article thumbnail

10 Great Social Commerce Examples to Get Inspired

Social Media Strategies Summit

Well, between 2021 and 2028, the global market is expected to grow by 28% a year to almost $3.4 To put that in context, by 2028, the B2C e-commerce market is projected to hit $7.6 Many of its Instagram posts incorporate the hashtag #TapToShop, signaling that featured products can be bought directly within the app.

Examples 246
article thumbnail

Social media statistics shaping Australia’s digital landscape in 2025

Sprout Social

million users in 2028. While Instagram remains strong, the anticipated decline in users by 2028 suggests brands should diversify their social media strategies to stay relevant. million users in 2028. As a result, optimising captions and hashtags with TikTok SEO in mind is key. million in 2028.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Influencer marketing statistics for Australia 2025

Sprout Social

Influencer marketing will likely be worth over US $800 million (AUD$1257m) by 2028 , with an 11% year-on-year growth rate. Posts must also be labeled as adverts with hashtags, such as #Ad, #PaidPromotion, #PaidPartnership and #Promotion. Influencer recommendations and word-of-mouth marketing are factors fueling this growth.

article thumbnail

10 advanced social media copywriting best practices

Sprout Social

Paramount+ uses this method on Twitter , hooking their audience with an engaging question or statement, then pairing the copy with branded hashtags, compelling calls to action (CTAs) and video teasers of their upcoming shows. We used our article, about what your social team will look like in 2028, to generate each of these posts.

article thumbnail

7 Social Media Recruiting Tools To Attract New Talent in 2023

Hootsuite

Twitter Twitter’s the OG of hashtags, and their use on the platform hasn’t waned. If you want to utilize the app for recruiting practices, get your hashtags down. Niching down with your hashtags will allow you to reach a community of skilled applicants instead of capturing a broad, more general sample. Hashtags can help!

article thumbnail

How to Sell on Pinterest: An E-commerce Guide for Brands

Later

Over 70% of Pinterest’s 367M + monthly active users are female, and, as the global income of women reaches trillions of dollars, women are expected to control almost 75% of discretionary spending by 2028. HASHTAG TIP: Although there is no definitive rule book, high-traffic Pins tend to include between 5-10 keywords and 3-5 hashtags!

Brands 73
article thumbnail

8 Predictions for Social Media Marketing in 2022

Pixlee

from 2021 through 2028. Hashtag challenges on TikTok in addition to the app’s overall setup of an endless feed of videos almost make it feel like you’re watching TV. Social commerce applies to diverse shopping scenarios, ranging from product search, influencers, and mobile pay. TikTok as the New TV.