to grow as they continue to use apps for purchasing goods and services and search for different brands. With the growth of smartphones, companies are focusing to increase their brand visibility and sales through smartphone apps. Conclusion: Use Apps to Enhance Your Brand.

Brands 177

Brands Foursquare HootSuite Tumblr 177

Social Media Strategies Summit

AUGUST 28, 2019

To achieve this goal, the space they’ve created is a true brand experience that combines food, games, shopping, and a garden. Chase is the first to engage in this type of large scale machine learning copywriting, but other brands are planning to expand the use of Persado’s technology. Source: Shopify. Source: GeekWire.

Examples 200

Examples Marketing Retail Automotive 200

Convince & Convert

JUNE 27, 2014

Tweetable Moments We want to humanize our brand as much as possible. ” Dana leveraged the conversations happening around the brand to create a campaign around the “love” idea. danafromAZ Tweet This Find the Love Sprouts Farmers Market is growing quickly. ” and used the answers that Sprouts lovers gave.

Retail 146

Retail Marketing Sports Team 146