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    [Wireless] Remembering Steve Jobs; Why Siri Won’t Provide Mobile Marketers All The Answers
    Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. Much like I remember where I was when I learned the tragic news that John Lennon had been shot (I was watching Monday Night Football and heard it from broadcaster Howard Cosell), I’ll now never forget where I was and what I was doing when I learned of Steve Jobs’ passing. It’s rather fitting that I was 36,000 feet in the air connected to an in-flight Wi-Fi system working on a MacBook Air at the time. And that brings me to another connection between Lennon and Jobs. Dare to dream.
    [Wireless] Deal Or No Deal; Survey Spells Out Secret To Boosting Mobile Response Rates
    recent report from Wireless Intelligence reveals that ARPU across the 27 European Union countries has dropped by a staggering 20 percent over the last three years — and the decline continues. Faced with a dramatic and continuous double-digit decline in the ‘average revenue per user’ (ARPU) mobile operators have to learn how to sell more services to more customers better. But don’t think that broadcasting offers to an even broader subscriber base will do the trick. While prices for voice calls continue to fall, consumer demand for data usage—most notably video—is on the rise.
    [Wireless] Five Forms of Mobile Media
    People view their mobile numbers as more private than email, but if you can garner permission, this can be a powerful contact method. 2) Native Mobile Web Use : Once the domain of such protocols as the Wireless Access Protocol, native web use is still the most dominant form of mobile Internet media. Image by Paul Swansen. Watching App Savvy Author (and personal friend) Ken Yarmosh speak, clarity in mobile communications becomes clear. He helps you see the primary communications forms on the medium clearly and concisely. Twenty years later the technology is still going strong.
    [Wireless] It’s Only a Matter of Time
    Do you remember your first “cordless&# telephone or wireless television remote control? Years ago we used to joke about not knowing how to program our VHS recorders. Eventually the pain of missing our favorite television programs forced us to learn. That piece of technology was for entertainment. Now technology has become essential to running a smart business. One of those technologies is web marketing, which includes social media and Internet marketing. Are you still resisting it? You can admit it. Relationship Selling. And it will do all of that 24/7. Not interested in Facebook?
    [Wireless] Mobile Commerce Moves Up To Marketing Mega-Trend
    Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. It was the brands that told us with their increased marketing spends that 2010 was The Year of Mobile. Now consumers are the ones showing us through their actions — reaching for their mobile phones at every step of the consumer journey, from researching products to making purchases — that this is the Year of Mobile Commerce. retailers. All of the data is aggregated and anonymous. Predictably, we are willing to spend more when shopping on the Internet. Online sales in the U.S percent).
    [Wireless] How Behavior Will Shape Media
    Similarly, most people are not willing to give mobile numbers to many applications or brands for texting purposes (In my case, TripIt and Verizon Wireless are the exceptions). Image by Desert_photographer. If social brought conversations to the last media revolution, then integrating social data into digital media will bring behavior targeting to the next one. As big data gets more intelligent and we surrender privacy to our digital devices, brands will leverage our individual buying behavior. I’ve begun playing with the Passport feature on the new version of iOS. Behavioral Media.
    [Wireless] Google acquires marketing start-up Toro
    According to Bloomberg Business , Google is investing in new ways to help companies market on smartphones and tablets as users increasingly access digital services via wireless devices. TechCrunch reported that  Toro , a startup that  helps developers promote their apps on Facebook , just  announced  that it’s been acquired by Google. The company was originally known as Red Hot Labs, and it’s led by Amitt Mahajan and Joel Poloney. They previously co-founded MyMiniLife, which played a key role in the creation of FarmVille. Toro had raised $1.5 Image from
    [Wireless] Tips for Using Social Media to Build Business
    The Basics: Obviously, a clear wireless Internet connection is vital for keeping up with social media. These days, running a successful business means being creative and staying on top of current technology. Like it or not, a part of that technology involves the use of social media. Don’t believe me? Just consider for a second that business schools around the country have added classes that focus specifically on social media. Using sites like Facebook, Twitter and Linkedin can be effective ways to advertise, communicate, and of course, network. Create a Facebook Page. social medi
    [Wireless] Hoping We Act More Cellularly Responsible
    It was manufactured by Nokia, powered by Verizon Wireless, and, in 2000, was my new best friend. The April 26, 2004 issue of New York magazine contains an article about our emotional attachment to mobile devices. Reading it, I chuckled and wondered why we haven’t changed our behaviors. It’s pathetic that I use my cellphone to call business partners, dates, and other people for the specific reason that I am either running late or having trouble finding a parking space. What was ten years ago a novelty item has now become an essential object. How dare we. We should know better.
    [Wireless] Combine storytelling and social media to create powerful, helpful marketing communication
    Verizon Wireless. This Friday an amazing group of people will gather at The Warehouse Theatre in downtown Greenville, South Carolina. The audience participants will come from healthcare, lawncare, accounting, engineering, small business, big business, non-for-profit agencies, and agencies struggling to make a profit. The speakers are just as varied: an executive from the world’s largest PR firm, two blue-haired, young artists, two social marketing guys, and a veteran traditional storyteller. Story and storytelling are immensely vital to business success. Russell Tripp, LLC. GSATC.
    [Wireless] IMPACT: Sesame Street Shows The Way to Mobile Marketing Engagement; Opt-In Builds Loyalty
    Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. All these years later and we’re still learning from Sesame Street. The media property that has won more Emmy Awards than any other turned 41 last week. But there’s nothing outmoded about its approach to mobile. To the contrary, the non-profit educational organization that helped many of us learn the basics continues to play a meaningful role in the lives of children – and their parents – worldwide.  Sesame Street lessons are delivered via mobile in 140 countries. What stood out?
    [Wireless] Cycles Of Social Transformation
    examine Google, IBM, Microsoft, Wireless, Internet, Broadcasting etc etc.). My brain isn’t always the sharpest and it takes time for me to grasp information and its relative meaning.  Words carry lots of meaning and unless we really “ read and listen to comprehend ” we can miss the true value of someone’s work. If you’ve ever listen to or read something from someone smarter than you then you know what I mean. Three years ago I read Doc Searls work and in particular The Cluetrain Manifesto.  All generated from conversations. Cycles of Transformation.
    [Wireless] 15 Top iPhone Apps for Work and Play
    What this does is let you wirelessly transfer photos, which is great – no more cables or emailing photos! The other day, my brother sent me a message asking me what apps I was currently using on my iPhone. As I went down the list of my FUAs (Frequently Used Apps), I realized there are a lot that I simply assume everyone else is using… but maybe they’re not. So I put together a list of my 15 top iPhone apps for you, in case you have been evaluating your own use of apps. Some of these might be new to you, some not, but either way, I hope you find the list helpful. Skype.
    [Wireless] Creative Destruction and Overturning the Economy
    They had solved a thorny problem we were still struggling with, namely reliable, cost-effective wireless communication in remote locations. Today’s guest post is written by Rusty Speidel. As you may recall, Gini Dietrich wrote a post earlier in the month about how we might pull ourselves out of the economic doldrums by taking a more courageous and open stance regarding competition. She was reacting to the typical practice of most businesses to protect and hide their capabilities from the world for fear of “being discovered” and undermined. Are you kidding?? Need money?
    [Wireless] Changes in News Delivery Give New Power to Press Releases
    No one was wirelessly connected. 59% connect wirelessly. Ten years ago the Internet was in its infancy and most people got their news from newspapers and TV and the public, journalists and PR people alike were all accustomed to a 24-hour news cycle. That has changed dramatically in the last five years and we now live in a 24/7 news cycle where people expect to see eye-witness accounts of events as they are occurring. Jim Brady of the Washington Post says, “As journalists we can’t sit back and say this is how we’ve reported on the news for the last 50 years. Facebook. Google Plus.
    [Wireless] Tracking, Personalization And Screams Of Privacy
    According to the Business Insider article: "Nomi's team gives retailers a snippet of code that lets wireless routers listen for nearby smart phone signals. The wireless routers can detect unique Media Access Control (MAC) codes from smart phones and then collect non-invasive data about customers in real-time. Any tracking of information of consumers without the consent of your consumer is a breach of privacy, right? Some privacy advocates might argue that this is a matter of simple semantics. What's your Amazon experience like? What does the company do? apple. brand. google.
    [Wireless] M-Pulse ANALYSIS: WIP Marketing Essentials For Mobile Developers
    We connect with Caroline Lewko, CEO and founder of WIP (Wireless Industry Partnership) and walk through the Mobile Developer’s Guide To The Parallel Universe , a new resource from WIP that lays out the business basics developers need to follow. At M-Pulse we continue our month-long look at mobile developer issues and opportunities, and focus on the practical marketing ’stuff’ developers should master if they are serious about marketing and making money from their apps. Rob also looks backs on the ’social discovery’ startups that left their mark on SXSW.
  • THE BLAKERY  |  TUESDAY, JUNE 18, 2013
    [Wireless] I’m Joining Intel
    Over the last three years at my consulting company Artemis I’ve worked with companies such as Verizon Wireless, Newmark Knight Frank Retail and more. Those of you who know me from Customer Management IQ  or from my  writing  and  speaking  know I’m very passionate about social customer support. have continued to learn with like-minded individuals serving on board of the Society of Consumer Affairs Professionals (SOCAP). really love this industry and the people in it. Why Intel? Intel even with 100,000 employees has a forward thinking talent management policy.
    [Wireless] Driving In Style With Common Sense & Process Excellence
    You access any rented Zipcar through a card with a wireless chip in it. The car records hours of usage and mileage–uploaded to a central computer via a wireless data link). 3. After living in New York City for five years I found myself in San Francisco missing something. A car! The first week I moved to San Francisco a cab driver said to me, “Mayor Gavin Newsom really screwed people in San Francisco who don’t have a car.&# A few months later I found out for myself, so I became a member of car sharing company Zipcar. Wheels When You Want Them. What does that mean?
    [Wireless] Delving Deeper Into Amazon’s Ad-Supported Kindle
    Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. We got an interesting read this week on Amazon’s Kindle ereader sales. This device is particularly significant to marketers since Amazon has brought to millions an ereader device bundled with “special offers&# and screensaver advertisements. As we can read in the Associated Press coverage of the 2Q2011 earnings, Amazon followed its usual tact and did not reveal the precise number of Kindles it sold in the quarter. The figures are vague –as we have come to expect from Amazon. Smart.
    [Wireless] Should Marketers Look Into The Past?
    Changes in technology affect the way your potential customers utilize the internet, as seen in the whole wireless device/smartphone explosion. Internet marketing is a rapidly changing scene. It is dangerous to rely on advice from even a few years ago because the changes in SEO reflect the changes in search engine algorithms. Because this field rides on the crest of what’s happening NOW, marketers tend to rely on current information and ignore what’s old news. There’s One Past You Need To Pay Attention To. Neil Patel did just that and shares it on his blog, Quick Sprout.
  • LOUIS GRAY  |  THURSDAY, MAY 31, 2012
    [Wireless] Fifteen Signs You're a Fitbit Fanatic
    even picked up a Fitbit Aria scale to wirelessly track my daily weigh-ins and see if that number is trending the wrong way. Two years ago ( to the day, surprisingly ), I highlighted four squared (16) ways to tell if you've become a Foursquare addict. In the ensuing two years, I've continued to enjoy my regular checkins from place to place, but I've got another obsession that also tracks my comings and goings - not in where I go, but what I do, with the Fitbit. With that in mind, I thought it was time to trot out fifteen ways you can check if you're a Fitbit fanatic. 1. Good luck Matt!
    [Wireless] Ten “Boring” PR Skills You Need to Have
    Learn how to maximize your productivity when you're not in the office. I'm not just talking about using technology like wireless cards, cell phones, and video conferencing. I'm talking about knowing how to manage your work so that you're able to take an early weekend because you know you've scheduled your conference calls for while you're on the road. I'm talking about using your time on the plane to write your blog posts or catch up on your RSS reader. They loved hearing about the work that we've done with Corona, Porsche , and Cedar Fair. Excited yet?
    [Wireless] Cradlepoint Router: The Clutch Hitter of Office Broadband
    Speed – Using Verizon Wireless 4th generation data network is 10x faster than earlier 3rd generation network & lower latency. Earlier this year, we were in a bit of a predicament: we had one broadband provider that wasn’t giving us the bandwidth we needed as a heavy design oriented company (pushing art files up and down the line is a huge Internet hog), so we looked at T1 alternatives. While a T1 might be great for office users that do light Internet tasks and you feel good about the dedicated connection, it wasn’t working for us from a bandwidth perspective. link].
    [Wireless] Surprise Highlights From MMA Forum NYC & 140 Characters Conference
    Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. Last week I attended two conferences in New York (the Mobile Marketing Association’s Mobile Marketing Forum and Jeff Pulver’s 140 Characters Conference) that showed how far we’ve come in the mobile industry. First, my report on the MMA event, which offered the audience of 700+ attendees a mix of introductory content and advanced material. There were many highlights although some sessions covered well-traveled ground and were targeted to those new to mobile. Do the numbers to back it up?
    [Wireless] Chris Brogan: All These Numbers Like Friends and Followers are Useless
    started by leaving my role as an applications engineer in a wireless company to run Jeff Pulver’s Video on the Net conference, and from there, I took on several roles, eventually leading to starting my own company. For those of you who don’t know, Chris Brogan is one of the world’s leading figures in social media. In his own words he’s ‘an eleven year veteran of using social media and both web and mobile technologies to build digital relationships for businesses, organizations, and individuals.’. But what I’ve done for decades is help people understand complex things in a simple way.
  • STAY N' ALIVE  |  TUESDAY, AUGUST 16, 2011
    [Wireless] Mitnick's "Ghost in the Wires" Will Hack Your Mind With Real Life Adventures in Hacking
    It was then, one of probably 3 Hams my age in the school nerdy enough to care about radio wavelengths, antennas, and electrical engineering, that I gained a fascination for communication. I was fascinated that I could wirelessly tell my mom where I was over patch radio. I was fascinated that I could access the internet over Packet radio even though my parents couldn't afford an internet connection. When I was just 16 years old I got my Ham Radio license. The world had little knowledge of the power I had at my hands in that little 2 meter radio. find it rare that I can't put a book down.
    [Wireless] How The Automotive Industry Can Lead Digital Innovation
    think there can be 4G syncing for the short-term, and think wireless networking will become available globally within 5 years. Ideal: Wireless Innovation. Solution: WIthout diving too deeply into the technology, I believe wireless networking technology can encompass the world. Did anyone else else grow-up on stories about the old automotive pioneers? Stories about how every innovation pushed the industry forward. I'm not sure what happened, but let me outline a 5 point plan to re-energize the automotive industry. 1. THE CAR API. TAP THE CROWD. BECOME MOTION FACILITATORS.
  • LOUIS GRAY  |  FRIDAY, MARCH 11, 2011
    [Wireless] Going Cloud-Centric & Apple Free at SXSW, Thanks to CR-48
    If they keep the battery and wireless strengths a focus, I can't see why not. Here in Austin for SXSW for my third time at the conference, one thing has already been achieved which I never attempted before - a completely Apple free experience. Seeing my fellow Apple addicts clustered around power outlets with white cords draped to and fro today has already helped validate that decision. Meanwhile, Google has quietly been upgrading the ChromeOS experience, so we early beta testers can feel more confident using what's not intended to be the final user experience.
    [Wireless] @thebrandbuilder's Tech Tip #349: Mash enough buttons
    “All out&# included rushing to the store to buy a new router and wireless access point. Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ @thebrandbuilder’s Tech Tip #349: Mash enough buttons by trey on June 6, 2010 Sometimes we encounter challenges we just can’t do anything about. When that happens, it’s often humorous to take note of what we do. We’re “do-ing&# creatures, even in the face of obstacles better addressed by not-doing. It didn’t work. Main Street, Ste.
  • LOUIS GRAY  |  FRIDAY, MAY 18, 2012
    [Wireless] Web Data Caps Not Prepared for Pervasive Connectedness
    One has to wonder what could be made possible in the next five to 15 years going forward, with advancements in software codecs, fibre outlay and wireless standards. Comcast (Xfinity) made headlines yesterday with its discontinuation of a standard 250 gigabytes a month cap for its residential users, in favor of a new format , which starts at 300 gigabytes a month, with the option to buy more. The wonder is if the infrastructure can adapt to consumer needs, or if even more disruption is needed. Even my thermostat and my scale are connected to the web now. scratch that.
  • SOSHABLE  |  MONDAY, MARCH 7, 2011
    [Wireless] Where Has Personal Communication Gone?
    According to CTIA-The Wireless Association, over 1.5 For a lot of people, technology has taken over. We can email, instant message, and text people, and often in an abbreviated form that not everyone will understand (R U N the know?) in a few movements. The social impact of non-personal communication is huge. trillion text messages were sent in 2009. In fact, in the last half of 2009, over 822 billion messages were sent and received which averages out to nearly 5 billion messages each day. Rarely do people write letters longhand anymore. When it comes right down to it, we all are.
  • LOUIS GRAY  |  TUESDAY, APRIL 19, 2011
    [Wireless] Sonos Launches on Android, and Adds AirPlay to iOS
    Sonos , the company behind the futuristic wireless digital audio players throughout my house, announced the introduction of their long-awaited Android application this morning, bringing multi-room music management to the fast-growing mobile platform. In addition, the company also expanded its iOS offerings by adding support for AirPlay to its iTunes equivalent, enabling Apple fans to send audio from any AirPlay enabled app to Sonos speakers, including YouTube. Today's announcements brings that to even more tempted audiophiles. Music Sonos android Spotify
    [Wireless] Open Research: A Framework for Social Analytics
    After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets. We know that measurement is the the top goal inside of companies , and while I’ve published this data before, it’s important to recast it to show the important of measurement in an emerging technology set. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key. The compass idea illustrates this clearly. Wowza! Wowza!
    [Wireless] The iPad 2 Dilemma: Nice Upgrade But Without Risk
    What I wouldn't give for a real device with true wireless power. Apple is at its best when it takes giant leaps forward and risks its reputation on a new product or idea that could change the industry. Arguably its biggest successes in the last decade have been of this variety - from the original iPod and iPhone to the iTunes Music Store , the iPad and the MacBook Air , each of which is iconic, and unquestionably a success. The iPad 2 delivered what we expected - faster processors, dual cameras, and a thinner body, great upgrades, but not really much of a stretch. The floppy disk?
    [Wireless] SXSW Highlights: Why Social Discovery Mixed With Geo-Location Gets Marketers Lost
    Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. Evolution, not revolution. That is what I witnessed first-hand as I walked around South By Southwest (SXSW) , the festival and conference hailed as a breeding ground for new ideas and creative technologies. In 2010, the Next Big Thing was location-based social networking , a mobile-megatrend CNN reminds us was led by the likes of Foursquare and Gowalla. Last year it was all about group messaging services such as GroupMe or Beluga. But what about the business value, let alone the results? Amen. ….
    [Wireless] Four Reasons Instagram Is The Wall Street Of Social Media
    But with a hashtag and wireless, Instagram allows all businesses global success. Instagram has taken the world by storm, changing from the selfie platform to a storytelling platform practically overnight. Like most social media sites, it began free in hopes a larger company would acquisition it (cue Facebook) and expand it into something almost untouchable. Instagram is a success story that offers other business ventures, from app programmers to photographers to food stylists, the chance to market their own company and become a success story as well. Social Is Visual. Personal Touch.
    [Wireless] Eurapp Project: Sizing And Stimulating Europe’s App Economy
    The explosion of mobile devices, the advance of increasingly improving wireless networks, and the adoption of cloud technologies by enterprises and developer companies alike, have moved the mobile app market into a boom phase. In the U.S. the Application Developers Alliance reports the App Economy is a significant driver, creating 519,000 jobs nationwide. Disclosure: I am also a GigaOM mobile analyst and involved with the Eurapp project, which will carry out interviews and surveys with various stakeholders in the App Economy to determine its key characteristics.). Workshop takeaways.
    [Wireless] Primer on Windows 7 Speech Recognition
    The best type of microphone or headset to purchase is one that directly connects to your computer via USB port(s) as wireless headsets can sometimes be interfered with random signals and loss of connectivity. The speech recognition software provided by Windows 7 has proven to be a resourceful tool for those who lead busy and hectic lives. This software allows you to ultimately control your computer simply by using voice commands. Setting up Windows 7 Speech Recognition. Set up a Microphone. Press the Start button and locate the Control Panel tab. Images: How To Geek , Maximum PC.
    [Wireless] 4 iPad Alternatives
    The 3G wireless data performs well in speed tests. If you’re interested in exploring what the tablet hype is all about but do not want to lock yourself to Apple’s iTunes and App Store, there are many alternatives for you to consider. While Mac fans will be encouraging you not to consider any other tablet than the iPad, keep in mind that the iPad does not have a built-in HDMI port or a memory-card slot to add storage, and still has no Flash support. Also, take a look at these 3 Problems with Apple’s iPad. Here is a review of 4 tablet alternatives to the iPad. 1. pounds.
    [Wireless] 6 iPhone Accessories for Almost-Professional Photos/Videos
    This is just a lovely little lavalier mic (not wireless), that you can use, with an adapter, to enhance your audio. I saw a post from Chris Brogan a while back, talking about how  it’s ok to not be an expert and, in fact, we shouldn’t wait until we’re experts at something to do it. Sounds about right to me. After all, I never trained in public relations (fuhgeddabout social media), and my background is in Economics (probably why I like numbers so much) and drama, but I think I’m doing ok. And I did this on less than $200 (excluding taxes and shipping). Not good.
    [Wireless] Entering a New World of Office Computing
    Take the gambling market, for example, where enthusiasts can now play roulette   online or through a wireless, mobile platform. Whenever we talk about the worlds of commerce and business in 2015, one of the central points for discussion is innovation. This occasionally has a generic value, however, as it is sometimes applied to a specific market or sector where the level of technological advancement has remained relatively staid. Take the typical workplace, for example, which continues to resemble that same format that it had two long decades ago. B2B Mobile Startups Tablet
    [Wireless] Beluga's Pre-SXSW Buzz Builds A Month Into App's Life
    As debated on Quora , it's widely assumed the best candidates for a boost from SXSW would be those useful at the event itself, be it for discovering top parties, debating keynotes and panels, and enabling people to communicate in the sometimes frenetic venue with spotty wireless support. With services such as Twitter and Foursquare gaining incredible boosts through high visibility at the yearly South by Southwest event (SXSW), it has become something of a pastime to predict which service will be the breakthrough this year, if any. Want to add me to a pod?
    [Wireless] Twitter users share early adopters symptoms
    54% Americans have a wireless connection to internet via laptop, cell phone, game console or other mobile devices as of September 2009. They study indicates the segment of users who have access to wireless internet connection show higher growth in Twitter usage than those who rely exclusively via tethered connection. Twitter users are those handle social relationship online, have wireless connection, and use many internet-connected devices. Recent findings of a Pew Internet study revealed, Twitter is being extensively used as a status update service to keep in touch.
    [Wireless] Twitter users share early adopters symptoms
    54% Americans have a wireless connection to internet via laptop, cell phone, game console or other mobile devices as of September 2009. They study indicates the segment of users who have access to wireless internet connection show higher growth in Twitter usage than those who rely exclusively via tethered connection. Twitter users are those handle social relationship online, have wireless connection, and use many internet-connected devices. Recent findings of a Pew Internet study revealed, Twitter is being extensively used as a status update service to keep in touch.
  • KIKOLANI  |  SUNDAY, MAY 8, 2011
    [Wireless] Lenovo ThinkCentre M90z Review & Chance to Win
    And the latter two can be eliminated easily enough with a wireless keyboard and mouse set. A few weeks ago, I wrote about how I chose products to review , and one of the main reasons I chose to review the ThinkCentre M90z is that I would be able to give one away to a lucky reader. I am excited to say that the time has come! Review of the Lenovo ThinkCenter M90z. First of all, let’s start with my own personal review of this computer. Design. The first thing I absolutely love about this machine is the design. Now I no longer have to be jealous of my husband and his iMac. Quirks.
    [Wireless] Gin and Topics: The Universe Is Upside Down
    It’s one step closer to not requiring us to pay for access to the web or allowing wireless companies to block certain content. I swear the universe is upside down this week. And, as I was telling Joey Strawn , that’s not a good thing! Never mind the completely psychotic week I’ve had, there have been some crazy happenings. First, major filings for bankruptcies – Borders , Giordano’s , and the restaurant that used to bear Walter Payton’s name. Then the Red Cross had a stray tweet (that was handled extraordinarily well). Seriously. Those are below. 5.
    [Wireless] When a Hurricane Meets Social Media: The Rise and Fall of Brand Reputation
    Figures from the study certainly bear this out, with two-thirds of the executives surveyed saying they have incorporated wireless network capabilities into their continuity plans.  “This is a test of the Emergency Broadcast System.” Ever since the advent of radio and television, these words have offered us a sense of connectedness and security.  While these tests had an uncanny way of interrupting the climactic moments of our favorite programs, they also comforted us.  In the case of a real emergency, we could sleep safely knowing that a system was in place to keep us informed and alert.
    [Wireless] When a Hurricane Meets Social Media: The Rise and Fall of Brand Reputation
    Figures from the study certainly bear this out, with two-thirds of the executives surveyed saying they have incorporated wireless network capabilities into their continuity plans. “This is a test of the Emergency Broadcast System.” Ever since the advent of radio and television, these words have offered us a sense of connectedness and security. While these tests had an uncanny way of interrupting the climactic moments of our favorite programs, they also comforted us. In the case of a real emergency, we could sleep safely knowing that a system was in place to keep us informed and alert.
    [Wireless] Best Social Media Stats, Facts and Marketing Research of 2010
    59% of Americans connect to the Internet wirelessly (this includes laptops). For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? And much more.
    [Wireless] 4 Key Logistics for Small Business Success
    Using such solutions effectively requires a reliable wireless carrier like one of the Big Four companies. Guest Post from SocialMonsters. In preparation for its initial public offering, Asian eCommerce giant Alibaba invested $249 million in logistics, expanding its capability to make 24-hour deliveries throughout Asia. This move borrows from the playbook of Alibaba’s American counterparts Amazon and eBay, which thrive on their ability to provide quick, reliable order fulfillment. Match Logistics Supply to Mobile Demand. Automation Is Essential. Count the Costs. Small Business
    [Wireless] A 15-Step Guide to Creating Viral-Ready Branded Content
    Before the internet made everyone with a wireless connection a publisher, marketers could afford to move slowly, and analyze consumer insights before making brand decisions. Content marketing is hot. As consumers increasingly use major search engines to discover brands, companies who provide high-quality information are able to capture interest, and business. 33% of the average B2B marketing budget is currently allocated towards custom content creation. If you haven’t designed a content strategy, it’s high time to get started. Step #2: Carefully Source Brand Voices. Step #3: Be Original.
    [Wireless] How is Social Media Used in Business Globally?
    You may not have heard about Ehsanollah Bayat , but he established the country’s major mobile telephone network, Afghan Wireless, and has thus enabled many millions of Afghans to be connected to their friends and relatives as well as business associates. The incredible reach of social media throughout the world is probably not one of the aspects of the internet’s development you would have thought of ten years ago. It’s not surprising, then, that the business world has embraced social media even though it wasn’t initially designed for businesses to use.
    [Wireless] Will Amazon Soon Be 3D Printing Products En Route To Consumers?
    Beyond the Android operating system, smartphones and having app dominance with things like Gmail , YouTube and more, they are looking to become a wireless carrier. google wireless carrier. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. morning show. The segment is called, CTRL ALT Delete with Mitch Joel. This week we discussed: Today is the day. The Apple Watch.
    [Wireless] Six Links Worthy Of Your Attention #117
    Kindle , with the wireless turned off, isn't safe; a gigantic dictionary that weighs ten times as much, is. Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? "The Godfather of startup accelerators, Paul Graham , explains why it's so hard to pick winners in the venture capital world. One of the best, and frankly obvious-in-hindsight, pieces I've read on what it is that creates truly great startups that change the world." " (Alistair for Hugh). Teaching the F.A.A. " (Alistair for Mitch). Brilliant.
    [Wireless] Personalization Across Mobile, TV & Internet; Why Recommendations Must Be Social
    Additionally, traditional wireless carriers AT&T and Verizon are leveraging their “triple-play” bundles to deliver video content across screens and devices. The meteoric rise in the number of connected devices and the advance of hardware and software products by providers including Google and Apple to leverage the three screens – mobile, TV and Internet— has whet consumers’ appetites for new and connected experiences that deliver us content across time, place and platforms. Center stage. The last months have seen a slew of apps from companies across the ecosystem.
    [Wireless] Five predictions for 2012 Mobile devices: Next year promises to be even more exciting
    The wireless communication standard for mobile phones is the latest upgrade in GSM/UMTS carriers. The year 2011 witnessed a chaotic war in the mobile-device industry. Where the dominance of Android devices has been wounded by Apple’s lawsuits, tablets and 4G devices are the next big investments. The progressing year is geared-up with some kick-ass innovations for the mainstream mobile technology. Tablets have become the new age devices, and the race of dominance is on. Smart phones have entered the contest of the “Cheap and Best”. LTE towards a new global standard. RIM is out.
    [Wireless] 20 Exclusive Copywriting Tips Even Gurus Will Be Surprised to Know
    Working without a wireless connection isn’t for every writer, but some notable authors you’ve almost certainly heard of – namely Neil Gaiman and Zadie Smith – swear by the Freedom app. Quality content is more than king, it’s the modern equivalent of a life boat. Today’s consumer is savvier and more connected than ever. Writing web copy that truly stands out from the pack can differentiate your brand online, allowing you to retain an edge in an era of fierce competition. If you’ve mastered the basics of writing well for readers online , you’re in for a treat. Be Honest.
    [Wireless] The Social Cost of Unpaid Tweetup Teams
    Words, deeds, and intentions travel quickly on the coconut wireless as well as on social media. As the founder of the Social Media Club Hawaii chapter and a very active social media consultant here in Hawaii, I am often invited to attend events and receive services for free in exchange for social media buzz – aka tweeting, facebooking, photographing, and videoing about my experiences. In case it is not obvious why brands engage social media influencers in this manner, let me summarize as I see it: Brands give things away for free in exchange for buzz. Have you experienced this?
    [Wireless] How My Master’s Degree Prepared Me
    In fact, my masters thesis focused on global wireless Internet adoption. When people ask me if they should consider a post-graduate degree, I almost always say yes. In many ways, my career success can be directly attributed to my masters degree from Georgetown’s Communications, Culture and Technology (CCT) program. It’s no coincidence that this February 28th’s xPotomac will be hosted at Georgetown University’s Copley Formal Lounge. Even though I graduated in 2000 , CCT taught me several core skillsets that I use today at work. Geoff Livingston on Google+.
    [Wireless] How Social Media Advanced the Mobile-Gaming Industry
    Then came the introduction of the World Wide Web to your phone operated by the WAP (Wireless Application Protocol). Back in the day if you were bored, you’d whip open that Nokia flip phone (the one with an actual physical keypad) to play a classic game of “Snake.” Using the numbers 2, 4, 6 and 8, sharp, right-angled turns would be taken to avoid bumping into your own pixelated wormy body moving around the one-inch screen. Oh, how the times of mobile gaming have changed …. Nowadays, you open up Facebook on your iPhone to find random invitations to play Candy Crush. Blurred Lines.
    [Wireless] Why No Public Blowout Over Personal Privacy Breaches & Google Violations?
    Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. In this column and across my other posts, I have often called out Facebook, Google and other companies  for privacy invasions that torpedo any trust that we as consumers can possibly have in the resolve of these Web giants to respect the integrity of our personal data. I’ve watched company after company cross the line and have patiently waited for a tipping point where the harm done creates a wave of public protest that forces meaningful change. I’m still waiting. Samsung’s statement.
    [Wireless] Mobile Takes Bigger Bite Of Marketing Pie; Mobile Commerce Moves To Cross-Media
    As marketers, it’s tough to think wireless (not just mobile). As I point out in this column, it takes work and expertise to figure it out — but marketers that can see wireless in a broader context are making great strides. * * *. Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. The fit between mobile and retail is obvious. It is on the road to becoming mainstream – and yet the avalanche of shopping apps on the market is squarely aimed at smartphone owners. Macy’s doesn’t think so.
    [Wireless] Hacking Skype For Better Audio
    This means no wireless networks and no wi-fi. wireless network. I use Skype to record most of my audio podcasts. This may not be a big deal to you, but most people who have any passion for audio and recording are gasping in disgust at this admission. For over 375 episodes (since 2006), I have relied mostly on Skype to record these weekly conversations with leading business thinkers. Personally, I''m just not that interested in the production side of things and prefer to have something simple and portable. That''s it. Bonus tip: turn off the wi-fi to be sure. Kill the tabs. apogee.
    [Wireless] What Separates Effective Mobile Marketing From Noise; Why Mobile Is The First Screen
    Hipcricket also won consecutive annual pioneer awards from CTIA — The Wireless Association. The best insights I’ve seen or heard about consumer behavior on tablets were shared during a seminar in New York conducted by the Direct Marketing Association in collaboration with the online news destination Mobile Marketer. The messenger was Craig Etheridge, vice president of mobile advertising sales for USA Today at Gannett Digital. What is Etheridge seeing? Mobile users average six-minute session times, but they return often. How does this compare to other channels? His mobile marketing do’s?
    [Wireless] Sonos Integrates With Rdio for More On Demand Streaming
    Sonos' wireless Web-centric music players were my most favorite hardware gadget in 2010 , bringing instant access to practically all music and other radio to any room in my home with fantastic quality. Forgoing physical media, Sonos has instead tapped into the world of streaming content, including , Spotify , and Sirius integration, to name a few. Rdio Displays Friends' Collections Next to Other Music Sources Sonos has matched their great hardware offerings with simple and intuitive software for the desktop, iPhone and iPad. As for comparing Rdio and Spotify? the doors are open.
    [Wireless] 13 ways to make an iPad your sales force’s WM(b)D
    11) With the touch-screen interface and wireless connectivity, your sales force can take orders, collect signatures, and sign deals on-site and have them instantly recorded to the customer’s database file. In this era when mobile computing is ubiquitous and fewer people are traveling with their PCs, many companies are using iPads as their “Weapons of Mind-blowing Demonstration.” Too easily the development of an app can become a showboating exercise for your design team and stray from its primary goal – to help close the deal. Device Functionality.
    [Wireless] Extend your influence by extending trust: a social story
    Thank you to Verizon Wireless for helping make video vignettes of Social Story available. { 7 comments } PRBristolblog September 1, 2010 at 1:39 pm Good old fashioned customer service will drive word of mouth and build trust. Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ Extend your influence by extending trust: a social story by trey on August 31, 2010 A stranger walks into your store and tells you about his problem. “If they work,&# you say, “just come back and pay for them. Typical?
    [Wireless] What Keeps The Chief Marketing Officer Awake At Night? - Part 3
    Yes, we have ten billion-plus wireless connected devices today, but it''s looking like that number will triple by 2020 to over thirty billion devices (more on that here: 10BN+ Wirelessly Connected Devices Today, 30BN+ In 2020?s Is Gartner right about Chief Marketing Officers spending more on IT than the Chief Information Officer in the coming years? " Still, it is hard to argue that every business is now a digital business. Part 2 ), we''re talking about the actual infrastructure of the marketing department and what keeps it humming along. The humanization of technology.
    [Wireless] Apple's War On Android Escalates, But No Total War Yet
    There are books on free Android apps and wireless apps, reference apps and geeky guides. Apple's lock on the iTunes application store is legendary. In contrast to more "open" marketplaces that don't rely on centralized editorial control, iTunes applications are hand-reviewed by Apple employees, and the company controls what gets in and what gets out, what applications are featured, and can take weeks or even months to give your application the thumbs up. As of now, the ruling looks overreaching - and to be honest, it's also wildly inconsistent with existing content already available.
    [Wireless] B2B Marketers Have Little Social Media Engagement
    Home » B2B Marketers Have Little Social Media Engagement B2B Marketers Have Little Social Media Engagement Almost 60% of B2B marketers have little or no engagement in social media, according to a recent study by digital marketing firm White Horse. B2B Marketers Less Engaged than B2C The results of “B2B Marketing Goes Social&# indicate that while some B2B marketers’ social media engagement statistics are similar to those of B2C marketers, overall B2B marketers are less engaged in social media than their B2C counterparts. All rights reserved.
    [Wireless] AT&T Files FCC Complaint Over Google Voice
    Google Voice is not intended to be a replacement for traditional phone service — i n fact, you need an existing land or wireless line in order to use it. Google offered a quick background on the situation:  “Local telephone carriers charge long-distance companies for originating and terminating calls to and from their networks. Certain local carriers in rural areas charge AT&T and other long-distance companies especially high rates to connect calls to their networks. Importantly, users are still able to make outbound calls on any other phone device. Media. Marketing.
    [Wireless] Chryslers can be hacked over the Internet
    flaw in the wireless service Uconnect that connects these cars to the Sprint cellphone network. Wireless connectivity — now standard in nearly every car — has upped the risk. CNN – A flaw in several Chrysler models lets hackers remotely control them over the Internet, posing an unprecedented danger for American drivers. Hackers can cut the brakes, shut down the engine, drive it off the road, or make all the electronics go haywire. The core problem? But Miller said there could be other vehicles with this weakness that he isn’t aware of. On Tuesday, two U.S.
    [Wireless] Channel Partners Conference & Expo Vegas 2012
    There were four tracks to this conference: Cloud Services, Mobile Wireless, New Opportunities, and Business Development. Last month, I received an all-expense paid invite to the Channel Partners Conference & Expo in Las Vegas from Time Warner Cable Business Class (who I never realized offered web hosting and an array of other services for small businesses ). Unfortunately, it was a bit too short notice to make the trip (although a few nights at Caesar’s Palace was quite enticing), so I thought I would check out what I missed out on. Who Attends. Sessions. Expo Floor. Maybe.
    [Wireless] I’m Just a Sucker for Believe It or Not!
    Rob began working with engineer Kostos Grammatis to create the “Eyeborg,&# and is now the proud owner of a wireless bionic eye made with one of the smallest digital cameras in the world, which is capable of recording and transmitting video directly from his eye socket. The right shoulder of the dress, which is connected to the phone by wireless technology, has translucent white scales that move and light up. I have been a hopeless Believe It or Not! addict since the age of 10. I’m so glad to see they’re keeping up with the times. Technomazing! Spy Tooth - pg.
    [Wireless] The Me, Myself and I Challenge
    While I’ve morphed my style to my ego, err to the medium, I’ve learned to write in many styles over my professional career. I’ve published poetry, wrote over 500 news articles and columns in the wireless industry, have written two professional books, have written research reports pretty frequently, so many sales proposals, and yes, I am also a complete failure at novels (but I got some roadkill if you want to see them). To discuss the whole meme of nihilism in social media would be pointless. It’s been beaten to death. How annoying would that be?
    [Wireless] Mobile Search App Goby Finds Fun Stuff Nearby; Acquired By TeleNav
    The concept certainly sold TeleNav, a leading provider of location-based services (LBS) to consumers, enterprise, wireless service providers and automotive companies with more than 24 million paying subscribers as of June 30, 2011. Today we kick off a new series of mobile search app reviews and road tests with Goby, a mobile search app that helps people find fun things to do nearby. While Google may have sewn up the market when it comes to general or horizontal Internet search, the race to dominate the mobile and alternative search space is far from run. Goby: At-a-glance.
    [Wireless] 2010 In Hardware: Top Ten New Gadgets In Our Home
    Sometimes, as an early adopter geek, it makes sense to go a different way. 1) Sonos S5 The addition of the Sonos S5 wireless music system to our home has been transformative. The addition of a Wireless Dock to support iPods or iPhones is a big boost too for those living in a world of iTunes. 2) MacBook Air At the beginning of the year, I shed a few pounds, not from some New Year's Resolution, but from going down from a MacBook Pro to my MacBook Air. 2010 has been a fantastic time to be a tech geek and gadgets fan. We now expect to have always-on connections to high speed Internet.
    [Wireless] Now People Can Join Your Facebook Fan/Business Page via SMS/Text.
    Or at your next speaking engagement – wouldn’t it be fun to ask your audience to all take out their cell phones and send one text to instantly “Like&# your page!? (By the way, standard text messaging rates apply per your wireless agreement, but there are no additional charges imposed by Facebook.) Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message!
    [Wireless] Put Social Media, Text and Email to Work for Your Company
    Just like social media, just about everyone across the planet uses a smartphone or wireless device. Integrating technology into your company is the key to business success because it helps unlock your customer outreach and marketing potential. Focusing on social media, text, and email will help your business grow by increasing your online and mobile presence. As the following article shows, here are just a few reasons why integrating social media, text and email into your company is a must…. Creating a Social Presence. Social media’s influence on society is impressive.
    [Wireless] Samsung Galaxy S6 and Galaxy S6 Edge Have Arrived
    MST wirelessly transmits the same information stored on your credit card’s magnetic stripe to a store’s pay terminal with a simple tap of your phone. They also have built-in support for both the WPC and PMA wireless charging standards. AT&T, T-Mobile, Sprint and Verizon Wireless will offer both phones, while smaller regional carriers like Boost Mobile and MetroPCS will carry the Galaxy S6. Samsung finally revealed their new smartphones, the Galaxy S6 and Galaxy S6 Edge, at the Mobile World Congress in Barcelona. Image from Samsung. This isn’t just for looks. Camera.
    [Wireless] Winning Unconventionally
    Square unconventionally found a solution for a universal adapter for wireless payments by determining the one similarity between all smartphones was an audio port. No two fingerprints, people, or businesses are exactly alike. While learning from the experiences of others can be illuminating and inspiring, your own challenges are unique, and following a path previously trod may not deliver you the same outcome. Often, taking an unconventional approach can deliver results far beyond those anyone anticipated, and your differentiation can start to be part of your story.
  • LOUIS GRAY  |  WEDNESDAY, MAY 11, 2011
    [Wireless] Google Displays Big Numbers at GoogleIO. Is It Better?
    Google's software sounds very good, with fun demos of smart machine-learning driven mixes (comparable to that of iTunes), and wireless synching, where Apple lags behind. The first day of Google I/O 2011 was focused on Android. For Google, focusing on Android and the mobile OS' growth is a real point of strength, with incredible numbers and increased velocity. But there are still open questions as to demonstrable quality leadership that would have people on the other side of the aisle drooling with jealousy. billion installs to date. and the new Ice Cream Sandwich. Don't get me too wrong.
    [Wireless] Fixes for Three Lousy PR Pitches
    This pitch features exaggerated facts, hyperbole and a wonderful amount of pomposity and clichéd buzz words: “As the leading provider of wireless widgets (which were awarded the greatest on earth by J.D. Image by Melvin Schlubman. We all know how bad the state of media/blogger relations is: Bad pitches abound! But there are some pitches that are worse than others, and as a blogger for the past six years, my in box has become littered with them. Here are three that all too common, and some suggestions to improve them another: 1) The XXX Blogger Already Wrote About It Pitch. DELETE!
  • T2 SOCIAL  |  MONDAY, OCTOBER 28, 2013
    [Wireless] Social Care Case Study with Phone Carriers
    Verizon Wireless USA (@VerizonWireless) October 24, 2013. Social Care is all about engaging with your audience when they are talking to or  about you. Last week, a friend of mine decided it was time to open the bidding for cell phone carriers to pitch him on why he should switch to their service. Naturally, he thought that the best way to get the opinions of his peers was to tweet to the world: Ready to sign a contract for a US Cell phone. Who’s going to win my business? VerizonWireless @TMobile @ATT @sprint. Lorne Segall (@lornesegall) October 24, 2013. link]. lornesegall. could.
    [Wireless] 58 GEO/Location-based panels submitted for SXSW 2011 on check-ins, foursquare, augmented reality and more to vote for.
    Mobile / Wireless Facebook, google, Location-based services. How are wireless carriers and handset manufacturers involved? Mobile / Wireless applications, mobile, sms. Mobile / Wireless barcode, mobile, tech. Mobile / Wireless digital goods, mobile, payment platform. Mobile / Wireless applications, mobile, Strategy. Mobile / Wireless Location-based services, mobile, monitization. SXSW Interactive in the past has been known as THE conference to launch new startups and have conversations about what will be the next big thing. Sam Altman , Loopt.
    [Wireless] Motorola XOOM Android Tablet – A Fair Rival to Apple’s iPad
    XOOM uses Verizon Wireless 3G network, which is quite fast for most operations. Motorola XOOM Tablet is one of the hand-held portable devices that attract the most interest at the moment. This is not at all surprising considering the features it boasts: Android 3.0 Honeycomb with holographic UI design. 10.1-in HD multi-touch screen. Built-in nVIDIA graphics capable of 1080 HD playback. Here is a review of the Motorola XOOM Android tablet. Great for business. Motorola XOOM looks like an excellent tool for business. In terms of connectivity, Motorola XOOM makes a good impression. Features.
    [Wireless] How to Get an Influencer's Attention
    Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Marketing , Opinion , Social Media > How to Get an Influencer’s Attention How to Get an Influencer’s Attention by Tamar Weinberg on March 24, 2010 Share Influence is everywhere, but it’s up to you to spot it. As information flow is infinite, many find that it is of utmost importance to capture the attention of the select few who serve as influencers — these are the people who can actually stop their followers in their tracks to help spread your message. No hype.
  • STAY N' ALIVE  |  THURSDAY, MAY 30, 2013
    [Wireless] In the Internet of Things, the Server in Your Pocket Fills the Room
    check the battery on my phone and my Glass, make sure I have a backup battery, and then I turn on the Wireless Hotspot on my Samsung Galaxy S3 because it doesn''t support Bluetooth tethering. I''m going to go on record - the name "server" is going extinct. From servers that filled up entire rooms and buildings to just add simple numbers, we have evolved into a world where I can store a server in the closet of my office to do things like stream TV to the Xboxes in each room of my house. And with the Cloud, I don''t even have to do that. One could be Google Glass. Apple does too.
    [Wireless] The Fifteen Classes of the Social Business Software Suite (Q4, 2010)
    Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad. The Techcrunch acquisition dispels those myths 4 days ago « Upcoming Research Teaser: What do Employers Want in a Corporate Social Media Strategist? Fast forward a few years, this space has grown tremendously with an influx of new types of software vendors as well as specialization from a growing market. Social Media Management Systems.
  • SOSHABLE  |  TUESDAY, JUNE 11, 2013
    [Wireless] #SocialMedia: Can We Cleanse Our #MediaDiet?
    One response perfectly summed up the irony of social media: “I have legs, which I now believe are underestimated as a social tool , as they allowed me to go and see people and communicate with them wirelessly.”. I just couldn’t do it. couldn’t tear myself away from what seems like my only portal to the outside world. Who would ever think of leaving the one place where all your interests and relationships are at your fingertips? I was going through social media withdrawal. couldn’t complete the ‘media fast’ I set out to tackle a few days prior. consume too much media for my own good.
    [Wireless] Lessons for Small Business From the Top Marketing Professors
    This community list was created by Kent Huffman ( @KentHuffman ), CMO at BearCom Wireless, and founder and Co-Publisher of @SMMmagazine , which produces several Top Twitter lists, including the Top CMOs on Twitter , and Top Marketing Book Authors on Twitter. One of the best things about being involved in online communities is the ability to reach out and ask for input, suggestions or ideas—and in the process applying crowdsourcing strategies to a talented group of eager respondents. Kent is also the author of 8 Mandates for Social Media Marketing Success. Although new tools (e.g.,
    [Wireless] Five brands collaborating with startups to foster innovation
    But John Lewis will reap the rewards too, having invested in products to meet customer needs (contender Musaic supplies a wireless sound system for the modern home) as well as technology to improve the customer experience (another finalist, Tap2Connect , harnesses iBeacons and NFC tags to help brands engage with their customers). Every week, we bring you the FreshMinds Friday picks – ideas to help you make the most of digital technologies and understand how they are helping brands to grow and innovate. Last John Lewis. Tesco. Barclays. Barclays is getting in on the act too. Unilever.
    [Wireless] Marketing Data Security: 5 Tips To Secure Your Laptop
    Leave your wireless and Bluetooth turned off if you are not using them. Kevin Gilbert. Marketing data, including customer and sales information, is some of the most valuable information within an organization. It is paramount that this information remain secured from tampering and theft. Companies that have experienced data loss have experienced large fines and loss of reputation, and some have gone out of business.  In this series of short posts, we continue to provide tips for securing your data on various devices and at data connection touch points. LAPTOPS. Encrypt the hard drive.
    [Wireless] Marriott Hotels Launches A Virtual Reality Travel Experience
    The Teleporter features the Oculus Rift DK2 virtual reality headset, wireless headphones and suite of onboard 4-D sensory elements. In its journey to explore the future of travel, Marriott Hotels is taking an unprecedented leap into virtual reality by teleporting travelers to the beaches of Hawaii and downtown London.  The brand partnered with Academy Award-winning Framestore to create Marriott Hotel’s virtual travel experience, giving consumers a fully immersive, 4-D sensory experience based in Oculus Rift technology. this fall. Together, we are pushing the limits of what is possible.”.
    [Wireless] Why Voice is THE Game-Changer
    Everything looks so dated, so sixties: green alphanumeric terminals, no display windows, primitive graphics, no mouses, no portable tablets or wireless devices, no Web. Is voice the new battlefield as companies (Apple, Google, Microsoft, Nuance) jockey for position to control the voice interface and our personal search and assistance experiences? Roberto Pieraccini , industry veteran and author of new book The Voice in the Machine, looks and the evolution of voice in computing and communications and maps out the future of mobile voice and beyond. Yes, 60 years. The mechanics of speech.
    [Wireless] Google’s Project Fi Invites To Reach Everyone By Mid-Summer
    TECHCRUNCH -  Project Fi ,  Google’s recently announced plans to offer its own wireless cellular service , appears to have a lot of demand – or at least, that’s what an email sent out to potential customers seems to imply. The email informs those who previously registered their interest in trying out the new service that, due to the  number of requests Google has received, it will likely take until mid-summer before invites make their way to everyone. Given that it’s nearly June, that’s not as far away as it sounds, of course. So far, Google says the early feedback has been positive.
    [Wireless] Been There, Texted That
    Oh, that one device you used prior to the explosion of cell phones and wireless service. Landline, what’s that? Back Then. As technology has continued to evolve, the text messaging era has developed into its own form of communication. As I recall, when I first began texting the messages were very short and spread out. remember looking down at my Nokia and taking time to study the numbers as I would use them to spell out words. None of my recipients really cared if they received a response or what I had to say…. Nowadays, texting has completely revolutionized the way we communicate.
    [Wireless] Top 143 Location Articles from 2010
    It’s that time of the year again. Time to take a look back at the year that defined mobile marketing and location-based apps. You could almost call 2010 the year of the check-in or the year that checkins went mainstream. Regardless the 2009 technology predictions were true. 2010 was all about location, location, location. Here’s a look back a the top 143 location articles from 2010. Apple Apple Launches its Own Check-in Service Brightkite Social Network Brightkite Axes Check-Ins to Focus on Group Texting Helping solve check-in fatigue, Check.In updates adds @TriOut and @Whrrl.
    [Wireless] Online Marketing and Search Engine Optimization Training in San Francisco Bay Area
    Each student is encouraged to bring a wireless-enabled laptop and work on either their own Web site or their client’s web site during the search engine optimization training class. The Bay Area Search Engine Academy has officially opened their enrollment and registration for approaching Search Engine Optimization classes and internet marketing training for companies. Registration is limited to fifteen people in each of the training classes being held in San Ramon and Santa Clara (near San Jose), California. “Anyone can learn our six-step process and get results,&# Petty adds.
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