Convince & Convert

AUGUST 10, 2010

Influence mining makes the old school, direct marketing notions of sorting consumers by purchase history seem dinosaurian by comparison. Raj Kadam is CEO of Viralheat , a social media listening platform (disclosure: I am a paid customer of Viralheat). JB : How are companies incorporating influence metrics into their marketing?

Social CRM 133

Social CRM Influencer Klout Social Media 133

agora pulse

OCTOBER 28, 2020

Agorapulse also has an ad comment manager that aggregates responses to your paid posts, so you can reply more efficiently. Here’s a deeper look at Facebook Creator Studio vs. Agorapulse for comparison.). You can have hashtag groups with the right social media management solution. Social media dashboard vs. native tools.

Social Media Management 105

Social Media Management Tools Social Media Aggregator 105

Convince & Convert

MAY 11, 2010

I also like to look at search data, both the searches that people are conducting about your company on Google ( use this free keyword tool ), (insert Google keyword tool screen shot) and the searches conducted on your Web site (assuming you have a search function). Or, you could survey Web site visitors, gathering data in real-time.

FAQ 137

FAQ Content Consultant Social Media 137

agora pulse

APRIL 7, 2020

Ready to find out which social media management app works best for your organization’s needs? 10 Social Media Management Tools for 2020. Read on to learn more about different social media management tools. You also can check out Ian Anderson Gray’s Comparison of Social Media Management tool to get more details.).

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

Convince & Convert

FEBRUARY 9, 2010

Social media relies on the premise that we’ll believe what people tell us more readily than if we were told the same thing by a nameless, faceless company. That’s why brands go to great lengths to humanize themselves on the social Web. A survey of 4,875 adults (500 U.S.)

Social Media 119

Social Media Strategy Survey Social CRM 119

Convince & Convert

SEPTEMBER 20, 2010

Nobody forced companies to get involved with their customers in this way. By way of comparison, that’s approximately the same size as the Asian American population, and you certainly don’t see the media coverage, software development, conferences, and general hullabaloo about marketing to Asians. We just did it voluntarily.

Social CRM 145

Social CRM Twitter B2B CoTweet 145

Buzz Marketing for Technology

FEBRUARY 9, 2011

I tried to go a layer or two deeper than some of the major analyst firms as well so you get a broader spectrum companies that would include some of the smaller firms that normally don’t get mentioned. Which sounded like Social CRM meets Systems Integration company to me. ANALYTIC AGGREGATORS.

Crimson Hexagon 275

Crimson Hexagon Analytics Sysomos Radian6 275