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New Research Shows Twitter Boosts TV Ratings (sometimes)

Convince & Convert

To me, the people tweeting about a show are already watching the show , so the Twitter-fueled “back channel” surrounding the show may result in additional loyalty and/or visits to the show’s website/Facebook page/SnapChat account etc., Jay is the founder of [link] and host of the Social Pros podcast.

Research 134
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Social Media is the Back Channel for Teen Angst

Direct Marketing Observations

For teens, sites like Facebook allow for similar performances in front of engaged audiences. Here’s the quote: “Drama is a gendered process that perpetrates conventional gender norms. It also reflects discourses of celebrity, particularly the mundane interpersonal conflict found on soap operas and reality television. The ripple effect.

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Social Pros 14 – Jason Falls, Social Media Explorer

Convince & Convert

We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). Jim’s been a guest host with us before, and he’ll be chiming in shortly. Now the Facebook privacy kerfuffles have sort of brought that to light for a lot of people.

Klout 114
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Social Pros Podcast – Scott Monty, Ford Motor Company

Convince & Convert

We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). In everything but guest hosting. One thing I knew would end up here and I didn’t intend for it to be was that I said, “How frigging lazy to find us on Facebook.”

Company 115
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Social Pros Podcast – Scott Monty, Ford Motor Company

Convince & Convert

We use Argyle Social for our social engagement; we use Infusionsoft for our email; and Jim is our guest host for the podcast and a smart guy). In everything but guest hosting. One thing I knew would end up here and I didn’t intend for it to be was that I said, “How frigging lazy to find us on Facebook.”

Company 112