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14 types of social media every marketer should know

Sprout Social

You could post on community review sites or live-stream it to the masses. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Form communities and discuss relevant news within them.

Types 145
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Authenticity You can’t lie in infomercials. Infomercials create brand-new categories by tapping into unexpected desires. link] Yaz Maziar Jay aptly speaks to importance of authenticity: 3 Ways Infomercials Can Inspire Your Social Media [link] (via @jaybaer) [link] Seth Etter RT @r_d_freeman: love this post by @jaybaer.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

You have to create content, be part of many communities, and proceed incrementally. That’s the brand engagement holy grail that we’re all seeking. Working on campaigns for several clients and its been a slow haul, especially for a new brand. That’s not a “wave the magic wand&# scenario.

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Who will win the video app wars?

Janet Fouts

The founders of Hang w/ say they are bringing authenticity back to social media, that there was simply too much pre-programmed “interaction ” going on, but you can’t fake this! I’ve actually been doing it since the beginning of uStream. Consumer brands and entertainment will use it extensively. The latest.

Video 70
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Who will win the video app wars?

Janet Fouts

The founders of Hang w/ say they are bringing authenticity back to social media, that there was simply too much pre-programmed “interaction ” going on, but you can’t fake this! I’ve actually been doing it since the beginning of uStream. Consumer brands and entertainment will use it extensively. The latest.

Video 70
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Wow Online Influencers With An In-Person Experience

Convince & Convert

An expert in marketing to women, she heads the Media Connections practice, focused on managing brand dialogue via traditional and social media. Transparency and authenticity have been points of entry recommended by social media experts since its beginnings. It doesn’t get any more authentic of an experience than that.

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7 Social Media Trends You Need to Add to Your 2017 Strategy

Rebekah Radice

Create a branded experience from your logo to colors, fonts, message and more across all channels. Benefits include: More authentic interaction with your audience. Although Facebook Live is still the most popular live video channel, other brands are rising in the ranks. Or you can use a video host like Ustream or Lifestream.

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