Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Podcasts vs. YouTube.

Social Media 149

Social Media B2B Strategy Consultant 149

Convince & Convert

AUGUST 24, 2010

For every vote you cast for the keynote at South by Southwest featuring me and Amber Naslund , we’ll donate $1 of our book advance to Make-A-Wish Foundation ®. Go to [link] If you don’t have an account, please make one. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social CRM 111

Social CRM Consultant MySpace Social Media 111

Convince & Convert

APRIL 1, 2010

All this for, as you point out, a flailing franchise that has had one magical “woulda coulda shoulda&# season in its 20 year existence. All this for, as you point out, a flailing franchise that has had one magical “woulda coulda shoulda&# season in its 20 year existence.

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MAY 11, 2010

Not in a “here’s our FAQ&# way, but in a vigorous, social media way. For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. Today, that initial contact can be created over a few hours using social media.

FAQ 139

FAQ Content Consultant Social Media 139

Convince & Convert

APRIL 13, 2010

That experience made me explore different industries, which lead me to B2B PR. That experience made me explore different industries, which lead me to B2B PR. You've got to take the time to tailor what to say, how to say it and when to follow-up…this works in sales, with media outreach and new business proposals.

Social Media 113

Social Media Strategy Influencer Education 113

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Social media is by definition slow. strategy) [.]

Social Media 151

Social Media Strategy Consultant Web 2.0 151

Convince & Convert

MAY 19, 2010

This paradigm is just in time to help in a content marketing proposal I'm submitting this week, so thanks, Russ. is Crucial to your Content Marketing Strategy [link] #marketing #b2b [link] Maneesh Why D.I.S. Kennedy RT @jaybaer: Why D.I.S. is Crucial to your Content Marketing Strategy [link] [link] BuzzShift Agency Why D.I.S.

Social Media 139

Social Media Strategy Consultant Social CRM 139