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How to create an effective LinkedIn Business Page in 6 steps

Sprout Social

LinkedIn is a powerful marketing tool for any business, particularly in the B2B landscape. Over 82% of B2B marketers consider it a goldmine for generating high-quality leads, connecting with peers and building their professional network.

LinkedIn 114
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How My Creator Startup Made 4-Figures in 5 Months While Working a 9 to 5

Buffer Social

Google Drive’s folder system was too clunky and didn’t have the features I wanted to build my Wiki-like knowledge base, so I chose Notion. I continued to perform outreach, asking for collaborations, guest posts, and built relationships with company founders and marketing leads.

Startup 61
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Driving Long-Term B2B Growth with an Omni-Channel Presence

Webbiquity SMM

68% of B2B buyers now purchase goods online via their phone or tablet (and soon maybe their Apple watch). With many areas of B2B procurement beginning to look more like consumer transactions, 83% of B2B sellers understand long-term success is dependent upon implementing an omnichannel strategy; however, most have yet to create one.

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How to put together a top-tier SaaS marketing strategy

Sprout Social

This translates into creating a wide range of content and marketing materials based on what your prospects know (or need to know). Notable for companies in the SaaS B2B marketing space, Gartner recently observed that the average buyer is more overwhelmed with information than ever before. Empower people to use your products.

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Social listening: Your launchpad to success on social media

Sprout Social

Then, create a FAQ document or knowledge base to answer these questions at scale. Find all of the influencers in your industry and create a list of people to collaborate with. New companies are constantly popping up in both B2B and B2C. Track collaborative campaigns from a single source of truth. Brand Keywords.

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Top 7 Web Conference Services of 2018

Socialmedia.biz

According to a study by Content Marketing Institute (CMI) and MarketingProfs, B2B marketers employ 8 different marketing tactics for their businesses, out of which 46% were in favour of using webinars. With its patented Single Stream Technology, Eyeson offers an innovative, real-time video meeting and webinar experience for enterprise teams.