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Unlocking Value in the Creator Economy with Web3

The Realtime Report

With the explosive growth of platforms like Twitch, TikTok, and YouTube, and partnership contracts reaching the $100 million dollar mark for top creators , it’s hard to argue that our pension for this kind of content will slow. Take Youtube for example.

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Is Ads Manager Down?

Jon Loomer

Business Tools includes the following… Ads Manager: Ad Creation and Editing Ads Delivery Ads Reporting Facebook and Instagram Shops: Facebook and Instagram App on Shopify Commerce Manager Seller Onboarding Checkout Orders Meta Business Suite: Sharing and Content Management Inbox Ads Creation and Management Instagram Boost: Ads Creation Ads Delivery (..)

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Using Breakdowns

Jon Loomer

By Time: Day Week 2 Weeks Month By Demographics: Age Gender Age and Gender Audience Type (for Advantage+ Shopping) By Geography: Country Country and Audience Type (Advantage+ Shopping) Region Business Locations DMA Region By Delivery: Placement Platform Time of Day (ad account time zone) Time of Day (viewer’s time zone) Impression Device Platform (..)

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Meta is Bringing Back Breakdowns for Conversion Reporting

Jon Loomer

There are four categories of breakdowns: Time, Delivery, Action, and Dynamic Creative Element. Let’s focus on the Delivery category since that’s what’s most impacted by this latest development. When you break down by placement, separate rows will be added to your reporting for each placement that received delivery.

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How Could Internet Protocol (IP) Video Play a Critical Role in Overcoming Challenges Within the Broadcasting Industry?

The Realtime Report

By Bruno Teissier As video content capture and delivery continues to evolve, broadcasters are revisiting legacy workflows and business models in order to streamline processes and improve their competitive position in an increasingly complex market. As a result, legacy business models must be revisited.

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A Guide to Breakdowns in Meta Ads Manager

Jon Loomer

The six categories of breakdowns: Time Demographics Geography Delivery Action Dynamic Creative Element You will only see the Dynamic Creative Element breakdown category when inside the Ads view. Note that breakdowns are also found in Ad Reports, but we’ll focus on how they are used in Ads Manager here.

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Facebook Ads Breakdown by Time, Delivery, Action, and Dynamic Creative Element

Jon Loomer

In this post, we’ll walk through how you can breakdown your reporting by time, delivery, action, and dynamic creative element, and how you can act on that information. Breakdown by Delivery. Platform & Device. Platform: Facebook or Instagram. This feature requires no setup or planning. Dynamic Creative Element.

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