Remove Authentication Remove Curation Remove Meme Remove Social Networking
article thumbnail

What Marketers Need to Know About TikTok

Ignite Social Media

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. Be real — It’s the antithesis of Instagram’s heavily curated, glossy versions of ourselves.

Marketing 217
article thumbnail

Brand experience: Why it matters and how to build one that works

Sprout Social

Whether it’s a catchy jingle, a mascot (think: the Gerber baby), exclusive behind-the-scene footage or curated in-store interactions, an immersive brand experience establishes a distinct and memorable identity for your brand. These include social listening data from relevant social networks (TikTok, YouTube, Instagram, Twitter, etc.),

Brands 109
article thumbnail

Ask Buffer: What is Short-Form Video, and How Can You Use It?

Buffer Social

Audiences gravitate towards authenticity and transparency – they love connecting or finding points of similarity and shared identity. Before you rush to film a video to participate in whatever sound or meme is going around, consider how it might come across to your audience.

Video 76
article thumbnail

3 Social Media Trends to Watch in 2020

Likeable

In November, Twitter introduced the ability to follow Topics , which can start as broad as “Soccer” or get as granular as “Lionel Messi,” so users no longer need to curate feeds around these niche interests on their own. But in 2020, look for consumers to realize that, in fact, influencers are not their peers.

Trends 57
article thumbnail

How to Manage Social Media in 18 Minutes a Day

Hootsuite

Bonus : Download a free 18-minute social media plan template to keep your daily social media task list always at hand and start growing your followers fast. If you don’t have time or budget for high-production content, consider adding user-generated content , memes , or curated content to your social media calendar.

article thumbnail

23 Simple Ways to Increase Facebook Engagement (Free Calculator)

Hootsuite

Calculate it on a post-by-post basis or for an entire campaign — for any social network. If you’re running out of original content to post, content curation can be a great way to share quality, informative content that gets your audience excited. Try adding a link to your Page on other social networks.

article thumbnail

9 Predictions to Fuel Your Social Media Strategy in 2021

Later

By curating these lists, you’re offering additional information that will hopefully inspire them to share your tips with their followers. Social Media Predictions #6: Meme Culture is Here to Stay (at Least for 2021!). It’s been a tough year, and when done right, memes provided the comic relief we all needed on social media.