Social Media Marketing

APRIL 3, 2013

Monday was April Fools Day, during which seemingly every brand got in on it and pranked the internet with a gag or two, poking fun at themselves or their products. Still, Facebook dominates in this space. According to Appinions, Ford is the #1 brand among OEMs driving technology conversations on the Internet.

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Convince & Convert

APRIL 4, 2014

Each year, brands try to come up with clever pranks that spark laughter and the occasional “gotcha.” Watch as the visual story unfolds below: With each tweet, more and more fans of @MarcJacobsIntl were pulled into the conversation, prompting the brand to respond to them with more photo responses. Oh, April Fools’ Day! Bonus points?

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Storify Tweetdeck Case Study Embedding 75

agora pulse

SEPTEMBER 22, 2016

If this is a brand new event, you’ll need to start building your audience from scratch. This made it easier to share their content with our community. Now you have built a community, you need to start regularly sharing content with them. Before the event. Connect with your audience. Scheduling.

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Rebekah Radice

JUNE 12, 2015

I was thrilled to join the fast-paced conversation within the #PinChat community on Twitter where we discussed Pinterest marketing and what it takes to build an effective Pinterest strategy. A1) Consistent branding. A6) Share your Pinterest pins on Google+ and Facebook, include a link back to the pin and a CTA to #PinItForLater.

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Laurel Papworth

DECEMBER 11, 2013

Create a storify. Storify is what Fairfax are using instead of articles these days. These are the sub communities that will help you create shitstorm online. I’d start with gay and lesbian community, pro gay marriage communities, grassroots activist communities and whatnot. Oooh look, I found one.

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Crowdsourcing Storify How To Curation 111

Webbiquity SMM

FEBRUARY 21, 2017

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. 1) Storify. Pricing: free version; contact vendor for Storify 2 pricing. Fortunately, content marketers don’t have to do it all themselves. Expert summary compilations (example: Soulati Media ).

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Curation Tools Curata Flipboard 214

Sprout Social

MARCH 7, 2017

Our weekly #SproutChat has been a great way to bring the social media marketing community together and get our followers to interact. First, come up with a branded hashtag for people to use when Tweeting about your chat. Plus, you can also manage your Facebook, Instagram and LinkedIn profiles all in one place. Try Storify.

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